Indi a Two -W he e le r H e lme t Ma rke t By P roduct Ty pe , By Di st ri but i on Cha nne l, By
Re gi on, Compe t i t i on Fore ca st & O pport uni t i e s , 2012 -2 0 2 2
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S. No. Contents
1. Product Overview
2. Research Methodology
3. Analyst View
4. Voice of Customer
5. Organized Vs Unorganized Market Scenario
6. India Two-Wheeler Helmet Market Outlook
6.1. Production
6.2. Market Size & Forecast
6.2.1. By Value & Volume
6.3. Market Share & Forecast
6.3.1. By Product Type (Full face, Modular, Motocross, Open face and Half face)
6.3.2.By Distribution Channel (Showrooms/Specialty Stores, Supermarket/ Hypermarket,
Multi-brand Stores, Online & Others)
6.3.3. By Region
6.3.4. By Company
6.4. Market Attractiveness Index
6.4.1. By Product Type
6.4.2. By Distribution Channel
6.4.3. By Region
7. India Full Face Helmet Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value & Volume
7.2. Market Share & Forecast
7.2.1.By Distribution Channel (Showrooms/Specialty Stores, Supermarket/ Hypermarket,
Multi-Brand Stores, Online & Others)
T a b l e o f C o n t e n t s
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8. India Half Face Helmet Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast
8.2.1.By Distribution Channel (Showrooms/Specialty Stores, Supermarket/ Hypermarket,
Multi-Brand Stores, Online & Others)
9. India Open Face Helmet Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value & Volume
9.2. Market Share & Forecast
9.2.1.By Distribution Channel (Showrooms/Specialty Stores, Supermarket/ Hypermarket,
Multi-Brand Stores, Online & Others)
10. India Modular Helmet Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value & Volume
10.2. Market Share & Forecast
10.2.1.By Distribution Channel (Showrooms/Specialty Stores, Supermarket/ Hypermarket,
Multi-Brand Stores, Online & Others)
11. India Motocross Helmet Market Outlook
11.1. Market Size & Forecast
11.1.1. By Value & Volume
11.2. Market Share & Forecast
11.2.1.By Distribution Channel (Showrooms/Specialty Stores, Supermarket/ Hypermarket,
Multi-Brand Stores, Online & Others)
12. Pricing Analysis
13. Market Dynamics
T a b l e o f C o n t e n t s
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13.1. Drivers
13.2. Challenges
14. Market Trends & Developments
14.1. Rising Organized Sector
14.2. Expanding Two-wheeler Fleet Size
14.3. Increasing Chinese Helmet Penetration
14.4. Growing Domestic Two-wheeler Helmet Manufacturing
14.5. Maharashtra Dominating Two- wheeler Helmet Market
15. Policy & Regulatory Landscape
16. SWOT Analysis
17. India Economic Profile
18. Competitive Landscape
18.1. Steelbird Hi-Tech India Ltd.
18.2. Studds Accessories Ltd.
18.3. Aerostar Helmets Pvt. Ltd.
18.4. Vega Auto Accessories Pvt. Ltd.
18.5. Wrangler Helmets
18.6. Armex Auto Industries
18.7. Nikpol India
18.8. Paras Industries India
T a b l e o f C o n t e n t s
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18.9. HJC Helmets
18.10. LS2 Helmets
19. Strategic Recommendations
20. About Us & Disclaimer
T a b l e o f C o n t e n t s
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P r o d u c t O v e r v i e w
Product Definition
Classification According to Product Type
Product Type Description
Full Face HelmetA full face helmet covers the entire head, with a rear that covers the base of the
skull, and a protective section over the front of the chin.
Modular Helmet
Modular helmets are designed to be worn only in the closed position for riding, as
the movable chin bar is designed as a convenience feature, useful while not
actively riding.
Motocross HelmetThe motocross helmet has clearly elongated chin and visor portions, a chin bar,
and partially open face to give the rider extra protection while wearing goggles.
Open Face HelmetThe open face, or "three-quarters", helmet covers the ears, cheeks, and back of
the head, but lacks the lower chin bar of the full face helmet.
