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designcon
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forces balance with heightened intelligence to redene Fall/Winter2012/13. A new consciousness is in our minds and spirits; we move ahead with wisdom
and a fresh understanding of reality. Reality is constantly transforming around us, providing
each of us with the ability to construct our own being. We desire to live in multiple realities,
driven both by fantasy and excitement along with responsibility and structure. In our minds,
gender roles have given way to androgyny, the line has become blurred between light
and dark, we have come to a pivotal point as a society and this energy will only continue
moving forward.
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We forage into primeval
overgrowth to embrace the
essentialness of nature,
unscathed by humanity. With a
renewed appreciation for mystic
beauty that can only be found innature, we journey into the wild.
Reorganizing our
environment into a fresh
visual order, their endless
imaginations inspire a creative
labyrinth without boundaries.
An aesthetic migration is onthe horizon.
Casting a saturated
shadow on the icons of an
urban environment, vintage
Hollywood is lmed in a somber
light. We are led through a
winding melodrama lled withprivate eyes and femme fatales.
Saturations of
drip off the pages of
comic strips and spl
onto classically tailo
silhouettes. We emb
our postivity and naichildhood.
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socio-cultural trends
DONEGERCREATIVESERVICES backwoods
indoor/outdoor blurLinde Hermans luck rug brings
nature into the home. This unique
carpet decorated with clovers has
one hidden four-leaf clover to nd
for luck.
nature as artAndreas Verheijen dubs himself a
oral engineer. This engineering
is an ongoing project that is initially
about creating owers and not about
arranging them.
one with wildernessA guesthouse in rural New York blends in with its surroundings, A
continuous line of eight-inch steel moves through the site gathering in the
forest. Constructed as a series of interlocking cantilevers, the structure ed
and measures the forest, preparing the landscape for dwelling.
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dark fairy talesThere are many movies slated to be
released over the next two years based on
recreations of classic fairytales with a dark
side, including Robin Hood, Hansel and
Gretel, Jack and the Beanstalk and threeversions of Snow White.
comfort in wildernessHouses and hotels built in trees
are creating new experiences
with nature as well as energy
efcient alternatives. This is a
reection of humans desiring to
escape from overly connected
urban areas to the magic of the
wilderness.
magic of natureAn installation in a former railway station in
Berlin contains 12 reindeer, 24 canaries,
eight mice and two ies. Giant toadstool
sculptures are planted on a mushroom
clock that the reindeer can turn with their
antlers, and at the center of the exhibition is
a mushroom-shaped oating hotel.
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Echoes reach deep into the mossy forest and glide across the fresh fallen
snow. We forage into primeval overgrowth to embrace the essentialness
of nature, unscathed by humanity. With a renewed appreciation for mystic
beauty that can only be found in nature, we journey into the wild and
become intoxicated with a serene sensorial experience. Indigenous textural
depths, archaic patterns and cozy fabrications in mossy green and muddy
browns pair with frosty whites and crystalline pastels to create a primitive
camouage as we navigate our way through the hidden hinterlands.
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primeval forest
arctic tale
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Textural foliage, stacked moss and thick peat line the
dark path through the magical forest. In the overgrown
primeval forest, we wrap ourselves in rugged nature,
cozying up in unprocessed furs and soft brushed skins
satisfying our senses.
DONEGERCREATIVESERVICES backwoods
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Slip through the fog of the looking glass and into
an ice-covered wonderland, full of unrecognizable
animals and twinkling fairies. Mythical frosted knits
fold upon our skin in comfort, while cozy sweaters
and smoky atmospheric sheers warm our heart as we
wander through an arctic romance.
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page 12: into the wild
page 14: natures impressions
page 16: mossy textures
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primeval forest
DONEGERCREATIVESERVICES backwoods
animal
Tip-dyed
Double-faced
Brushed
Into the wild, we camouage our human attributes
and become one with nature. Beauty is in imperfection
as tufts of mink, fox and hair patch together with other
indigenous textures.
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primeval forest
and skin
and
and
jacquard
Coated and
Natures impressions, the elements of our natural
environment create unique textures in brushed skins,
smooth and worn, when molded around the body in
adornment.
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primeval forest
Mossy textures, raw senses are exposed to the scent
of moss, the grit of dirt and the comfort of wrapping
natures elements around the body.
Tone-on-tone
lace
yarn
Boucle and
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page 20: frosted blankets
page 22: cozy woolens
page 24: smokey sheers
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arctic tale
Bulky
bo
knits
tweed
Frosted blankets drape over our shoulders and
sweep across the freshly fallen snow. The warmth
of bulky blankets and heavy boucles swaddle and
comfort us, soft textures of fuzzy knits and furry
tweeds provide both protection and beauty.
