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President and Managing Director
GM China Group
Kevin Wale
General Motors China:
Driving Growth
President and Managing Director
General Motors China:
Driving Growth
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• Sales have grown 12 times over the past 15 years
• Anticipate 3-7% sales growth in 2012
• Expect demand to grow faster in China than in the next 9 highest-growth markets combinednext 10 years
• Driving force for industry growth will be tier 3 and 4 cities
Phenomenal Industry Growth
Sales have grown 12 times over the past 15 years
7% sales growth in 2012
Expect demand to grow faster in China than in the growth markets combined over the
Driving force for industry growth will be tier 3 and 4
Phenomenal Industry Growth
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Qujing
In China, With China, for China
• 12 joint ventures
• Engineering & design center
• Automotive financing JV
• On-board telematics JV
• Certified used car JV
Shenyang
Liuzhou
Yantai
Qingdao
Qujing
Harbin
3
In China, With China, for China
Shanghai
Hong Kong
Changchun
3
Engineering & design center
Automotive financing JV
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0.06
0.260.39
0.49
0.67
0.88
2.7%
7.5%
8.5%
9.4%
11.2%11.8%
12.2%
2001 2002 2003 2004 2005 2006 2007
Growing Volume and Market Share
1.03 1.09
1.83
2.35
2.5512.2%
12.1%
13.4%12.8%
13.6%
2007 2008 2009 2010 2011
Market Share
Sales Volume
(Million Units)
Growing Volume and Market Share
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Growing Presence
PATAC Climate Wind Tunnel
Wuhan Plant Groundbreaking
Growing Presence
5Wuhan Plant Groundbreaking
SGM Dong Yue Phase III
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• Key source of learning
• Share cost and risk
• Enable us to do more than by going it alone
• Need to ensure all sides win
• Cooperation rather than command and control required
• Need a full commitment and a shared vision
Focus on Partnerships
Enable us to do more than by going it alone
Need to ensure all sides win
Cooperation rather than command and control
Need a full commitment and a shared vision
Focus on Partnerships
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Focus on Brands
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Focus on Distribution NetworksFocus on Distribution Networks
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Focus on Products for China
Chevrolet New Sail Buick GL8 Luxury MPV
Chevrolet Malibu Buick Encore
Focus on Products for China
Baojun 630Buick GL8 Luxury MPV
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Cadillac XTSBuick Encore
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Focus on Current Technology
Chevrolet Volt
Focus on Current Technology
Buick LaCrossewith eAssist
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Focus on Next-Gen Technology
EN-V 2.0 (Electric Networked
Gen Technology
V 2.0 (Electric Networked-Vehicle)
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Focus on Developing Technology
GM China Advanced Technical Center
Focus on Developing Technology
GM China Advanced Technical Center
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Focus on Leveraging China Globally
Chevrolet MPV
Focus on Leveraging China Globally
Chevrolet Sail Hatchback
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• Don’t underestimate potential for growth in China
• Make a long-term commitment
• Build a great partnership model based on mutual trust and respect
• Understand the depth and complexity of the market
• Build a great local capability
• Participate in the future
Lessons Learned
Don’t underestimate potential for growth in China
term commitment
Build a great partnership model based on mutual
Understand the depth and complexity of the
Build a great local capability
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