Why adding a new product to your offer?Because Eugea can provide you with an innovative gadget that could improve your sales since we do not have any direct competition and we offer a large bouquet of values to a very different kind of clients.Furthermore Eugea can generate a good trade margin, and being a sort of impulse good also thanks to its affordable price, it could represent a significant income.
One of our displays that could attract your clients’ attention
How can Eugea be promoted?Eugea’s solutions can be fitted into different kinds of shelves to get the attention of the customers.
They can be defined as ”edutoys” with a wide range of applications. Our gardens teach children to wait for a results, to be patient and devoted, to take care and finally discover what the seeds could produce. The butterflies will justify the patience and give to the young gardener a wonderful taste of colours and perfumes
They can be a nice way to enrich your windows with the touch of nature and the flavour of the countryside or of Italy.
They can be original and creative gifts for a long list of different circumstances:
a birthday
a way to say “thank you” for a dinner invitation
a way to celebrate guests
party favours or
informal invitation to ceremonies.
They can be presents and small souvenirs.
Eugea’s packets can be displayed either on the counter or on selected shelves thanks to the simple and practical box they come with.
What Eugea is doing to promote its productsEugea’s marketing plan to promote its products includes
- Website with frequent posts- Youtube channels and videos- Social activity in Facebook and Pinterest- Newsletters - Public relations with media to endorse shops selling eugea’s
products
We are on the web to promote your sales
Eugea the company: the reason why we claim to be a reliable partner
Can you trust Eugea as a partner?
Here you can find a detailed description of who we are, our story, how we envision our company and our purpose. Let’s just run through the main points
founded in 2005 thanks to Spinner 2013 the European Community fund to sustain idea bridging the gap between science and the market
can be described as an innovation of the Urban gardening trend
our aim is to bring beauty, colour and purity into everybody’s life
we are eco-friends, bio-friends and social friends our products are suitable for a large range of target
groups with basically no limitations we are already present in many European markets,
notably Germany, Austria, Switzerland with good results
Let’s butterfly up our cities!
Please, click this link to see the videohttps://www.youtube.com/watch?v=827_1XIY2MQ&feature=em-upload_owner
Our storyOnce upon a time, there was a global giant who lived in Brussels and wandered through the whole Europe to search for the golden ring, a powerful talisman able to bridge the gap between the sciences and the market.
When he reached Bologna in the Year of the Lord 2005, he finally discovered the idea he was looking for and Eugea was brought to life.
From her very first days she proved to be brilliant and brave and in 2006 she won the first prize of Progettando, the barbarian word for Designing, and a well-appreciated contest of the Bolognese to reward the best and innovative idea to enrich the environment.
It was in the year of 2008 when Eugea reached Rome, the capital city, to be honoured by the Ministry of Agricultural and Forest Policies for being so innovative with her environmental products.
Finally the next year one of the most significant Italian newspaper, Corriere della sera whose rigorous fame usually goes beyond the borders of our country, included Gianumberto Accinelli (Eugea’s CEO) in the magical green directory proudly announcing to the world the 20 Italian ladies and gentlemen shaping a new future for Italy.
Urban Gardening
Following the U.S. trend of Urban Gardening in the 1970s that refers to organic and sustainable gardening with the objective of attracting and cultivating original domiciled friendly insects, this trend over time has been extended to plants
Further implementations now have become also flower gardens, balconies etc. in private and urban environment including the cultivation of organic fruits
Our mission
We want to bring beauty, colour and purity into everyone’s life.
Our concept
Flowers that attract butterflies and friendly insects, like ladybirds and pollinators, will turn our balconies, windowsills and gardens into hot spots of biodiversity
Yes, we care!
We respect the environment (how couldn’t we!)
Our packaging is FSC-certified.
The entire production chain takes place in Emilia-Romagna and
apart from the organic seeds, coming from Austria, all the
materials come from the Region thus qualifying Eugea as a
“kilometer zero” (local low impact) company.
All components of the products are 100% recyclable and
biodegradable
We respect the people (and that make us very proud!)
We decided to act in a socially responsible way
All Eugea’s products are hand assembled
by people with social, psychic or
physical problems in local non profit
social cooperatives. That is also a
powerful selling argument
This choice does not effect our clients since we are able to deliver
even high-volume orders in a short time: 12.000 garden-boxes
can be delivered within 2 weeks time.
Targeting the clients
Our research show that people most likely to become Eugea’s fans and clients usually display these features:
nature minded
an active ecological consciousness
more likely to have children
more likely to be A-C level
more likely to be living in urban areas
Eugea and the balconies
We take our leave with a final video showing how cities’ balconies can bloom with colours and butterflies thanks to Eugea’s products and your support.
Please, click this link to see the video https://www.youtube.com/watch?v=D8_YNf9AXYw&feature=em-upload_owner