Download - Digital Public Engagement
Digital Public Engagement
Susanna Haas Lyons
Public Engagement Specialist
susannahaaslyons.com
@zannalyons
IAP2 Canada / USA WebinarNovember 12, 2013 – 2pm EST
Agenda
• Foundational concepts• Listen• Better surveys• Collaboration• Social engagement• Evaluation
Digital engagement compliments,
rather than replaces,
face-to-face engagement methods(in most circumstances)
Good quality digital engagement has many of the same qualities of good
in-person engagement
Engagement for All Commitment Levels
Wide Audience - Shallow Engagement
Some Participants - Medium Time &
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susannahaaslyons.com
Observers
First: Listen.
Image Source: MelvinGaal, Flickr (CC)
Better Surveys
Image Source: Nicobobinus, Flickr (CC)
bcservicescard.metroquest.ca
bcservicescard.metroquest.ca
bcservicescard.metroquest.ca
bcservicescard.metroquest.ca
Collaborative Engagement
Image Source: Brenderous, Flickr (CC)
Ideation or Crowdstorming
Some tools: Uservoice, IdeaScale, PubliVate, OpenIdeo, Delib Dialogue App, Bright Idea, etc
Essential Components:
• Good question
• Transparent evaluation
• Participant outreach
• Active convener participation
Social Engagement
Image Source: Jason A. Howie, Flickr (CC)
Outreach
Information
Engagement
How have you used social media for high quality engagement?
Want a better commute? Tell @vantransp2040 #yvr transportation future ideas bit.ly/lFa6yS Join #FB event
Susanna Haas Lyons project with City of Vancouver and UBC (2011)
Susanna Haas Lyons project with City of Vancouver and UBC (2011)
http://www.salisbury.sa.gov.au/Council/Have_Your_Say/St_Kilda_Playground_Story_Collection
Evaluate, Fail, Grow
