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TRAINING REPORT
ON
PREPARE A CUSTOMER (STYLIST) MANUAL FOR JUVALIA AND YOU
Submitted in partial fulfillment of the requirements of
Post Graduate Programme
by
Jony Tyagi
SKYLINE BUSINESS SCHOOL
ELC CODE: 081023043
122 Institutional Area, Sector 44 Gurgaon-122003
July 12012
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ACKNOWLEDGEMENT
In the attempt for developing the project STYLIST MANUAL FOR JUVALIA &
YOU
I would like to acknowledgement all those who have helped me in providing
ground for much of the development process that has followed. The success of
my research report would not hint at any one individual, but it was a
consolidated effort on the part of all who contributed to this report.
I wish to acknowledge my indebtedness to my project guide and industry mentor
Mrs. Ambika (HEAD TRAINING AND DEVELOPMENT) of Juvalia & You and my
faculty mentor Suklin Bajaj for providing me an opportunity to gain both
theoretical and practical knowledge in the field of Marketing and extending their
full support.
I am thankful to all the staff member of juvalia and you and all our teachers of
skyline business school who helped, and co-ordinate made the implementation
of project possible.
Last, but not the least who are always at the top of my heart, my dear family
members whose blessings, inspiration and encouragement have resulted in thesuccessful completion of this project.
Jony Tyagi
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EXECUTIVE SUMMARY 1
OBJECTIVE OF THE STUDY 2
CHAPTER I : INTRODUCTION 3
CHAPTER II : COMAPANY PROFILE 5
CHAPTER III : STYLIST MANUAL 7
CHAPTER IV : RECOMMENDATION, LEARNINGS & LIMITATION 37
4.1 Recommendation
4.2 Suggestions
4.3 Limitations of the project
4.5 Learnings
CHAPTER V :Bibliography 41
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EXECUTIVE SUMMARY
The subject of my study was to prepare a Stylist (customer) manual. I have done it by using
various sources like companys website, catalog, and Module. In order to know how rapidly
the industry has grown and the opportunity it has, I have done analysis of global and Indian
jewellery market. In this report I have provide and elaborate a detail information about
business plan. Such as As a stylist what they need to do? How they can join ? business plan
and the earning opportunity for them.
The report contains:
Analysis of global and Indian costume jewellery market Company profile Business plan Business opportunity with organization Recommendation ,suggestion Limitation of the project My Learning
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OBJECTIVE OF THE REPORT
The objective of report was to provide a detail insight of the organization, its business
plan
and the business opportunity.
This report was prepare primarily with the following objectives:
To provide information about the company and its product to stylist To let stylist know about Companys business plan by using MLM model By using various discount, reward and recognition model let them know the
business and earning opportunity with the Juvalia and you
To let them know as a part of organization what they have to do and how the can
get a flying start.
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CHAPTER- I
INTRODUCTION
Jewellery is a form of personal adorment..india a land of tradition and rich culture is well
known for its affinity with jewellery. India has a long jewellery history which went throughvarious changes through cultural and social influence.
many of jewellery and traditions are used today ,and jewellery is commonplace in indian
ceremonies and weddings. Known for its contamporary and traditional design ,indian
jewellery market is dominated by gold which consists of around 80% of market
share.Indian jewellery market is estimated to Rs.1500 billion.
from last couple of year There is a drastic change in the attitude of the consumers towardsJewellery. The industry dynamics and consumer behaviour patterns has shown a new
trend,market factors of volatile gold price and social influence leading consumer attract
towards alternatives that is costume jewellery. people from all social and economic
backgrounds have turned towards this trends and prefer to invest in costume jewellary.
INDIAN JEWELLERY MARKET
US $ 27.7 billion(1500 billion)
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COSTUME JEWELLERY
Costume jewellery is a kind of jewellery specially designed and manufactured to look like
fine jewellery.
Costume jewellery started in the 18 th century with its use in stage costumes.during the
early 19 th century ,the use of costume jewellery was limited. During 1960s-70s many
countries started manufacturing costume jewellery in a large scale.over the years it has
become a rage with women of all ages groups,fashion conscious people.
GLOBAL COSTUME JEWELLERY OVERVIEW
The global costume jewellery industry is rapidly expanding and estimated to be over $ 26
billion.US is main consuming market,while in asia continent china is the market leader.