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arctic tale
knits
Silk/wool
crochet
annel
We nestle into cozy woolens and nuzzle our nose
into a beautiful story to retreat from the cold. Casual
romance can be found in oatmeal knits and brushed
annel, and natures luxury is displayed on woolen
tweeds and uffy crocheted mohair.
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arctic tale
Crushed
Kid knit
Drapey
la
Dreamlike romance swirls smoky sheers
through the atmosphere. Draped gauze,
charming mohair, light voile and embroidered lace
decorate the fairytale.
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prints and patterns
digital nature
eco hedonism
botanical studies
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key fabrications
hairblanket
skincloque
handspuntweed
mossyknit
tone-on-to
ne
embroideredsheer
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socio-cultural trends
DONEGERCREATIVESERVICES artisan
CraftspeopleAn online documentary featuring
creative minds in Portland, work.
place is the brain child of local
photographer Carlie Armstrong.
Through artists proles and photo
essays, work.place seeks to explore
the creative process and the place
it occurs in. It also aims to display
the work of the most talented
artists, musicians, designers andcraftspeople in the community.
Merger of artistry and
technologyRock Paper Robot is a
company that believes thepower of new technologies
can imbue everyday objects
with more awareness, utility
and beauty. This design
group makes oating chairs,
granular timepieces and
morphing chandeliers, among
other innovative creations.
Communities of creativityOpen House is a concept/experimen
art installation by Droog and led by
Diller Scodio + Renfro to encourage
suburban homeowners to transform
a portion of their homes into service-
providing, collaboratively-minded,
income-generating establishments.
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China and india increased
inuenceThough the US and Europe have
struggled with recession and
economic downturns, the high-
end retail apparel industry has not
been adversely affected in India
and China. Companies, trade deals
and industry continue to grow
and develop at rapid rates in bothcountries.
Mixing opulence with frugalityA new trend in package design makes expensive
products look like vintage dimestore brands. The No-
lita Mart & Espresso Bar in New York City has started
selling cold-brew coffee in large 64 ounce growlers.
They use fresh and locally roasted Stumptown Coffee
from Red Hook, Brooklyn. The owner of the coffeebar and grocery store was inspired by seeing the big
glass jugs usually used to dispense and store beer.
Mosaic artistryArtist Julie Richey creates mesmerizing 3-D mosai
Richey received Best 3-D Mosaic honors from th
2011 Mosaic Arts International. La Corrente is ab
beauty amidst destruction, says Richey. It was c
during the Gulf oil spill and it alludes to the many
destructive forces, both man-made and natural, th
creep in with the current.
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Artisans reorganize our environment into a fresh visual order; their endless imaginations
inspire a creative labyrinth without boundaries. An aesthetic migration is on the horizon,
wiping away the desire for perfection, and a whimsical renaissance is constructed.
Rehabbed vintage collections pair with eccentric decoration for an unsuspected
harmony of ceramic saturations, free-spirited prints and ceremonial metallics. Decorative
patterns mix in the raw renement of bohemian styling. The artist paints a sophisticated
utopia to ll our senses and drive our visions.
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Wandering off the beaten path as creative rebels,
the free spirits live and let live, while inspiring and
pushing humanity in a new direction. Bohemian
remixes of crafted blankets, oversized tweeds and
Gypsy patterns burnish the future.
DONEGERCREATIVESERVICES artisan
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Obsession with every detail, desire to tell a visual story,
compulsion for perfection; the artist has constructed
enlightenment to share with the world. No matter the medium,
this piece of art has a golden sophistication, its opulence
shines around the globe.
artisan DONEGERCREATI
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page 36: bohemian blankets
page 38: rustic tweeds
page 40: gypsy patterns
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36/100DONEGERCREATIVESERVICES artisan
free spirit
weave
bulky
effect
knit
Endless ingenuity is woven into lofty bohemian
blankets, a patchwork of knits, textural basket
weaves and ombre effects that combine for an
unfussy, carefree style.
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free spirit
oversized
yarn
handloom
A whimsical composite of tufted textures combine to
create rustic tweeds. Oversized plaids and unique
yarn mixes come in an array of colors. Look to hand
loomed pieces by skilled crafters.
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free spirit
jacquard
and tiles
ethnic
orals
Eccentric and charming Gypsy patterns mix
and switch with ethnic twists. Fable-like stories of
nomadic travels are told through folkloric jacquards,
mosaic tiles, ethnic stripes and bohemian orals.
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page 44: gilded culture
page 46: mosaic structures
page 48: crafted comfort
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lurex
metallic
printed
knits
enlightenment
Eclectic golden layers drizzled from head-to-toe,
gilded culture paints the curves of the body.
Opulent gold lurex, burnished metallic sequins, luxe
printed velvets and warm Missoni knits decorate the
masterpiece.
