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NEW DELHI 28.37N 77.13S
South AsiaThe seventh-largest country
by geographical area
The second most populated
country in the world
Home to the Indus Valley
CivilizationA region of Silk Road and
vast empires
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Brief Introduction to History
2600-1300 B.C
1500 B.C.
6th century B.C.
321-185 B.C.
11921398
1336-1646
1600s
1947
Indus Valley Civilization
Aryans entered and brought Hindu religion in
Foundation of Buddhism and Jain religion
Mauryan Empire
Muhammad entered IndiaTurkey attacked India
Vijayanagar Empire
European arrived and Britain finally took
India into its colonies
Independence
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East West
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Culture Analysis
Comparing Values in the WorkplaceHofstedes (2001 IBM Study)
PowerDistance
Uncertainty
Avoidance
Individualism/ Collectivism
Masculinity
/ Feminist
Confucian /Dynamism
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Hinduism Caste System
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Religion
Spiritual Pursuit Fatalism
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Shared Value
Long Split
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Male ForcePower and
Position
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Asian Value
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New Delhi
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Language
Over 1600 dialects
Official language:
Hindi, English
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Attractions
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Attractions Leaflet
Monuments &Cultural Heritage
Taj Mahal
Ajanta-ElloraCaves,
Meenakshi
Temple, Rajasthan Forts& Palaces
Beautiful Beaches
Goa
kerala
Kovalam
Marina
Varkala Anjuna
Calangute
Puri
Hill Stations
Shimla
Manali
Kullu
Ooty
Munnar Kashmir
Nainital
Mussoorie
Darjeeling
Dehradun
Gulmarg Sri Nagar
Dharamshala
Dalhousie
Leh
Wildlife &National Parks
Ranthambhore
Sasan Gir
Bandhavgarh
Pench
Sariska Keoladeo Ghana
Bird Sanctuary
Kanha
Jim Corbett
Kaziranga
Manas Periyar
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Taj Mahal
A symbol of love
One of Seven Wonders
A must-visit attraction
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Ganges River
Pray the god
Wash bath
Drinking holy water
Visiting holy city
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Restaurant
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Restaurant Menu
Diverse among region
Much fish, chickens and lambs,little beef and pork
Much vegetable
Curry and spices
Desserts
Diary product
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Restaurant Protocols
Restaurants
Served on disposablebanana leaf plates
Cooks are not allowed totaste during preparation
Guests Eat with fingers
Use the right hand
Wash hands before eating
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Beverage
Drinking Chai is part of
Indians daily life.
Red tea, milk, spices,
sugar and honey
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Festivals
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Festivals
ReligiousCelebrations
CulturalFestivals
Festivals
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Traditional religious celebrations
Hindu festivals: Diwali, Holi, Dussehra Islam festivals: Fitr, Barah Wafat, Corban
Christian festival: Chistmas, Easter
Sikh festival: Lohri, Guru Nanak Jayanti Buddhist festival: Buddha Purnima
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Feeling of friendship and fraternity
No religious bias
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Souvenirs
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Souvenirs
Specialty
Tea
Candy
Soda
Spices
Jewelry
Bangles
Necklace
Textile
Scarves
Shawl
Sari
Carpets
Leather Product
Shoes
MusicalInstrument
Indian drums
Wooden flute Ankle bells
Handicrafts
Ivory elephant
Taj Mahalmodel
Woodenstatues
Incense
Incense
Carved incenseboxes
Marble incensestand
Inlaid Marble
Inlaid marble
tabletops Jewelry boxes
Lamps
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Souvenirs: Sari
Welcomed by all Indian and foreign women
Various styles
Colorful cotton and silk
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Souvenir: Jewelries
A vital accessory to everyday attire
Form a part of the ongoing circle of life
Proclaim the religious affinities of a group
Representing social standing, economicstatus and political power or inclination
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Souvenirs: Elephant Statues
GANESH CHATURTHI
Celebrating the birth ofGanesha Chaturthi
Symbol of wisdom,
prosperity and good
fortune.
