Download - Criteria for Selecting a Domain
![Page 1: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/1.jpg)
Selecting a DomainBe Prepared to Spend Time Researching Alternatives
![Page 2: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/2.jpg)
Why is My Choice of Domain Name Important?• You have a purpose in creating a website, your domain
needs to convey that purpose.• You want your domain to be unique to distinguish from
other websites with a similar message or product.• You want folks to be able to find your website.• You want folks to be able to remember your website.• You want folks to take you seriously.• When folks find your website, you want them to spend
as much time as possible reading your content.
![Page 3: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/3.jpg)
Use Creative Thinking or Mind Mapping• Think of several terms or phrases related to the theme
your website or blog.• Put them together in various combinations with prefixes
and suffixes to create a list of candidate domain names.
![Page 4: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/4.jpg)
Make Your Domain Unique
• You want to stand out from the crowd.• Don’t chose domain names that are similar to other
domain names by adding hyphens or pluralizing an existing domain.• Folks get really angry when they show up at your
website when they were intending to go to some other popular website. This does you no good and can do lots of harm to your reputation.
![Page 5: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/5.jpg)
Choose Only Dot-Com Domains
• Dot-Com is the gold standard. It’s the norm.• Most folks automatically assume Dot-Com when trying
to find a website.
![Page 6: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/6.jpg)
Make It Easy To Type
• Don’t get tricky with spelling.• Use easy-to-type letters. Try typing in the domain
yourself before choosing it.
![Page 7: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/7.jpg)
Make It Easy To Remember
• It does you no good to have a great website if no one can remember the name so they can’t share it with their friends.
![Page 8: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/8.jpg)
Keep The Name as Short as Possible• Short names are easy to type and easy to remember. • Try to keep it under 15 characters.• Short name fits better on business cards.
![Page 9: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/9.jpg)
Don’t Deceive
• Make your domain match the theme of your website.• Make your domain intuitive.
![Page 10: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/10.jpg)
Don’t Infringe on Copyrights
• There is no up-side to copyright infringement.• Most folks are fair-minded and won’t do business with
someone who is clearly encroaching.
![Page 11: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/11.jpg)
Don’t Use Hyphens and Numbers• Use of Hyphens and numbers makes the domain hard to
remember and hard to type and hard to convey verbally.
![Page 12: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/12.jpg)
Don’t Get Cutsey
• You want folks to take you seriously.• Folks might not get your sense of humor.• What you think is funny might be offputting.
![Page 13: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/13.jpg)
Avoid Use of Names Related to a Specific Geographic Region• You might move.• You might want to sell your business to someone in a
different geographic region.• The geographic area might get a bad reputation.
![Page 14: Criteria for Selecting a Domain](https://reader035.vdocument.in/reader035/viewer/2022071904/55c68227bb61eb6d378b4714/html5/thumbnails/14.jpg)
I’ve Found the Perfect Domain But It’s Already Taken• One of the most daunting aspects of searching for the
“perfect” domain is that most of the good domain names are already taken.• You may need to evaluate numerous possibilities before
you find a domain name that you like that has not been registered.