Download - Fullscreen Direct Overview 2016
Powering your direct-to-fan business
Fullscreen Direct helps you grow your brand and your business by offering you some of the most powerful tools in the industry.
Trusted by many of today's top artists and creators, Fullscreen Direct is an integrated platform that helps you engage your fans using tools for marketing, commerce and Fan Clubs to build your digital business.
Fullscreen Direct powers web and mobile experiences for Metallica, Eric Church, Keith Urban, Kenny Chesney, R5 and more.
YOUR TECHNOLOGY PARTNER
Powering your direct-to-fan business
Let’s face it, our digital lives are sca"ered all over the place, especially once we start to expand our revenue streams. Fullscreen Direct brings everything
under one roof with built-in tools all in one dashboard.
EVERYTHING IN ONE PLACE
Site Memberships Analytics Commerce Rewards Engagement
Powering your direct-to-fan business
KEY FEATURES
Site Memberships*
Analytics
Commerce *
Customizable Themes
Blog
Events
Videos
Native Audio & Video Player
Comments & Liking *
Marketing Automation
* Commerce & Memberships are critical features for data collection
Exclusive content
Free & premium memberships
Let fans share text, photos & videos
Targeted fan messaging
Fan rewards
Digital
Physical Merchandise
Audio
Experiences
Bundles
Ticket sales integration
Powering your direct-to-fan business
A centralized home for your digital brand
Manage all content through a single back-end
Simple tools to monitor and manage your business
Fully customizable hosted sites and themes
WEBSITESONE PLATFORM TO MANAGE EVERYTHING
Powering your direct-to-fan business
MEMBERSHIPS
Engage directly with your fans
Create multiple levels of free or premium memberships
Offer exclusive content, pre-sale access, merchandise and contests
FREE & PREMIUM OPTIONS
Powering your direct-to-fan business
COMMERCE
Sell digital & physical items, audio, experiences, memberships and more
Direct integration with fulfillment partners
View real-time sales graphs, maps and purchaser demographics
Communicate directly with customers using data and analytics
SELL ANYTHING
Powering your direct-to-fan business
Understand who your fans are, where they are and what they love
Give groups of fans exactly what they want through targeted messaging
Analytics dashboard that serves actionable data through charts, graphs, maps and more
FAN INSIGHTSUNDERSTAND YOUR AUDIENCE
Powering your direct-to-fan business
MESSAGINGNOT JUST A LIST OF ADDRESSES
Instead of a simple list of emails, use detailed fan profiles with demographic and activity based data
Built in email marketing tools complete with customizable templates
Personalized and targeted messaging to fans and customizable fan segments
Powering your direct-to-fan business
ACCOUNT RELATIONSHIPSCONNECT MULTIPLE ACCOUNTS
Associate multiple accounts and share content, data and services
“Parent & Child” relationships let accounts collect and use content and data from multiple connected accounts
“Parent” account sites can automatically display content from “Child” accounts
Powering your direct-to-fan business
CONTESTSDRIVE ENGAGEMENT
Use the built in contest functionality drive engagement and super-serve your fans
Engagement campaigns can include lo"eries, user-generated content submissions and more
Reward fans with digital downloads, VIP experiences, exclusive merch and more
Metallica partnered with Fullscreen Direct to launch a redesigned and refreshed digital presence.
The new front-facing site allowed Metallica to present years of archival content in a new, engaging and organized way.
Fullscreen Direct’s fan management tools allow their team to manage their site, store, email marketing and fan club, as well as view data and insights like never before all in a single platform.
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METALLICA
ERIC CHURCH
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Using the Fullscreen Direct platform, Eric Church’s latest album Mr. Misunderstood was released as a surprise a day early to his fan club members, giving his most dedicated fans early access to the record.
Fullscreen Direct developed an app called These Boots where fans can create and purchase custom cowboy boots made by legendary brand Lucchese along with a point-of-sale app for on-site merchandise
transactions with real-time stock updates.
KENNY CHESNEY
Designed and developed by Fullscreen Direct, the all new kennychesney.com site introduced streamlined media, interactive official posts and a re-imagined forum style that promotes fan
engagement all on on one easy-to-navigate page.
By moving Kenny’s store, email marketing and forum to one platform, Kenny’s team has been able to gather insights and data on his audience and increase fan club membership and merchandise sales.
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KEITH URBAN
Using Fullscreen Direct as the singular platform for his store, community and messaging has given Keith Urban and his team ownership of their fan relationships and data.
With their data all in one place Keith Urban’s team has the ability to understand and engage directly with their fans using inter-connected demographic and consumer data.
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