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Lean Product
Development in a
Very Big
Organization_
@mdomata
@sjapru
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1. Start small aim high
2. Iterate fast
3. Market validation
4. Fail fast, fail cheap
5. Multidisciplinary teams
6. Open Innovation
7. The art of killing
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1. Training
2. Internal mentors
3. External mentors
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http://hbr.org/2013/05/why-the-lean-start-up-changes-everything/ar/1
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Dealing with
corporate politics and
processes. Get
upstairs in the
building
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Finding intrapreneurs.
Entrepreneurs and
intrapreneurs are not
the same kind of
people
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What branding
to use for
experiments
and tests?
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Experimenting in B2B
environments, when
you are addressing
account managers
business customers
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Measuring innovation
success: common
analytical methods can
destroy innovation
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Competing with
core business
products in the go
to market race
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The unexpected:
the problem’s
problem, finding
the pain
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Getting out of
building to
have face to
face
conversations
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Early market
tests, validating
every step with
customers and
pivoting
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Working with
limited
resources,
bootstrapping
and fast
iterations
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Fostering intrapreneurship
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Accelerating
innovation
cycles
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Do more with less:
45% more projects
while in average
reducing a 48% the
medium budget
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Oriol Lloret Mario López Ricard Huguet Diego Díaz Luis I. Vicente Pere Obrador
Oriol Ribera Alberto de Vega Anna Hiltunen Bert Bräutigam David MuñozCarlos Moliner
Javier Zorzano Jaime González Luis Dejo Maria José Tomé Elvira ClouetRafael de las Heras
Javier López
Pablo Rodríguez
This would not have been possible without people
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Thank you!!!
Questions? Comments?
@mdomata [email protected]
@sjapru [email protected]
More info in our “Lean
elephants” paper at www.tid.es