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Page 1: Colour My Life (Painting and Photography) campaign for supporting the street Child

Add a touch of colorto every child’s dream!

Encourage your students to share their love & compassion through a simple drawing or photograph portraying a street child’s life

Page 2: Colour My Life (Painting and Photography) campaign for supporting the street Child

• India has the largest population of street children in the world. We have an opportunity to raise awareness amongst the government, the people and the donor community that an extremely vulnerable group of children need to be included in their policy priorities.

We at PayUMoney in association with MasterCard aim to drive this social initiative school to school through our “Colour My Life” campaign.

• The campaign aims to draw attention to an issue that has largely been ignored for decades.

• We also endeavor to guide students and encourage them to showcase their talent and in return learn the invaluable lesson of compassion, kindness and help them realize that every child has the right to education, happiness and deserves a promising second chance at life.

Page 3: Colour My Life (Painting and Photography) campaign for supporting the street Child

Painting and PhotographyTerms of registration and participation

• Children between the age group of 12 to 17 can participate• Register online with a fee of INR 100 (amount to be given to India Vision

Foundation as donation) through the gateway of PayUMoney• Upload your art on the website, which would be further promoted on

Facebook for voting and short listing purpose• While the art would be promoted for voting, it would also involve online

auctioning for funds generation, the funds will be donated to the NGO• The minimum participation from a school shall be 10 students; but

considering that this is for a good cause you may encourage more than the stipulated number of students to participate.

Page 4: Colour My Life (Painting and Photography) campaign for supporting the street Child

Over 300 schools will be participating and 250 participants (125 each for each art) will be screened for final exhibition day, which would include final 50 (25 for each art) from all age groups.

Page 5: Colour My Life (Painting and Photography) campaign for supporting the street Child

• There will be a Chief Guest Ms Kiran Bedi (onscreen / off screen) who will grace the occasion along with esteemed judges,Mr. Keshav Malik (Padmasree Awarded), Mr. Uday Shankar, Mr. Avinash ,one for each art, the final 50 paintings will be listed for sale as well and the funds generated by the same will be routed to the NGO, through the gateway of PayUMoney.

Page 6: Colour My Life (Painting and Photography) campaign for supporting the street Child

• Six winners will be announced on the final day of exhibition.The winners will be rewardedwith scholarships

Page 7: Colour My Life (Painting and Photography) campaign for supporting the street Child

We request you to urge your students

to participate in this campaign and

extend their support in making a small

yet significant difference

to the life of a ‘street child’.

Page 8: Colour My Life (Painting and Photography) campaign for supporting the street Child

THE S M AR T NEW W AY TO PAY

For More Details Call: Deepak Singh Rawat: +91-9958492039 (11:00 am till 6:00 pm)

Payal Kataria: (0124)6793150Monday To Friday only.


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