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Hotel
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Hotel
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Greetings
Namaste
http://hk.wrs.yahoo.com/_ylt=A3OyCEWIXOZKoSgBcga.ygt./SIG=1278871um/EXP=1256697352/**http:/www.aboutamalaki.com/images/f/fc/Namaste.jpghttp://hk.wrs.yahoo.com/_ylt=A3OyCEZVXeZKcFcAsVu1ygt.;_ylu=X3oDMTBpaWhqZmNtBHBvcwMzBHNlYwNzcgR2dGlkAw--/SIG=1fukmhg86/EXP=1256697557/**http:/hk.image.search.yahoo.com/images/view?back=http://hk.image.search.yahoo.com/search/images?p=Namaste&js=1&ei=utf-8&fr=FP-tab-web-t&w=183&h=300&imgurl=reikiana1.blogs.sapo.pt/arquivo/namaste.jpg&rurl=http://reikiana1.blogs.sapo.pt/arquivo/2005_08.html&size=16k&name=namaste+jpg&p=Namaste&oid=c29e705df197b67e&fr2=&no=3&tt=163927&sigr=11jcn70c9&sigi=11b6533sn&sigb=12mohovqn&type=JPG -
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India Greetings Culture
Namaste /Namaskar(formal)
Means I bow to you
Speak at the beginning ofa conversation
With same hand foldedgesture & a slight bow
= goodbye
Hierarchical Culture:greet senior people first
http://hk.wrs.yahoo.com/_ylt=A3OyCEZVXeZKcFcAsVu1ygt.;_ylu=X3oDMTBpaWhqZmNtBHBvcwMzBHNlYwNzcgR2dGlkAw--/SIG=1fukmhg86/EXP=1256697557/**http:/hk.image.search.yahoo.com/images/view?back=http://hk.image.search.yahoo.com/search/images?p=Namaste&js=1&ei=utf-8&fr=FP-tab-web-t&w=183&h=300&imgurl=reikiana1.blogs.sapo.pt/arquivo/namaste.jpg&rurl=http://reikiana1.blogs.sapo.pt/arquivo/2005_08.html&size=16k&name=namaste+jpg&p=Namaste&oid=c29e705df197b67e&fr2=&no=3&tt=163927&sigr=11jcn70c9&sigi=11b6533sn&sigb=12mohovqn&type=JPG -
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Influence from Western Culture
Hand Shaking
Common in large cities
Performed by higher educated people
Seldom shakes hand between men and women(religious factor)
Unsure? wait for them to extend their hand first
http://hk.wrs.yahoo.com/_ylt=A3OyCEacXuZK1XUA9UG1ygt.;_ylu=X3oDMTBpZTByOGFiBHBvcwMyBHNlYwNzcgR2dGlkAw--/SIG=1g7arobir/EXP=1256697884/**http:/hk.image.search.yahoo.com/images/view?back=http://hk.image.search.yahoo.com/search/images?p=Handshakes&js=1&ei=utf-8&fr=FP-tab-web-t&w=100&h=83&imgurl=www.the-twizzard.com/files/thetwizzard/forumicons/Handshake1.bmp&rurl=http://www.the-twizzard.com/&size=24k&name=Handshake1+bmp&p=Handshakes&oid=94f9fa40e13c149a&fr2=&no=2&tt=18913&sigr=10sqeli3t&sigi=120nch9ek&sigb=12pre2v5v&type=bmp -
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Hotel Outdoor Garden
- symbolizes divinity, fertility, wealth, knowledge & enlightenment
- much religious mythology is woven around it
National Flower--Lotus
http://hk.wrs.yahoo.com/_ylt=A3OyCEbhTuhKbZEAYPi.ygt./SIG=12238sntv/EXP=1256824929/**http:/www.flickr.com/photos/nl469/3538046810/http://hk.wrs.yahoo.com/_ylt=A3OyCEaoS.hK74wA.Ji.ygt./SIG=122npm9o6/EXP=1256824104/**http:/www.flickr.com/photos/nl469/3537233761/ -
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Architectural Design
Hotel Appearance Lobby
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Interior Design Indian Painting
Can be broadly classified as MURALS & MINATURES
Used for religious purpose only at the beginning
Represents a fusion of various cultures & traditions now
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Interior Design Indian Sculptures
http://art30.com/batch.download.php?aid=2357 -
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Business Protocol
Prefer to do business with people known
Prefer long standing relationship > business
Prepare gifts
Be punctual
Starts with getting-to-know-you talk
Be patient slow decision making process Be ready to accept concession
