http://adage.com/videos/making-sense-of-the-internet-of-things/1275
https://www.youtube.com/watch?v=hn0KeSx_PGM
https://www.youtube.com/watch?v=x8HnHyohL5o
https://www.youtube.com/watch?v=sl3Od9HYQYk
https://www.youtube.com/watch?v=JoFsQhIMG4Y