Gain and Retain Customers with 7 Simple Social Tips
Emma Vaughn Regional Development Main Street Hub
Kate Chandler Digital Content NFIB #7SocialTips
Seven Simple Social Tips 1. Discovery 2. Consideration 3. Leverage location-based marketing 4. Customer service 5. Find your voice 6. Gain advocacy 7. Stay connected Q & A
#7SocialTips
Webinar Agenda
NFIB is 325,000 small and independent business owners united by one clear mission: to protect the right to own, operate and grow a business.
Tip 1: Discovery
Customer Reviews
Real Time Customer Service
Reviews & Circles
Grow & Engage Customers
Targeted Local Customers
170+ Million Reviews
5,700 Tweets per Second
400 Million Active Users
5 Billion Posts a Day
140+ Million Users a month
Tip 1: Discovery
#7SocialTips
Tip 2: Consideration
Tip 2: Consideration
Tip 3: Leverage Location-based Marketing
#7SocialTips
Tip 4: Customer Service
Tip 5: Find your Voice
Tip 5: Find Your Voice
Remember the two P’s… Persona & Purpose
Tell, Don’t Sell...
Tip 5: Find Your Voice
vs.
Ok, you can sell a little...
Tip 5: Find Your Voice
Tip 6: Create Brand Advocates
#7SocialTips
Tip 6: Create Brand Advocates
Tip 7: Stay Connected
Tip 7: Stay Connected
NFIB.com/Marketing
Recap: 7 Simple Social Tips
1. Discovery 2. Consideration 3. Leverage location-based
marketing 4. Customer service 5. Find your voice 6. Gain advocacy 7. Stay connected
#7SocialTips
Contact Us:
888.900.0920 [email protected]
www.mainstreethub.com www.facebook.com/mainstreethub
Twitter @MainStreetHub www.mainstreethub.com/webinars/
Thank you!
#7SocialTips
Contact Us:
800.634.2669 [email protected]
NFIB.com facebook.com/NFIB
Twitter @NFIB NFIB.com/webinars