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Account Opening GoesFully Mobile
Daniel Clark, Banking Up
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BANKINGUP
What is the Future of Deposit Account Opening?
Bank Branch
Personal Computer
Mobile Device
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BANKINGUP
No “Have-Nots”
Everyone is mobile
Under-banked
91%have a mobile phone
Source: FDIC
53%use a smartphone
Source: Morgan Stanley
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BANKINGUP
Lowest Advertising Costs
All app providers are equal $300MM Bank and $90B Bank are given the same amount of text and screen shots in the app stores to display their app
Competition can’t outspend youSearch function inside app store is “clean”: no one can buy keywords to appear at the top
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BANKINGUP
The trend is already underway
Open checking account at GreenDot Bank
Open prepaid card account
Open prepaid card account
App App Mobile Web
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BANKINGUP
Mobile App Enrollment
All-In-One Consumer AppOne download for both initial enrollment and subsequent account access means higher retention
Instantly Engaged Enrollment
Whether channel surfing or on-the-go, wherever you advertise the consumer will find you
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BANKINGUP
Your Information
What we do…Prior to full CIP verification we provide customizable restrictions and velocities
Why does this matter to you?
You are guaranteed less fraud with a stronger consumer at a reduced cost
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BANKINGUP
Verification
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BANKINGUP
Validation
Instantaneous CIP Verification within the App
No hassle or long waiting for your consumer
Customizable ScorecardsTailor CIP verification to your specific consumer type
PassHard FailSoft Fail
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BANKINGUP
Verification Questions
Consumers Get A Second Chance
Life happens. People move. Not a problem with a flexible CIP scorecard
Out-of-Wallet QuestionsUnique consumer questions pulled from multiple databases
Your choice of 2, 3 or 4 out of 4
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BANKINGUP
Choose Your Card
Multiple Cards for Multiple Programs
Give your consumer options to engage
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BANKINGUP
Account Information
Create An Account Immediately
Used for both the mobile app after enrollment and the PC-based online account
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BANKINGUP
Enrollment Confirmation
Immediate ActionProvide funding options before receiving the card for greater retention
One-Click login engaging your consumer seconds after enrollment
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BANKINGUP
CIP ServiceBanking Up
Mobile App Servers
How Do We Do It?
Processor
Bank
Score Cardfor CIP
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BANKINGUP
Where the future is headed…
IDScanNo SSN, no problemUpload a photo ID from your mobile phone and get verified in under 30 minutes
CURP Scoring Instant Mexican citizen verification with a CURP (“Clave Unico de Registracion de Poblacion”) number.
A leader in “1sts”, Banking Up will provide even more in mobile enrollment technology by the end of the year
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BANKINGUP
Banking Up55 Broad Street, Floor 7New York, NY 10004
We can help Financial Institutionsinterested in letting the 149M1
Americans who own a smartphoneopen a deposit account.
1 Source: ComScore, Nov 2013
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