Download - Dr Terence Love LINUS PAULING MEMORIAL LECTURE Institute of Science, Engineering and Public Policy
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Dr Terence LoveLINUS PAULING MEMORIAL LECTUREInstitute of Science, Engineering and Public Policy
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Holistic Design and Philosophy: All areas of design All aspects of design
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Design in human life Emotion in Design Improving Design
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Urban Office Sub-urban Parks and public spaces Roadway and footpath Farming and horticultural Harbors and marinas Rivers and estuaries Wildernesses Education Homes
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Educational institutions Governments Businesses and corporations Military organizations Nation states Non-government organizations Unions Family structures Religions Social groups
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Banking Retail Educatio
n Nursing Building Law Police
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Transport Accounting systems Communication systems Legal systems Logistic systems – e.g. moving food Manufacturing systems Design systems Health record systems
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Retail care Social interactions Religious ceremonies, prayers and
rituals Air traffic control Vehicle driving behaviors Mating rituals Police behaviors Military protocols
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Everyone uses designed things as design tools for their own lives, e.g. Train timetables – to design
travel plans Advertisements – to design
shopping lists Mortgage calculators – design
house buying plans Products -design social
interactions
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A design – a specification or plan for making or doing something
To design – to create a design
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Almost all of our lives 800 different areas of design activity
45% Technical design 5% Art and Design 50% Other Design
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Visible
Hidden
APPEARANCE
ALL OTHER ASPECTS OF DESIGN
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Visible
Hidden
PRODUCT APPEARANCE
SOFTWARE
COMPUTER HARDWARE
CULTURELOGISTICS AND TRANSPORT
BUSINESS PROCESSES
ACCOUNTING SYSTEMS
ORGANISATION DESIGN
AND INTERFACE
NETWORK SYSTEMS
DESIGN ACTIVITIES
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four different timber elements
coach bolts plated twisted nails zinc plated cross brace small zinc plated screws. glass fibre reinforced
plastic strap zinc-plated steel crimp labels with barcodes assembly instructions pressure sensitive non-
setting adhesive. plastic sheet wrapping
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Research
Entrepreneurial
activity
Designs for products and
services Manufacture
DESIGN INFRASTRUCTURE
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design professionals design centresbusinesses undertaking design government agencies to promote design
departments undertaking design within organisations
associations representing those undertaking design
organisations commissioning design activity
government agencies to develop design-focused policies
hardware and software tools available to support design
organisations commissioning and funding design research
organisations educating designers organisations educating design researchersnational design policies organisations undertaking design researchdesign researchers organisations representing design research
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Human Aspects of Design
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Design is intelligent human behavior Design improves our lives A relatively hidden skill A generic human skill Humans use design tools Design is part of an evolutionary
process improving humankind and our lot
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Emotion and feelings are: Central to design activity The basis of creativity The essence of cognition
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Packing for a trip Tidying a room Which partial design is worth more
effort? When is a design finished?
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Damasio provides a useful understanding of emotion in design
He distinguishes: Emotion Feelings Sense of self feeling an emotion
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Organism
Sensing system for environment
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Sensing system (inside organism)
Sensing system (inside organism)
Organism
Sensing system for environment
Movement system
Digestion system
Reproduction system
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Sensing system (inside organism)
Sensing system (inside organism)
Organism
Processes that connect systems and result in survival, continuity, learning & development
Sensing system for environment
Movement system
Digestion system
Reproduction system
No brain needed!
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Organism A
Organism B
Move away from? Attack? Eat? Mate with? Have fun with?
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Organism A
Organism B
Changes inside A
Changes inside B
The changes are emotions
Move away from? Attack? Eat? Mate with? Have fun with?
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Emotion – body changes from perception of an object Internal milieu - endocrine
system Visceral– blood flow, skin, gut etc Musculoskeletal - muscle tone,
posture, facial appearance etc Animals also show emotions
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Feeling of an emotion
Neurological image representing the emotion
Usually unconscious.
Different from the physicality of the emotion
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Sense of self feeling an emotion
I feel HAPPY!
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Damasio distinguishes: Proto-self Core –consciousness Extended (autobiographical)
consciousness
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A neurological image of all aspects of the body at a moment in time. This is homeostatic and unconscious.
Neurological image representing all aspects of the state of body
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Image representing changes in the body due to perceiving an object
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Neurological 2nd order image representing moment by moment differences between proto-self and changes due to perceiving an objectCore –consciousness is the basic sense of the existence of oneself
Does not depend on language
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Memories and thoughts are objects and have similar emotional effects to real objects
Memories and thoughts trigger emotions and feelingsEmotions and feelings facilitate memories and thoughts
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Memories, experiences, thoughts, fantasiesIn a person’s history – all objects
The basis of design, creativity, intuition, ethics,free will….
Core-consciousness converts to memories and autobiographical self
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Implicationsfor
Holistic Designand
Philosophy
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Remembering memories results in core consciousness processes that emphasize and associate with emotions .
Gives the ability to identify objects (real, social, conceptual, imagined etc), associate objects with emotions and behaviours and attribute meaning.
This provides the basis for learning, empathy, culture, conditioning etc
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Thoughts about design problems and solutions result in overlays of emotional states and increased or reduced relaxation.
Emotions in the body result in thoughts of possible solutions - creativity
Changes in feelings of body tension guide successful cognitive judgements
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Pleasant relaxed physiological states are associated with fast, idea-rich creativity.
Stressful feeling states are associated with slow and repetitive cognition.
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Stressed and unhappy collaborators not likely to produce their most creative work
Over-relaxed collaborators are unlikely to be efficient at repetitive checking and evaluation processes.
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‘Style objects’ influence individuals’ emotions, feelings and cognition
Multilevel processes in which a single stimuli result in multiple overlays of emotion states changed by: current thoughts cultural background moods social and other external and internal factors.
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Power results in emotions Power cues associated thoughts Influences how individuals view
problems and create solutions May result in inappropriate solutions.
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Design is everywhere Design is an important human activity Depends on emotions and feelings New findings about emotion can
improve how we create and use designed outcomes.
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Thank you for your attention
Questions?
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Dr. Terence LoveCurtin University of Technology
Perth, Western AustraliaPapers etc. at www.love.com.au
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Which parts of designing involve emotions? How? What do they do? How essential are they?
Which parts of designing involve feelings? How? What do they do? How essential are they?
How important is the ability to represent the world in imagination with feelings and emotions? Why?
How important is it to be able to distinguish between reality and fantasy when everything is full of emotion and feelings? Why?