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tiles
ornate
fancy
cloque
enlightenment
A kaleidoscope of perfected mosaic structures
intricately mesh on surfaces. This ancient art form
is brought into modernity in matelass tiles, ornate
jacquards, complicated tapestries and shining lam
cloque.
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weave
embroidery
knit
embroidered
enlightenment
Through mastery of method and dedication to a
skill, crafted comforts are perfectly imperfect. Mini
woven tweeds, needle-point, crocheted knits and
embroidered laces are delicately designed by the artist.
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prints and patterns
DONEGERCREATIVESERVICES artisan
repeating patterns
digital craft
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key fabrications
a
rtisanblanket
tilejacquard
multicolortweed
rusticknit
tonalprin
ts
gypsyoral
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socio-cultural trends
DONEGERCREATIVESERVICES lm noir
David LynchAmerican lmmaker David Lynch returns to commercials,
directing the new ad for Gucci by Gucci. He was recently
guest editor for Wallpaper magazine, co-creating movies, art
exhibitions and DJing.
German graphic designThe inuence of German expressionism has
resurged as a major graphic inuence in
ads, galleries, museum exhibitions (MoMA)
and edgy design. This style of art is dark
and evokes a great amount of emotion;
such art usually occurs during social
upheaval.
androgonyWomen continue to become more
inuential, powerful and in control of
culture. And men are becoming moresensitive, collaborative and connected.
As Mars becomes more Venus-
like (and vice-versa), were far less
combative with one another. Indeed,
we have other enemies to ght: greedy
and corrupt politicians and corporate
executives, ethics-free polluters and a
litany of moral offenders.
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fashion lmsThe latest in the realm of fas
streamed live from fashion w
projected onto buildings and
downloaded directly to our d
devices... all communicating
new and intimate perspectiv
exemplied by YSL, Alexand
McQueen and Gareth Pughmoving image installations,
designers are collaborating w
emerging lmmakers and ar
and its denitely something
building in momentum.
desire for mysteryWe are so overly connected, we
can answer any question with a
quick Google search. We have an
increased desire for mystery and
storytelling as a backlash to the
instant know-it-all society.
doomsdayThe world is abuzz with talk of the
year 2012. For some, the year
hints at apocalyptic end times, a
period in which the world will be
thrown into utter chaos and violent
upheaval. According to prophecy,
the fth sun of the fth world ofthe Mayan calendar moves into
ascension on December 21, 2012.
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Casting a dark shadow on the icons of an urban environment. Vintage Hollywood
is lmed in a somber light, embracing the dark edge that permeates across the
fashion/drama continuum. Inuenced by the quirky director David Lynch, the
accidental icon and off-topic vintage movie poster aesthetic, we are led through a
winding melodrama lled with private eyes and femme fatales. Rich tones jigsaw
together to create a cinematic masterpiece of androgenous tailored classics in
negative/positive fabrications.
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femme fatale
villainous
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Villain versus hero depicts the classic lm scenario, the
dark side contrasting with the innocent. No great narrative
is made without the key villainous character, the rebel in
the shadows of society. Every villain has his/her soft and
quirky side, the great juxtaposition of personality, which
draws us in and rouses our curiosities.
DONEGERCREATIVESERVICES lm noir
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The new wave woman is capable of switching from
demure to seductive in a moment, piquing curiosity and
mystery. A femme fatale chooses the part she wants
to play. Whether it is the seductress, the vamp, the
sophisticate or the diva, she always plays the role with
condence and beauty.
lm noir DONEGERCREATI
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page 60: polarized architecture
page 62: androgynous suiting
page 64: orid metallic
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tweeds
oversized
geometrics
ornamental
villainous
A rough renement of contrast is displayed through the
polarized architecture of black and white tweeds, oversized
houndstooth, illusionary optical geometrics and ornamental
foulards. A mix of classic prints and patterns brings these
timeless ornamentations into modern sophistication.
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classic
checks &
& blend
&
jacquards
villainous
Androgynous suiting brings a gender bender in
tailoring to the forefront. We nd security in classic,
conservative fabrications of pinstripes, glen checks,
houndstooth, silk and wool blends and jacquards.
The evolution is in which gender is sporting the attire.
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silk/wool
shine
calendered
coating
villainous
Combining glamour and masculinity, orid metallics
bring a sense of luxury and elegance to classic, hard
working fabrications. Silk/wool sateen, iridescent
shine, calenderer nishes and PU coatings evoke the
decadent vintage feel of the early 20th Century.
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page 72: dark opulence
page 74: luxurious plush
page 76: seductive shine
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blanket
embroidered
brocade
two-tone
femme fatale
Delphian shadows ofdark opulence sweep down
the Parisian streets in rich napped blanket, rich
embroidered velvet, elegant metallic brocade and
two-tone jacquard.