http://hk.wrs.yahoo.com/_ylt=A3OyCEeWWuZK4XIBf8m1ygt.;_ylu=X3oDMTBpc2VvdmQ2BHBvcwM3BHNlYwNzcgR2dGlkAw--/SIG=1gnrbim3o/EXP=1256696854/**http:/hk.image.search.yahoo.com/images/view?back=http://hk.image.search.yahoo.com/search/images?p=Alcohol&js=1&ei=utf-8&fr=FP-tab-web-t&w=500&h=375&imgurl=static.flickr.com/73/201140544_7246ec5b0d.jpg&rurl=http://www.flickr.com/photos/202/201140544/&size=207k&name=Alcohol+Galore+O...&p=Alcohol&oid=d77e7eeec811ce98&fr2=&fusr=202&no=7&tt=2332034&sigr=11baleppb&sigi=11d3s9vd9&sigb=12mkr3jns&type=JPGhttp://hk.wrs.yahoo.com/_ylt=A3OyCEc7WuZK7wYAcuy1ygt.;_ylu=X3oDMTBpc2ozM2gzBHBvcwM0BHNlYwNzcgR2dGlkAw--/SIG=1goji52s6/EXP=1256696763/**http:/hk.image.search.yahoo.com/images/view?back=http://hk.image.search.yahoo.com/search/images?p=Pig&js=1&ei=utf-8&fr=FP-tab-web-t&w=493&h=500&imgurl=static.flickr.com/1358/537223796_5f146cc205.jpg&rurl=http://www.flickr.com/photos/snortles/537223796/&size=93k&name=tinybabypiglet+p...&p=Pig&oid=624a207d31387b00&fr2=&fusr=Snortles&no=4&tt=1139765&sigr=11gejv9t9&sigi=11fn1379l&sigb=12i1esidn&type=JPGhttp://hk.wrs.yahoo.com/_ylt=A3OyCEh_WeZKhmUAWJu.ygt./SIG=129mdrk8l/EXP=1256696575/**http:/www.flickr.com/photos/23187455@N02/2970926387/ -
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Entertainment
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Entertainment-Music
Music
FolkMusic
ModernMusic
Classical
Music
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Music
Classical Music: Hindustani
Carnatic
Folk Music:
Bhavageete Dandiva
Bauls
Modern Music:
Indi-pop music
Rock and Metal music
Dance music
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Entertainment-Dance
DanceFolk and
TribalDance
ClassicalDance
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Classical Dance
Bharatanatyam
Kuchipudi
Odissi
Kathak
Manipuri
Mohiniattam
Kathakali Kutiyattam
http://en.wikipedia.org/wiki/File:Yamini_Reddy_kuchipudi.jpg -
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Folk and Tribal Dance
Bhangra
Lavani folk Dance
Chakri Dance
Mishing BihuDance
Samai Dance
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Music and Dance-Cultural Shows
Carnatic Vocal Recital Kathak Recital
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Entertainment-Film
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Film
Produce the largest number of films worldwide
Fill with dance, music, comedy, romance, action
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Film
Bollywood A portmanteau of Bombay and Hollywood
The Hindi language film industry of Mumbai
The largest and most popular branch of Indian cinema
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Film
Most famous film:Slumdog Millionaire
Dharavi is a famous
attraction now
25% more business
US$ 10 per person or
US$135 per tour with
private tour guide
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Attract visitors from all over
the world.
Unique features in hospitality
industry.
culture
Hospitality
Society
Development of whole Indian societyChallenges faced by India
History enrich culture
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Reference
Purewal J., Anand K., Brennan J., (1999), Three thousand years of tradition andchange. In Hutton W.(ed.), The food of India , Authentic recipes from the spicysub continent, HK: Berkeley Books Pte. Ltd., 5
Purewal J., Anand K., Brennan J., (1999), From the Himalayas to the tropics,Differing regional tastes in an astonishingly varied subcontinent. In HuttonW.(ed.), The food of India , Authentic recipes from the spicy sub continent, HK:Berkeley Books Pte. Ltd., 6-12
Purewal J., Anand K., Brennan J., (1999), The Indian food ethos, In India,philosophy and food are inseparable. In Hutton W.(ed.), The food of India ,
Authentic recipes from the spicy sub continent, HK: Berkeley Books Pte.
