© 2016 SAAKAI Pte. Ltd. Confidential information owned by SAAKAI, to be used by the recipient only. This document or any part of it, may not be reproduced, copied, circulated and/or distributed nor quoted without prior written approval from SAAKAI Pte. Ltd.
From Code to Product to Startup The Challenges for Building Successful Business Model with Open Source Code
Roger Essoh, September 21, 2016
>> +18 years experience in IT and open source Industry
! Chief Strategy Officer at Saakai PTE – Singapore (Startups Studio)
! Venture Partner at Quorumm Digital Venture
! Strategic Advisor for various startups including Videolabs and Wakanda
! Join Objectweb Consortium (former OW2) in 2004 to represent Atos
! Various positions at Atos Public Sector France including as Open Source Director and 2 years at Atos International as Global Business Development Director for the Digital market.
About me
CODE
PRODUCT
STARTUP
>> Today, Open Source Code is the engine of Innovation with million of repositories on Github, Bitbucket, Sourceforge, Ohloh, …
From Code to Product to Startup
>> But the road to build successful companies with open source business models is paved with a lot of failures and a limited number of success stories.
More than 80% of Open Source Projects Failed
+800 Open Source Startups listed on Crunchbase in 2016
80% have failed or
will…
Only 20% will succeed
someway…
What makes Open Source Code Succeed ?
Consumers Traction Make it K.I.S.S to buy
and to access by target users
Developers Traction Build an empowering
community
Technology Foundation Target a specific
developer, enterprise and/or end-user need
How to monetize successful open source code?
In B2C Positioning Convince Your End-Users
and your community To accept monetization
(advertising, premium services).
In B2B Positioning Provide Consulting and Development Services,
License, Support, Training and Maintenance.
A lot of effort are made on: " Product Engineering, " Field and Online Marketing " Channel Program
A lot of effort are made on: " Community engagement to convince core members and end-users.
Business Cases: Videolab (B2C) – Wakanda (B2B) C
OD
E
PR
OD
UC
T M
ON
ETI
ZATI
ON
Videolab.io Wakanda.io Github traction " 2,123 stars " 1,036 forks
Core committers work for Videolab
VLC: +2 Billion downloads since 2005
Challenges to find the right monetization model the community will tolerate.
Github traction Very low
Core developers work for Wakanda
+10K unique visitors / month +40 qualified leads /month
Challenges to convince enterprises to buy Wakanda.
© 2016 SAAKAI Pte. Ltd. Confidential information owned by SAAKAI, to be used by the recipient only. This document or any part of it, may not be reproduced, copied, circulated and/or distributed nor quoted without prior written approval from SAAKAI Pte. Ltd.
Contact Roger Essoh – LinkedIn : : http://www.linkedin.com/in/ressoh Cell (Australia): +61 472 599 135 Cell (France): +33 668 377 780 [email protected]
Questions / Answers