Download - Don't Forget About the Real World
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Don't Forget About the Real WorldUsing Your Offline Efforts to Support Your Online EndeavorsStep away from that computer... Sometimes the best marketing you can do for your blog is out in the real world.
Make sure that all of your blogging/new media efforts are supplemented by and in sync with your offline marketing.
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Traditional Methods• Press Release - online and offline media outlets
• expect negative and positive reviews
• complement with traditional print media - brochures, just listed cards, direct mailings, business cards, email signatures - EVERYTHING YOU DO
• It’s all about exposure and perception - it applies to both new media and traditional methods
• You will decide what traditional methods to keep and what to discard
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Restaurant Reviews
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Pediatrician - help your sphere of influence
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Miamism Fridays - supplemented with Flickr
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Photo Blog - to promote your city and community
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Mojitos - staple with social implications
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No Face to Face effort is too small
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Linda Davis - Eastern Connecticut Real
Estate Blog
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Mariana Wagner - Colorado
Springs Real Estate
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Teresa Boardman - St Paul Real Estate
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Sellsius - Real Estate Blog
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Benn Rosales - Austin Real Estate Blog
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