Download - Hcl helps increase bookings for an online travel portal specializing in last minute deals
TRAVEL
HCL helps increase bookings for an online travel portal specializing in last-minute deals
Our client is UK’s leading online travel & leisure retailer, with over 1.65 million visitors per week. It provides customers with the best options to maximize leisure time
In our 5 year relationship, our areas of engagement spanned: 24x7 application maintenance, support and enhancements Bespoke application development, and Independent verification and validation services
BACKGROUND
CHALLENGES / OBJECTIVESSNAPSHOT
Vertical: Travel, Transportation & Logistics Micro-vertical: Travel Service Areas: Application Maintenance, Support &
Enhancement, Bespoke Application Development, IV&V
Technologies: J2EE, JBuilder 6, Informix 9.3, ATG Dynamo 4.1, Red Hat Linux 8, JBoss 3.2.3, Tomcat-4.0.4, XML, VXML, IVR (Nortel) Perforce, Homesite 4.5 (Windows), Forte Windows / Linux), CRT (Windows), x2vnc (Linux) Reporting, Informatica 6.2, Oracle Business Objects 5.1
The client wanted to increase its ‘Hit-to-Book’ ratio by allowing mobile booking as a new viable channel
Need for an ‘enhanced website experience’ for end customers through new website features
Improve customer service, and reduce high contact center operational costs
Streamline Business Intelligence reporting to help management make better business decisions
RESULTS / BENEFITS
THE SOLUTION We were able to provide a tremendous cost advantage by offshoring the website enhancement,
maintenance and support engagements By building a Dynamic Packaging solution with IVR capabilities, our client was able to offer
better services which helped increase productivity, and thereby generated higher revenues We also extended services to upcoming new platforms like mobile WAP applications, and
integrated them with GIS We provided support for pre-sales activities like promo codes (specific promotion code numbers) We streamlined daily, weekly and monthly MIS reporting where over 200 reports on various
categories were developed By introducing Informatica [which replaced Perl scripts that consumed a lot of time], our client
has experienced significant savings in its operating costs
Significant increase in bookings Increased revenues by improving customer service, customer response and service times Increased operational efficiency by generating reports more easily and quickly, which led to
key sales and product profitability decisions Reduced contact center operating cost Reduced website TCO