Danielle Miller
© 2015 Miller Media Management LLC
Social Media Automation
IF THIS THEN THAT
POP Quiz!
Hashtags are a feature available on which social networks?
A. InstagramB. FacebookC. TwitterD. All of the Above
POP Quiz!
What percentage of Pinterest users report buying something they’ve pinned?
A. 99%B. 88%C. 50%D. 20%
POP Quiz!
How many characters are available for a Tweet including links and hashtags?
A. 120B. 140C. 160D. 180
POP Quiz!
Which is the best day for engagement on Facebook?
A. SaturdayB. MondayC. WednesdayD. Friday
POP Quiz!
Half of online adults in this age range actively use Instagram.
A. 13-17B. 18-29C. 30-39D. 40-49
POP Quiz!
What percentage of the U.S. population reports having a social media profile?
A. 33%B. 53%C. 73%D. 93%
POP Quiz!
Which of these hashtags will NOT work?
A. #90210B. #Dineout4HospiceC. #Maui_SMUGD. #Event2015
POP Quiz!
True or False: Only Facebook profiles can interact in Facebook groups.
A. TrueB. False
True or False: The average interaction % on Instagram is up to 10 times higher than on Facebook.
A. TrueB. False
POP Quiz!
POP Quiz!
True or False: You can see a 5x increase in retweets just by adding an image.
A. TrueB. False
POP Quiz! Answers
POP Quiz! Answers
1. D - All of the Above2. B - 88%3. B - 1404. D - Friday5. B - 18-296. C - 73%7. A - #902108. True9. True10. False - 9x increase
What You’ll Learn Today
Best PracticesWhat is IFTTT? Recipes, Triggers, and Actions
What is IFTTT?
IFTTT is a free social media automation tool that connects your favorite apps together using recipes made of triggers and actions.
What is IFTTT?
www.IFTTT.com
If This Then ThatRecipe
Trigger Action
✔ Open an Account
✔ Connect Channels
✔ Create Recipes
✔ Choose Triggers
✔ Test Actions
Getting Started
Open An Account
Choose an email address you actually check. IFTTT will email you with alerts when a Recipe or Channel encounters a serious issue.
Connecting Channels
Social Media Channels
✔ Facebook PAGES✔ Pinterest✔ Twitter✔ Instagram✔ Buffer✔ Bitly✔ Feedly✔ Date & Time
Triggers: Facebook Pages
Actions: Facebook Pages
Recipes: Facebook Pages
Update your profile picture and automatically sync your twitter picture to match.
Send your instagrams to Facebook as photos (not links!)
Triggers: Twitter
Actions: Twitter
Recipes: Twitter
Send out a weekly tweet or holiday message.
Send your instagrams to Twitter as photos (not links!)
Triggers: Instagram
Actions: Instagram
Recipes: Instagram
Send out a weekly tweet or holiday message.
Send your instagrams to Twitter as photos (not links!)
✔ Test your recipes
✔ Browse popular recipes
✔ Don’t over automate
✔ Turn recipes on/off as needed
✔ Think outside the box
Best Practices