Work in 5 east African countries
FARM-Africa
3 areas of focus Pastoral Development
Community Forest Management
Smallholder Development
Our strategy
Implement grassroots projects
Develop as models of good practice
Scale up, share and disseminate
Key issues worked on in livestock
Food security->income generation->market linkages
• Farmer/pastoral training
• Capacity-building farmer/pastoral orgs• Supporting/diversifying pastoral livelihoods• SME development
• Collaborates with GALVmed/CAHNET• www.cahnetafrica.net
A new model of livestock service delivery- franchising success through a social
enterprise
Background – vet services in flux• Decline in state vet services with private vet services
generally limited to high potential areas• Patchy coverage/quality of (largely) NGO community-
based animal health systems• Poor execution of regulatory role, e.g. drug quality etc• Interest in regional & international trade
Landscape of fragmented deliverychannels
FARM-Africa’s Three-tiered private animal health network Private Veterinarian
Animal Health Assistants
Community Animal Health Workers
VALUE
The Franchise Model
LivestockServicesFranchise
LivestockServicesFranchise
LivestockServicesFranchise
MARKETING PARTNERS•Livestock traders•Food processors•Supermarkets
SUPPLIERS•Drug manufacturers•Vaccine suppliers•Insurance Providers
FARMERS FARMERSPASTORALISTS
• National network of franchises
established including in under-served
locations
• Economies of scale will lower prices
• Quality assurance systems ensure
quality drugs procured and stocked
• Start-up training and Continuing
Professional Development ensure good
diagnostic skills and advice
• Business training provided to all
franchises
• Partnership with Equity Bank enables
access to start up capital
• Mobile-phone based infrastructure
supports data capture and transmission
• Franchise network enables easy
distribution of new products and
services
• Lack of physical access to veterinary
services by many livestock keepers in
Kenya, especially poorer livestock
farmers
• High prices of veterinary products
• High incidence of ineffective drugs and
vaccines (up to 70% ineffective)
• High incidence of ineffective advice and
inaccurate diagnoses
• Weak business skills among veterinary
personnel and limited access to training
in business management
• Limited access to credit to start or
expand veterinary businesses
• Weak infrastructure to deliver new
products and information
• Lack of systematic collection of data on
disease incidence
Solutions proposed through
franchise
Problems addressed
Why franchising ?
• Quality-assured services� Meets (exceeds) regulatory standards (overcomes fears)
� Drives out malpractice� Standards improve through CPD and rapid spread of
innovations
• Scaleable and durable� Ease of entry `Business in a Box’
� Greater chance of business success
• Economies of scale� Drives down cost improving access of poor
� Opens up marketing and processing opportunities
Some highlights from market research in Kenya (n=1,700 farmers & 357 vets)• 2,000 vets (1,400 private sector not all
practising many in drug companies)• 7,000 technicians• 50% offer services <15km radius• Most sell drugs, AI, feeds & farm inputs• Few offer clinical treatments (27%),
vaccinations (10%) herd health (10%) lab services (3%)
Vet businesses
Main problems:Lack of capital, high/rising drug prices,
transportBusiness partnerships? (85%
interested) 1) Access to high quality drugs 2) Access capital & marketing support 3) Technical and business training 4) Access new products and services
Regional Goat Programme
• Scaling up successful model across E. Africa
• Breed improvement, veterinary care, training & links to markets
• Building capacity of local farmers and CBOs
• 120,000 poor households to double their income
• $39 million over four years
Regional Poultry Project
• Based on successful pilot work of Maendeleo Fund
• Poultry production and marketing project in Kenya, Tanzania and Uganda
• Increasing productivity, reducing mortality and developing links to markets
• Funds required: $1.5 million over three years
Honey Trade Project, Ethiopia
• Two rural districts of SNNPR region
• Improving bee-keeping to increase quantity and quality of honey
• Linking producers to markets
• Funds required: $1.9 million over three years
Moyale Pastoralist Project, Kenya
• Area is prone to drought and livestock disease
• Building pastoralist capacity to plan for and cope with drought
• Income-generating and marketing activities around meat, skin and hides
• Currently planning next phase
Food Security & Livelihoods Improvement Project, Southern Sudan
• Working in Eastern Equatoria
• Helping livestock keepers with access to water and animal healthcare
• Working with enterprise groups on production and marketing
• Funds required in 2011-2012: $152,000