€
€5,000,001 - €10,000,000 6.7%
W. Europe & Scandinavia 63%
South America 1%
Demographics
Online Engagement
Industry Sector
Seniority
Purchasing Authority Company Spend
Annual spend of over €1m 36%
Other 16.7%
Systems Integrator 5.5%
Production 8.8%
Post Production 4.8%
Media distribution (cable, satellite, terrestrial, IP) 4.3%
Government / Industry Body / Educational organisation 1.9%
Financial services 1.1%
Equipment hire / reseller 3%
Consultancy / Analytics / Research 2.9% Cinema 3.2% Broadcaster 13.8%
Hardware supplier 10.4%
New Markets 23.6%
Final Approval / Buyer 41.4%
Recommend / Specify 38.3%
User 20.3%
Up to €500,000 46.3%
€500,000 - €1,000,000 17.3% €1,000,001 - €5,000,000 14.3%
Web Tra�c
IBC TV
IBC2019 App My Event Engagement
IBC Daily
IBC365
9,200Followers
4,000Followers
30,000Followers
41,800Followers
191,000Users
485,000Pageviews
270,000Sessions
1,576Articles
341,667E-Daily e-newsletters delivered
44,172Copies printed
25,000Digital version viewed
407,000Video views
191,789Minutes watched
1,000,000Reach
15,000Mobile Downloads
84,000Users via desktop
44,500Exhibitors followed
12,000Messages / Meeting invites
23,000Sessions added
to calendar
Online Show Planner
328,000Showroom views
37,800Leads generated from show planner
Attendance
250,000+Badge scans
Stay ahead all year around IBC.org
30,000+Senior decision makers
North America 12%
Asia 8%
Europe 7%
Central Europe 5%
Africa / Middle East 4%
72,000Subscribers
During the show
2,200likes
#1#IBC2019 trendedthe Netherlandsduring the show
1.8mImpressions
343,000Video views
343,000343,000 237,600Post Engagements
4.4mReach
Lead Retrieval Badge Scans
Press
551 3,131,653 169Qualified press
attended on sitePress distribution reach Media partners
2%
Top 10 Countries150
Netherlands
United Kingdom
United States
Germany
Belgium
China
Russia
France
Spain
Italy
2%
2%
3%
4%
5%
10%
10%
15%
19%
Countries
1
2
3
4
5
6
7
8
9
10
420Speakers
90,840Average users
per month
IBC2019The world's most influential media, entertainment & technology show
551Press
150Countries
1,700+Exhibitors
Regions
Make / influence final decision 79.7%
365Stories
(including IBC daily online)
57,000Story views
256,895Emails delivered
24.9%
Man
ager
or H
ead o
f Dep
artm
ent
14
15
2
11 13
9
11.1%
Entrepre
neur /
Consu
ltant /
Free
lance
/ In
depen
dent
4.1%
Editor /
Publis
her /
Journ
alist
/
Writ
er /
Photogra
pher
16.3%
Profe
ssio
nal E
nginee
r or D
evel
oper
5.6%
Studen
t / In
tern
or E
ducato
r
Execu
tive
or Ass
istan
t
5.2%
32.8%
C-suite
, VP,
EVP, Dire
ctor a
nd above
OTT Platform 3.9%
Immersive technologies (VR, AR & MR) 0.7%
Software supplier / Cloud services 12.2%
Mobile 0.3%
IOT 0.8%
Telecoms 3.8%
Voice 0.2%
Advertising 1.4%
esports / Gaming 0.3%
theibcdaily
€10,000,001+ 15.4%
56,390Attendees
90,840Average Users
per month
#IBC2019 trended in the Netherlands
on several days of the show
#1
10%Increase in Visitors
Under 35yrs
33%Visitors C-Level
and above
407,000Video Views
on IBCTV
250,000+Badge Scans
Key Stats
1,576IBC Daily Articles
1.8mTwitter Impressions
