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Persistent, passionate, creative, �Gina Badenoch founder:�
By teaching photography to visually impaired people, we are changing paradigms focusing in the ability, potential and value they add when
included.�
Focusing in creating awareness about the impact of Unconcious bias and using storytelling to
identify people’s Potential �
Mexican Charity recognized worldwide�
Innovative and holistic Consultancy Firm�
Our Story�
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Insights from OQS�
�
� �
�The label is not � an Identity�Look for Potential ��
Storytelling not the CV�Learn about their journey�Present future statement ��
Blind interview �Change the order of filtering information�about the person/talent �
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Problem�
Corporate�
• Poor talent alignment �
• Less Diversity ︎= narrow perspective�
• Institutional blindness, “sameness” �
Employee�
• Lack of Inclusive Opportunities�
• Internal and external �
• Self -awareness ︎ �
Unconscious bias = limited attraction and retention of Talent �
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����Before it worked now it does not… �Things have change..���
Present �• More access to technology = more access to knowledge�
• Living in a globalised world = diverse clients to work with and
understand their needs�
• More competition= more and fast innovation needed�
• Re defining wellbeing = Re defining “best talent” and focus in
peoples purpose and Potential �
• Era of Talent with Potential �
• Economic inefficiency of the college bias will be overcome by
economic reality�
�
Past �• Limited access to knowledge�
• Working in a less globalized environment �
• Changes happened slower �
• It was the era of IQ and Competencies �
• Not enough research and understanding of the impact of
unconscious bias�
• Recruitment process has not had a fundamental change since�
2nd World war.�
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A methodology and technology tool for organizations to outsmart �
unconscious bias and uncover hidden talent
Internal and external recruitment�
Complements, not replace �
Right place, right person�
Solution�
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Offer- Products��
• DIAGNOSTIC TO UNCOVER THE DNA ,PURPOSE, CULTURE & POTENTIAL OF THE COMPANY �
• ACCESSIBILITY FOR � DISABILITY �
�
• HOLISTIC SOFTWARE HELP OUTSMART UNCONSCIOUS BIAS, SCALE , EFFICIENCY & SHARE YOUR STORY ANSWERING DIFFERENT QUESTIONS.�
• BLIND INTERVIEWS • INCREASE DIVERSITY
THROUGH AMBASSADOR PROGRAMME
• WORKSHOPS�• DINNERS IN THE DARK�• SPEAKERS �• AWARENESS OF IMPACT
OF UNCONSCIOUS BIAS & THE RELATIONSHIP WITH OUR STORY �
• TRAINING OF UNTAPPED TALENT
Consultancy Awareness + training�
Identify and development �of talent with Potential �
+ �Diversity Programmes
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Corporate�
• ⬆︎ Retention �
• Stronger teams = ⬆︎ Productivity/ Innovation�
• Better interview experience “positive branding” �
Employee�
• Identify and develop strengths/self awareness�
• ⬆︎ Opportunities�
• Right job at the right place�
Benefits�
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Unconscious Bias Impact �
Talent� Corporate Culture�
in identifying talent with Potential �
Match Will � Fit �
+
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Implement the model ��
��
RE- CONNECT WITHY YOUR STORY �Written�Spoken�
Body language�
��
��IDENTIFY BIAS & STEREOTYPES TOWARDS YOURSELF AND OTHERS�
Blind Interviews�IAT Test
�AWARENESS OF IMPACT OF UNCONSCIOUS BIAS & THE RELATIONSHIP WITH OUR STORY TO IDENTIFY OUR POTENTIAL �
Report
�TOOLS, COACHING AND CHANGING BEHAIVOUR IN DAILY LIFE TO CONNECT WITH THE PERSON�
Inclusion nudges� �
�
First Stage�On- line + in person
Second Stage� In Person
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Software- screenshots��
Recruiter Experience�
Blind Screening� After Screening �
Video Interview �
Candidate Experience
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Report back �
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KEEP �CALM �AND SHOW�
YOUR �TALENT�
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ADVISORS �Paul Polman�CEO Unilever Global �
Mark Cheng�Director Ashoka Europe �
David Royston-Lee�Business Psychologist- Coach- Author �
Ignacio Perez �CEO Heidrick & Struggles Mexico �
Mercedes de la Maza�CEO Manpower Mexico �
Juan Alberto Gonzales�Ambassador Capaxia�
�George Andreadis�Advisor�
Gina Badenoch�Founder & Creative Director �Mexican- British �
��Florian Paugam�CEO Mexico �French�
��Marly Marquez �Consultant �Mexican�
�Gabriela Zamacona �Psychologist �Mexican�
TEAM