Ltd.,13-15 Purewal J., Anand K., Brennan J., (1999), The Raj Revisited, Curry tiffins and
afternoon tea: culinary remnants of the colonial era. In Hutton W.(ed.), Thefood of India , Authentic recipes from the spicy sub continent, HK: BerkeleyBooks Pte. Ltd.,21-23
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Reference
(1982),Introduction, In Rogers J.(ed.), Madhre Jaffreys Indian Cookery, London:British Broadcasting Corporation, 7-10
(1982),Menus and how to eat Indian food, In Rogers J.(ed.), Madhre JaffreysIndian Cookery, London: British Broadcasting Corporation, 31-36
Sahni J., (1980), Introduction, In Classic Indian Cooking, New York: WilliamMorrow and Company, Inc, xii-xviii
Sahni J., (1980), The principle of Indian cooking, In Classic Indian Cooking, NewYork: William Morrow and Company, Inc, xii-xviii
(1995), Introduction, In Singh M.(ed.), Bihar and West Bengal, Saris of India,New Delhi: National Institute of Fashion Technology and Amr Vastra Kosh, 26-29
Bhandari V.,(2004), Roots, In Costume, Textiles and Jewellery of India,
Traditions in Rajasthan, New Delhi: Prakash Books India (P) Ltd., 13-27 History and Culture, Retrieved October 29, 2009 from
http://www.indax.com/about.html
History of India, Retrieved October 29, 2009 fromhttp://www.indiazing.com/history/
http://www.indax.com/about.htmlhttp://www.indiazing.com/history/http://www.indiazing.com/history/http://www.indax.com/about.html -
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Reference
SarDesai, D. R. (2008) India: The Definitive HistoryBoulder, CO : WestviewPress
Raymond Scupin (edited) (2006) Peoples and Cultures of Asia Upper SaddleRiver, N.J. : Pearson/Prentice Hall ,pp129-141
Sanjyot P. Dunung (1998) Doing Business in Asia : The Complete Guide, 2nd ed.San Francisco : Jossey-Bass, pp 325-361
Hofstede G (1980) Motivation, Leadership, and Organization: Do AmericanTheories Apply Abroad? Organizational Dynamics, Vol 9. No.1. PP.42-63
Incredibleindia. (2007). Retrieved October 29, 2009 from India Government,Ministry of Tourism Government of India Web site:http://www.incredibleindia.org
"Festivals of India", Retrieved November 1, 2009 from
http://www.indiazing.com/festivals/ Diwali: India's Festival of Lights (2009). Retrieved November 1, 2009 from
http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/
http://www.incredibleindia.org/http://www.incredibleindia.org/http://www.indiazing.com/festivals/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/http://www.indiazing.com/festivals/http://www.incredibleindia.org/ -
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Reference
Delhi Events. (2009). Retrieved October 29, 2009 fromhttp://www.delhievents.com/
Dances of India. (n.d.). Retrieved October 29, 2009 fromhttp://www.currentgk.com/india/miscellaneous/dances_india.html
"India Travel. (2006). Retrieved October 29, 2009 from
http://www.indialine.com/ "Encyclopedia of Indian culture" (2001). Retrieved October 29, 2009 from,
Web site: http://www.culturopedia.com/index.html
Cultural Festivals Of India2 India Travel, Retrieved November 1, 2009 fromhttp://www.indiatour.cn/cultural-festivals-of-india2.aspx
Khanna, A. (2008). HVS-Hospitality India-Growing Pains. Retrieved November
1, 2009 from http://www.hvs.com/Jump/?aid=3239
http://www.delhievents.com/http://www.delhievents.com/http://www.currentgk.com/india/miscellaneous/dances_india.htmlhttp://www.currentgk.com/india/miscellaneous/dances_india.htmlhttp://www.indialine.com/http://www.indialine.com/http://www.culturopedia.com/index.htmlhttp://www.culturopedia.com/index.htmlhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.hvs.com/Jump/?aid=3239http://www.hvs.com/Jump/?aid=3239http://www.hvs.com/Jump/?aid=3239http://www.hvs.com/Jump/?aid=3239http://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.indiatour.cn/cultural-festivals-of-india2.aspxhttp://www.culturopedia.com/index.htmlhttp://www.indialine.com/http://www.currentgk.com/india/miscellaneous/dances_india.htmlhttp://www.delhievents.com/