Download - He Said What?
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He Said What?
Kurt KoopmannGCHD – Public Information Officer
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In a Land and Time Far Away
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Drinking Water Threat
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Fun with Tularemia
• Enthusiasm grows• Expect the unexpected• Coordinate message
with all involved
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BioWatch
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Trouble In The Gulf
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H1N1 – Build it and They Will Come
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Multiple Media Interviews
KPRC Channel 2 Houston
KXLN Univision Houston
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Momma always said, “babies and hurricanes, they come at night.”
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President Bush
Media, Media and More Media
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Multiple News Conferences
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A Sticky Situation
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Press Conference at County Courthouse
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Oil Spill Media Coverage
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Rudy Guillani
• “Leaders must find a balance between speed and deliberation…The need for quick decisions…is strongest in times of crisis. People are afraid and uncertain, and need to feel someone is in charge.”
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Have a Plan
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Crisis Message Qualities
• Simple
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Crisis Message Qualities
• Simple• Timely
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Crisis Message Qualities
• Simple• Timely• Accurate
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Crisis Message Qualities
• Simple• Timely• Accurate• Relevant
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Crisis Message Qualities
• Simple• Timely• Accurate• Relevant• Credible
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Crisis Message Qualities
• Simple• Timely• Accurate• Relevant• Credible• Consistent
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Plan to Prevent This!