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Pitching Event #2
Greece Insiders
www.thinkbiz.gr
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What exactly is ThinkBiz?
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A Student Entrepreneurship Club Based in Athens
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@thinkbizgr
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Pitching Events
We will be organizing Events where
awesome people will talk about
awesome things they’re doing
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Philip Protogeridis
@protogeridis
Philip Protogeridis
Athens University of Economics And Business – Department of
Informatics
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What is Inbound Marketing
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People like to think of it
as a Funnel
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You know what it is, you just didn’t
know how it’s called
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Inbound > Traditional
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Case Study
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1. Prompt Users to Share/Tweet their
Booking from the Website
“Just booked my Insider Tour at Monastiraki from Andreas!”
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2. Photos of the Insider Tour
- Facebook Application
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3. Twitter Hashtag
#greeceinsidering
#insidertour
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4. Instagram Activity
- Hashtag for Greece Insiders
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5. Pinterest Sharing - Photos of Greece
- Insider Tour Photos
- Infographics about Tourism
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6. Blog Activity
- Greece Insiders Blog with
Experiences, News, Updates
- Interaction with Worldwide Tourism
Blogs (posts about the website)
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7. Newsletter
- New Tours Available
- Tourism News
- Updates
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8. SEO Words and Phrases
concerning Tourism and
Locals
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Thank You
Philip Protogeridis
@protogeridis
Philip Protogeridis
Athens University of Economics And Business – Department of
Informatics