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silky
velvet
velour
& print
femme fatale
Luxurious plush textures enhance and line the
opulence of an era. Silky furs, burnout velvets and
foil prints procure a molded softness that is rich
and polished.
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jersey
organza
stretch
satin
femme fatale
Seductive shine morphs the light to play optical
illusions and delusions on the eyes and mind.
Sparkle jerseys, opalescent organza and fuid
satins pique the senses.
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prints and patterns
DONEGERCREATIVESERVICES lm noir
linked type
optical illusions
shadow prints
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key fabrications
over
sizedhoundstooth
opticalweav
e
glencheck
metalliczinc
pinstripesuiting
seductiveshine
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socio-cultural trends
playImaginative photographer Yusuke
Suzuki has created a page-turner of a
bed that looks like an oversized book.
At night it is opened up for sleepy
heads to rest in, and during the day it
is shut closed to create enough space
for children to play in their room.
street artistryArt in the Streets exhibition at The Museum of
Contemporary Art, Los Angeles will feature several
shows within the show. There will be a special
section dedicated to the FUN Gallery, a New York
gallery connected New York grafti artists with the
downtown art community in the early 1980s.
grafti surfacesThe fascination with street art shows no signs of
letting down. A recent piece of evidence includes
Tumis collaboration with grafti artist John Crash
Matos on a limited-edition collection of four carry-on
bags emblazoned with the artists design. Of course,
theres an iPhone case as well.
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new retroCampaigns, ads and packaging are swinging toward a
retro innocence and adding modern digital technology int
recreated analog designs.
Neo-ExpressioNeo-expressionism emerged in the late 70s and early 8
a reaction to minimal precedents. Bored with the staid w
their predecessors, artists such as Jean Michel Basqui
Julian Schnabel and grafti artist Keith Haring lled thei
with color, pattern and symbols that reected the mayhe
vibrancy of the downtown New York they called
Celebration of brand historyThe Levi Strauss Barbecue Sauce Project is the student work
of Sarah Rouse-Higgins. She says the project is an ode to the
roots of the company. Before taking off with denim, they also
sold dry goods. I used Gold Rush-era advertisements as the
inspiration for the labels..
maximal DONEGERCREATI
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Saturations of chroma drip off the pages of comic strips and splash onto
classically tailored silhouettes. As we embrace our childhood naivet, positivity
bounces out of the playhouse and bears a nostalgic smile for all to see. A
spectrum of bold brights mix, shake and stir with playful photo prints, producing
a Crayola cocktail. Tone-on-tone separates combine on actives or are worn
with a tailored sophistication. We pronounce our personal style by combining
chromas to t our mood.
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chroma-scope
girlish charm
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60s pop styles meet 90s street styles to create a time-
travelling chromatic splash. We look to one era that shaped
the style industry and another that molded the graphic
design genre, for a lively and witty urban experience.
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Structure, charm and grace characterize the iconic
sophisticated lady. Turning back to the fashion classics,
prim and proper cultured coordinates return as departure
from the current mix and match state of fashion. Retro
elegance and worn luxury are redened.
maximal DONEGERCREATI
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page 88:retro redux
page 90: pop culture
page 92: monochrome
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chroma-scope
knit
playful
stretch
shine
Swinging into a retro redux, we look back into the
decade known as a point of departure for modern
fashion. Through playful stripes, stretch velour and
cellophane in lively prints, we relive the mod mentality.
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and felt
performance
prints
compact
chromascope
Pop culture fashion of the 90s started the idea of
anything goes styling. Electric clashing colors of
felts, performance fabrics and bold graphic prints
continue the attitude of urban styling.
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woolens
colorful
knits
wool
chromascope
Monochrome tones subtly accent each other
side-by-side in compact woolens, colorful suede
and felted knits. They t together, consistent and
connected.
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page 88: ladylike tweed
page 90: playful fur
page 92: innocent sweaters
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tweeds
cloth
wool
wea
girlish charm
Ladylike tweeds are reminiscent of the
suiting of the 60s bourgeois. Proper
coordinates in Chanel tweeds, poodle cloth
and wool boucl adorn the well-groomed lady.
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fur
mohair
tweed
shimmer
girlish charm
Playful fur makes a sweet little retro vision in
cuddly textures, mohair blankets and shimmer
and shine. We play dress-up even if we are
adults by decorating ourselves in uffy Easter
egg hues.
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&
effect
hand
&
girlish charm
Innocent sweaters evoke nostalgia for the days
of our youth. Sparkle effects, chunky hand knits
and pointelles speak to a simple femininity.
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prints and patterns
DONEGERCREATIVESERVICES maximal
pop culture
brand identity
quirky details
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key fabrications
uxsuede
tone-on-tone
tweed
compacttwill
do
uble-facedinterlock
stretchjersey
cottonvelvet
maximal DONEGERCREAT
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