Download - DIVERSITY FOCUS TODAY MAGAZINE BRINGING DIVERSITY TO INDIANAPOLIS RICKIE CLARK, CHIEF EDITOR
BRINGING DIVERSITY TO INDIANAPOLISBRINGING DIVERSITY TO INDIANAPOLIS
RICKIE CLARK, CHIEF EDITORRICKIE CLARK, CHIEF EDITOR
Mr. Rickie Clark has over 40 years experience in the media and publication industry. In 2003, Mr. Clark was owner and Chief Editor of Indiana Minority Business Magazine, Mr. Clark grew the publication to become the state’s leading publication focused on business, lifestyle, and diversity. IMBM’s was committed to publishing a highly informative, yet entertaining publication that’s focused of all minorities. It reached diverse populations and those interested in the importance of diversity. IMBM was acquired in May, 2007 by Indianapolis Recorder Newspaper. After negotiating the successful merger with The Indianapolis Recorder, Mr. Clark decided to launch out on his own again to create Diversity Focus Today.
Diversity Focus Today is solely devoted to the support and educational resources needed to compete in today's rapidly changing world. With the increasing globalization of world resources and economies and with more and more interaction between people from around the world whether in the workplace, your neighborhood or visiting another country, simply acknowledging the cultural differences while recognizing the value of the differences is a must.
Diversity Focus Today is all inclusive for being the total news source for all nine (9) major diversity groups.
Indianapolis (and surrounding counties) total population: 6,583,802
DIVERSITY GROUPPERCENTAGE OF TOTAL
POPULATION
Women 51.6
African Americans 25.4
Disabled 23.6
Seniors 22.7 (65+)
Veterans 15
Hispanics 9.9
Asians 9.8
Native Americans 3.2LGBT 1.1
An additional critical demographic includes the “Baby Boomers” (aged 44 to 62). This large population
consists of 34.9% of greater Indianapolis and surrounding counties.
Eight in ten boomers, in a recent survey conducted by a National statistic gathering organization, identified
themselves as having “big buying power”, four in ten said they feel ignored by advertisers.
“The research shows that at a time of ever gloomier economic forecasts, this is a group that needs to be
reached out to, as it represents tremendous potential for growth,” John Wright, Senior VP of Public Affairs at Ipsos
Reid, said in a news release.
Diversity Focus Today is a Monthly publication Print distribution is 25,000 The Magazine is distributed to:
Corporations Retail Outlets Schools, Colleges & Universities Libraries News-stands throughout Greater Indianapolis
The E-Edition is available on www.diversityfocustoday.com Website Sponsors:
Avant and Company Fifth Third Bank Crowe IT Citizens Gas Excellent Funeral Products The Street Language and Bullying Dictionary IU Health
RICKIE CLARKRICKIE CLARKEDITOR-IN-CHIEFEDITOR-IN-CHIEF
JEANA OUATTARA, JEANA OUATTARA, GRAPHIC DESIGN ARTISTGRAPHIC DESIGN ARTIST
RICH CROW, IT DIRECTOR & RICH CROW, IT DIRECTOR & WEBMASTERWEBMASTER
CISSI SHERLOCK, CISSI SHERLOCK, ACCOUNT EXECUTIVE & ACCOUNT EXECUTIVE & CONTRIBUTING WRITERCONTRIBUTING WRITER
CATHY HOLLOWAY HILLCATHY HOLLOWAY HILLSENIOR WRITERSENIOR WRITER
DENISE DENISE PETTYPETTYACCOUNT ACCOUNT EXECEXEC
ALL ADS ARE COLOR AND 300 DPIALL ADS ARE COLOR AND 300 DPIAD SIZEAD SIZE RATERATE
Full Page $1,200
2/3 Page $1,000
½ Page $ 750
1/3 Page $ 500
¼ Page $ 350
Back Cover $2,600
Inside Front Cover $2,000
Inside Back Cover $3,200
Center Spread $2,800
Small Business Ad $ 75
ALL ADS ARE COLOR AND 300 DPIALL ADS ARE COLOR AND 300 DPI BANNER ADS BANNER ADS RATERATE
Front Page $ 800
Other Pages $ 400
CLASSIFIEDSCLASSIFIEDS ORDER OF SERVICEORDER OF SERVICE
$ .50 per letter Begin at $35 and up
WEB RATESWEB RATES E-MAIL BLASTSE-MAIL BLASTS
Small Ad $35 Weekly
Large Ad $70 Weekly
ADVERTORIALSADVERTORIALS
Full Page $1,500
E-MAIL BLASTS: QUOTE AVAILABLE UPON E-MAIL BLASTS: QUOTE AVAILABLE UPON REQUESTREQUEST
BENEFITS FOR ADVERTISING WITH DIVERSITY FOCUS TODAY: Reach multiple diverse large target audiences Flexible and affordable ad offerings Unlimited ad exposure (readers can see it numerous times) Quick turnaround High quality, full color images