Major players of costume jewellery are CHINA USA UK INDIA HONGKONG
ORIGINAL
GOLD, SILVER, DIOMAND,
GEMS, STONES
COSTUME
ARTIFICIAL, IMITATION
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INDIAN INDUSTRY OVERVIEW
Due to sharp rise in demand and its consumption Indian costume industry is also
expanding abruptly.Till a few year back artificial or imitation jewellery was limited to a few
unorganised retail outlets,with few pepole interested in buying them.but considering the
changing secnario international player has started to entered in this sector,costume
jewellery market is about Rs.2500-3000 cr,and because of various factor like
affordability,variety,innovative design,and good value for money,it has grown around 60%
in last couple of years. The Indian gems & jewellery industry is fragmented, into many
parts, and mainly market controlled by unorganized players. And mostly companies in
industry in private hand, but still India have gained prominence as a leading international
destination for importing high quality designer jewellery. there is a lot of untapped
potential in the organized retail sector.as organized retail sector has market share of only
5% of total costume jewellery market
JUVALIA & YOU is a berlin based fashion jewellery company.sensing huge business
opportunity in india,it has recently launched in india with its exclusive,irresistble ,and
trendy fashion jewellery.
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CHAPTER- II
COMPANY PROFILE
JUVALIYA & YOU
During a fashion week in new York ,Two global trendsetter Livia from Russia and Anna
from brazil has met. they have one thing common that is passion and interest for jewellery .
they exchange their idea about the jewellery & its trends worldwide .
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Years later they formed JUVALIA & YOU. a social selling company ,having exquisite
international fashion style, unique and trendy jewellery pieces collected from around the
world.
JUVALIYA & YOU IndiaJUVALIA AND YOU is a Berlin based online fashion jewellery
company, its a venture of springstar.
Springstar Ghmb a global incubator was founded in 2007 by
German entrepreneur and angel investor Harish Bahl of smile
group, oliver jung of airbnb and Klaus hommels of hommels
holdings.
Sprigstar the German incubator of juvalia and you is one of the
rapidly expanding incubator for E-commerce startup around
the world and tracking fastest growing economy and have presence in brazil, Germany,
Russia, and now in India.
Springstar is the incubator of many well known e commerce company like Airbnb.com, fab
,fashion and you ,deals and you ,bstylist etc.
juvalia and you is a global jewelry social selling portal, and list range of fashion jewellery
and accessories . its headquarter situated in Berlin, and chritian wallin is the CEO(global) of
juvalia and you.
Juvalia and you has recently launched its operation in India. backed by Delhi based juvalia
and you marketing Pvt Ltd Of Harish bahls smile group .and . Juvalia and you India is a
brainchild of a prominent entrepreneur Mr.chaitanya Aggarwal an MBA from Columbia
business school. he had previously worked with citadel investment group as research
associate. now he is the CEO of juvalia and you India .
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Company has setup an office in Delhi operated by juvalia marketing pvt Ltd. Company has
launched its India specific portal Juvalia.in in April, and has proven a rage among women
and fashion conscious people with 18k+ like in social networking site facebook.
as of now company has raised investment around US $15 million.
Company has follow two types of business model.
E commerce site and direct selling.
Basically Business model of company has revolved around social selling and referral based
sales.
E commerce site- company has a fanatical website .it offers a wide range of accessories
(400+) such bracelet, necklace, brooches ,earrings, rings, hair band. it has all the
information about the company and its product. Customer can select product through its
price, name, or by position and its availability. She can see product in zoom in mode to
ensure its quality and design. currently company offered free shipping and modes of
payment offered are cash on delivery and debit and credit card.
Direct selling company also allows its user to sign up as a stylist and sell its products
through referrals or social sales. Company provides sales commission around 25-35%.andalso offer discount and rewards in order to incentivize the stylist.
Juvalia and you Currently it has launched as jewellery specific company but Mr.chaitnaya
aggarwal has said in future company will extent its market and segment. it will intends to
venture into the other fashion accessories (bag ,belt) and also an extension in product
CHAPTER -III
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STYLIST MANUAL
Juvalia and you mean the chance to be styled together with your friends and to be shop in a
relaxed atmosphere. it nurture your dream to become an entrepreneur with flexibility and
fun. its a social selling company ,tailored only for you. its not about us, its about you, a
creative entrepreneur, trustworthy friend, the joyful colleague.