Half Face HelmetIt has essentially the same front design as an open face helmet but without a
lowered rear in the shape of a bowl.
Two-wheeler helmets are used by motorcycle and scooters riders. The primary goal of two-wheeler helmet is to protect the rider's head during impact, thereby preventing or reducinghead injury and saving the rider's life.
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R e s e a r c h M e t h o d o l o g y
A
C
B
Primary Research
Company Analysis
Desk Research
Identifying Key Opinion
Leaders
Questionnaire Design
In-depth Interviews
Market Participants
Key Strengths
Recent
Developments
Market Changing
Aspects/Dynamics
Government
Policies
Final Conclusion
TechSci Internal
database
Factiva
Hoovers
Paid Sources
C ompany Webs ite
C ompany A nnual
Reports
White P aper Study
Financ ial Reports
Inves tor
P resentations
Regulatory Body,
A ssociations, etc .
Secondary Research
Primary Research
Data Collection
Data Filter& Analysis
Research &Intelligence
ActionableInsights
BusinessSolution
•In-depth secondary research was conducted todetermine top players in India two-wheelerhelmet market, overall market size andsegmental market size.
Market Profiling
•In order to conduct industry experts interviews,TechSci formulated a detailed questionnaire.
Formulating Questionnaire
•List of industry players and industry specialistswas developed.
Developing list of respondents
•TechSci conducted interviews with industryexperts, industry players, for data collection andverification.
Data Collection
•Data obtained as a result of primary andsecondary research was validated throughrigorous triangulation.
Data Validation
•The data was scrutinized using MS-Excel andstatistical tools, such as Time Series Analysisetc., to obtain qualitative and quantitativeinsights about the India two-wheeler helmetmarket.
Data Analysis
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R e s e a r c h M e t h o d o l o g y
Baseline Methodology:
For the study, TechSci Research has gathered information through primary research surveys with leading helmet
companies operating in India. We also put through an exhaustive search of credible paid databases, such as
Business Week, Factiva, Hoovers, etc., including our internal database. Our team of analysts has then prudently
evaluated all the collected information and presented the same in chronological order to depict a meaningful and
clear picture of India two-wheeler helmet market. While compiling the data, we have also cross-checked all the
collected information from multiple sources and data warehouses, so as to present the most accurate and precise
information of the concerned industry. We have used innovative business model that focuses on improving
productivity, while ensuring creation of high-quality reports.
Regions Prominent States
North Haryana Punjab Delhi NCRHimachal
Pradesh
Jammu &
Kashmir- -
South KarnatakaAndhra
PradeshKerala Tamil Nadu - - -
East West Bengal Bihar Jharkhand Odisha - - -
West Gujarat Goa Maharashtra Rajasthan - - -
Regional Scoping
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R e s e a r c h M e t h o d o l o g y
Market Size Calculation Technique:
Primary Research
For the preparation of India two-wheeler helmet market report, bottom-up model has been used, which has been
later cross-validated by using top-down approach. TechSci interviewed senior managers and regional managers of
the prominent helmet companies using Delphi technique for calculating the market size of India two-wheeler helmet
market. Respondents were also asked about the current and future growth rates, market share by product type, etc.
All the information gathered was carefully analyzed. Data points which exhibited high deviations from the majority
estimates were eliminated as outliers and the remaining refined data points were put together to arrive at the
volume data.
Primary Research – Few of the Companies Interviewed
S. No. Company Names
1. Steelbird
2. Studds
3 Aerostar
4. Vega
Secondary Research:
We have also put through an exhaustive search of credible paid databases, such as Factiva, Hoovers, etc., in
addition to our internal database. Further analysis of credible publications, white papers, companies’ annual reports,
investor presentations, news articles, etc., was done to cross-validate the end findings derived from the primary
research.
