Download - From Zero to Savings
![Page 1: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/1.jpg)
Julian Antetomaso, Ellen Hur, Amy Kiska, Claudia Senior, Soo Min Shim
From Zero to Savings
![Page 2: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/2.jpg)
Abstract
Does saving money bring you happiness? Our group looks at how young people
practice and understand the concept of saving money. Based on our findings we are
proposing a system that teaches and motivates users to save money to enhance
their happiness.
![Page 3: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/3.jpg)
Subject Matter Happiness vs. Satisfaction
• Can This teach you how to save?
Delayed Gratification
• Saving money has little to do with how much you make
Income
• Making people aware of the importance of saving money earlier in life to prepare them for events later in life such as retirement, college, etc.
Awareness
Tricks to Save Money
• Delayed Gratification, Satisfaction leading to happiness, Awareness, the process of saving money.
The initial trends we observed were:
![Page 4: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/4.jpg)
Methodology
Ethnographic Research
Concentration on Culture
Individual Interview
Unified Survey
![Page 5: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/5.jpg)
From Zero to Savings Blog
![Page 6: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/6.jpg)
OUR BLOG HAS FOLLOWERS!
![Page 7: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/7.jpg)
Quotes “I save approximately 75% of every paycheck and place it in a savings account.”
“Saving money allows you to have the peace of mind that you will always have a back-up plan if any financial woes occur.”
“My culture doesn’t encourage saving because I live in a capitalist country that says SPEND,SPEND,SPEND”
“It is only in the United States that your parents pay for you until you’re in your late 20s. Everywhere else, you’re cut off at 18. We’re so dependent here.”
“Buying something that I saved for, it gives even more value to the purchase.”
![Page 8: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/8.jpg)
NO MONEY=NO HONEY
![Page 9: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/9.jpg)
Problematic
“People don’t know how to begin saving.” – Rajesh Bilimoria
Young adults don’t take saving money seriously because many of them have safety nets.
Fear is the #1 motivation behind saving money.
Motivation to save is linked to visual reminders.
“When I think of savings I think of all the things I won’t be able to buy.”
![Page 10: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/10.jpg)
HOW CAN WE SAVE MONEY?
FEED ME
![Page 11: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/11.jpg)
SAVING IS FUN AND REWARDING
![Page 12: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/12.jpg)
Design Proposal
We are proposing a new model for saving money that is more engaging,
motivating, and rewarding for the user.
The system will use visuals to encourage the user during their saving process.
This system can be an add-on for current online banking sites such as American Express Rewards Program, Bank of America, and Mint.com
![Page 13: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/13.jpg)
![Page 14: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/14.jpg)
![Page 15: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/15.jpg)
Which are you most likely to save up for and which one would make you happiest?
![Page 16: From Zero to Savings](https://reader033.vdocument.in/reader033/viewer/2022052703/568c35061a28ab023592a2c1/html5/thumbnails/16.jpg)
16
THANK YOU