Download - Deception
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DeceptionAlex, Nicole, Fran and Emil
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What sort of film are you marketing?
● Our genre will be horror/thriller.● The film will be low budget with high quality
camera work.● There will be no known stars.● It will be a 15 rating
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Who is your target audience?
● 15-25 - mainly males but females as well● Teens and young adults● Disposable income● They go cinema regularly ● Interested in horror and thriller films
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What is your unique selling point?
● It has a twist to it - you don’t expect the killer to be his cousin which creates the enigma or the mystery aspect to the plot
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What is your brand going to look like?
● Colours: black, red, white● Font: bold, capitals● Dark theme-Murderous/scary● Main character
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What sort of distribution company would sell a film like the one you are marketing?
● Our distributor would be Legendary Pictures. We chose this distributor because this company has distributed quite a few thriller films.
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What signifiers are you going to include in your poster/trailer?
● Low key lighting (dark) and shadows● Create mystery and intrigue, keeps the
audience guessing● Sinister or threatening atmosphere, keeps
interest and excitement● Bleak settings● Staircase, woods, enclosed spaces● Bloody knives and weapons.● Dead bodies
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Film ideas
● Main characters cousin comes to stay with him.
● Violent murders take place around the area. ● Cousin turns out to be the killer but the
blame is placed on the main character.● Main character is forced to stop his cousin
before he kills more people.
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Tagline ideas
● Blood is thicker than water● Skeletons in the closet