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I n d u s t r y B r i e f
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25% Helmets in India Were Sold Based on Retailers Recommendations in 2016
According to TechSci Research report, “India Helmet Market By Product Type, By Distribution Channel,
Competition Forecast & Opportunities, 2012-2022”, India two-wheeler helmet market is projected to grow at a
CAGR of around 25% during 2017 - 2022. Expanding two-wheeler user base, rising awareness among consumers
about road safety, coupled with helmet use being made mandatory for two-wheeler riders in various cities across the
country are few of the major factors boosting helmet sales in India over the last few years. Moreover, with a variety of
helmet models to choose from, ranging from the most basic versions to the ones with advanced safety features, is
further boosting growth of two-wheeler helmet market in India.
“According to the survey conducted by TechSci Research 25% people reported that they purchased Helmets based in
retailer’s recommendation which shows how important channel partner loyalty is for the business. Due to which one of
major recommendations is to focus on implementing channel partner loyalty programs by the companies to ensure
competitiveness and lead the market rather then following the trends.” Said Mr. Karan Chechi, Research Director with
TechSci Research.
“Unorganized sector captures a large market share in India two-wheeler helmet market. However, due to inferior
product quality offered by the unorganized players and increasing consumer awareness about road safety, a growing
number of users are choosing organized players as their preferred choice. In addition to enhanced safety and better
product quality, various other benefits such as warranty, discounts, etc. are attracting consumer towards organized
players.” said Mr. Mahesh Bendre, Vice President with TechSci Research, a research based global management
consulting firm.
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2% 2% 2% 2% 2% 2% 2% 2% 2% 2% 2%
8% 8% 8% 8% 8% 8% 8% 8% 8% 8% 8%
12% 12% 12% 12% 12% 12% 12% 12% 12% 12% 12%
18% 18% 18% 18% 18% 18% 18% 18% 18% 18% 18%
Multi-Brand Stores Supermarket/ Hypermarket
Showrooms/Specialty Stores Online
50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50%
2012 2013 2014 2015 2016 2017E 2018F 2019F 2020F 2021F 2022F
Others
15 16 17 18 19 20 21 22 23 24 25
10 11 12 13 14 15 16 17 18 19 20
Value (USD Billion) Volume (Million Unit)
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S a m p l e D a t a - S n a p s h o t
Figure 12: India Two-Wheeler Helmet Market Size, By Value
(USD Billion), By Volume (Million Unit), 2012-2022F
CAGR 2012-2016
By Value: X%
By Volume: X%
CAGR 2017E-2022F
By Value: X%
By Volume: X%
11Source: XXXXXX
Note: These are dummy figures; please purchase our report for actual data
Figure 18: India Two-Wheeler Helmet Market Attractiveness
Index, By Distribution channel, By Volume, 2016-2022F
Low Medium High
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
0.00 1.00 2.00 3.00 4.00 5.00 6.00
CA
GR
(2
01
7E
-20
22F)
Showrooms/Specialty Stores
Supermarket/ Hypermarket
Multi-Brand Stores
Online
Others
Figure 23: India Half Face Helmet Market Share, By Distribution Channel, By Volume, 2012-2022F
Figure 26: India Modular Helmet Market Size, By Value (USD
Billion), By Volume (Million Unit), 2012-2022F
CAGR 2012-2016
By Value: X%
By Volume: X%
CAGR 2017E-
2022F
By Value: X%By Volume: X%
15 16 17 18 19 20 21 22 23 24 25
10 11 12 13 14 15 16 17 18 19 20
Value (USD Billion) Volume (Million Unit)
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R e p o r t O r d e r i n g
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Report Name: India Two-Wheeler Helmet Market By Product Type, By Distribution
Channel, By Region, Competition Forecast & Opportunities, 2012-2022
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About Us:
TechSci Research is a global market research and consulting company with offices in Canada, India and the UK. TechSci Research
provides market research reports in a number of areas to organizations. The company uses innovative business models that focus on
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industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional
and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich
evaluation of the opportunities available in the market.
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Disclaimer:The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made thatit is timely, accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sourcesincluding which it considers reliable and first hand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of anyinformation and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that ithas no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can changewithout notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal consumption. Usage ofthe same for purpose other than internal will require prior approval of TechSci Research.
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