Established in 1953, Burson-Marsteller started life as a one man business with two clients in 1946.
Today, Burson-Marsteller is a leading global public relations and communications �rm providing strategic
insights, innovative programmes and crisis management to help large companies and organisations sustain
strong corporate and brand reputations.
C A S E S T U DY: K E E P I N G B U R S O N A R S T E L L E R O N M E S S AG E
RS united kingdomtel: +44 (0) 1592 772124 web: www.brand-rex.com email: [email protected]
With regional headquarters in New York, Hong Kong, Brussels and
Miami and clients include Ford Motor Company, Facebook and AIG.
98 countries across six continents.
Burson-Marsteller decided to relocate its L
Bloomsbury Way to the Legal & General Property and Mitsubishi
Estate Company’s Central Saint Giles scheme - a vibrantly coloured
building, designed by Renzo Piano.
Brand-Rex partner Admiral Group was selected to provide the
structured cabling infrastructure for its prestigious new London
O
state-of-the-art mixed-use development consisting of approximately
400,000ft2
around a courtyard piazza.
The project saw a Brand-Rex 10GPlus Augmented Category 6
10 Gigabit/s structured cabling system installed from a series of
four centrally located patching cabinets. The cabling was laid on
protect them. Brand-Rex V12 24 port angled patch panels were also
To plan the communications infrastructure for their move, Burson-
Marsteller called in the services of Admiral Group, whose director,
Adam Sullivan comments,
reliable communications is a key requirement for the smooth running
of its operation. Our brief was to specify and install a future proof
cabling infrastructure that could provide assured system performance.
Therefore, we had no hesitation in recommending the installation of
Brand-Rex 10GPlus Augmented Category 6 throughout.”
Sullivan further remarked, “10GPlus is a great system to use and
innovations such as the Brand-Rex tool-free RJ-45 Snap-In-Jack really
helped to reduce installation time. Brand-Rex also excels in the level
rapid and easy to obtain.”
CS_BRX 402_1011