You dont need to be a fashion guru, techie, or professional saleswomen to be successful
with us. We have the experience, the training material, and the necessary network that you
need to succeed.
We will guide you, train you ,support you and ensure that you fulfill your interest and
dream.
OUR VISION
Our vision is to provide a platform to womens across the country to live their dreams of becoming
an entrepreneur, we have a vision of better world that offers a women an alternative career path..
where women can combine flexibility and fun with success and profit.
we dont believe in super CEO bec ause we know only as a team we can succeed. We support you in
becoming a part of our JUVALIA AND YOU team as a stylist.
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ABOUT THE JEWELRY
ELEGANT DESIGN
Our team consists of only the best designer in the fashion industry. Designer from Brazil, India,
France, Russia, and Germany are continuously on the sentinel for the latest trends. to produce
exclusive creations ,Our highly skilled and zealous designers, trendsetter and talented salesmen all
come together under one roof .We give too much importance to every part of a piece of jewelry.
Only this way we can create for you tempting jewellery that makes you feel beautiful and unique.
SUCCESS
PROFIT
GROWTHFLEXIBILITY
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HIGH CLASS DESIGNS FOR UNBEATABLE PRICES NO RETAIL STORES
Our display cases r eplaces the experience of an expensive designer store, it built just
once in your living room. No long assembly lines. In order to choose best jewellery for you
we travel all over the world and work with the best manufacturers and stonemasons of all
part of the world. This way we are able to save ourselves the cost of any middlemen and
make our jewelry directly .in addition, you not only get extra, but you also get the superior
quality and design of our assortment. In this way we craft implausible value for our
customers and offer startling luxury at an affordable price.
A MIX OF HIGH QUALITY MATERIALS
In all our accessories we use a mix of semi-precious stones, resin, crystal, glass, .925
sterling silver, bronze, 18-24-karat gold finishing, and hand-painted enamel. We select just
the right materials to produce the right design ,look, and price for the fashion jewelry.
PRODUCTION AT THE HIGHEST LEVEL AND SOCIAL RESPONSIBILITY
Our design team works together with the most exclusive designers of the industry .we
have high-class production and allocation facilities around the world along. We work
together with the best manufacture partners who stick to all regulations concerning
worker protection. We make jewellery that is attractive not only from the outside, but also
from inside. We have devoted our self to every details about quality, design, and with
responsibility.
WHY SHOULD YOU JOIN US
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Juvalia & you is not only about jewelry but also offers todays busy woman a career
alternative, where she can achieve success and balance through a career in something she
loves. As a part of our company you will have
Juvalia and you is a international fashion accessories brand having presence in
Brazil, Germany, Russia and now in India. Unique and irresistible jewellery brand pick up around the world. A business having startup cost of just Rs.2499 and get jewellery worth of 10,000 Get discount and credit on each purchase, and every new client you have added You are your own boss, set your own target, choose your own team and agenda Delivery at your door, no shipping charge, easy replacement policy.
having presence in 4 country Brazil,Germany,Russia,India
International brand
Versatile IrresistibleExclusive design
resonable startup cost(worth 2499) products worth 10,000Value for money
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And many more..
get discount up to 35% on every purchase discount on group as well as personal sale ,various
vouchersDiscount
schedule according to your needs (be it full time ,orpart time)
your team ,your style,your agenda,your workplace earn profit and success with fun and flexibility
Own hour
online shopping cash on delivery no shipping cost,easy to replace
Exclusiusive service
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Its not only a platform for sales but a means to empower t he women of today. Every
jewellery in our collection is exclusive keeping in mind the ever varying taste of modern
women. Our catalogue has a wide range of necklaces, earrings, bracelets, rings and more.
Juvalia Indias accessories are versatile and fashionable and can be worn for a casual day
out with friends, formal evenings and even to our big fat Indian weddings!
HOW TO JOIN
3 easy steps to become a part of our organization:
First of all you have to login companys website www.juvalia.in then register yourself as
stylist
Mention your name, address, phone number along with other details. As soon as you
submit your details your registration has completed now you need to order your starter
kit by selecting jewellery worth Rs.10,000. After placing you order select your mode of
payment either by debit card or by cash on delivery. After completing with onlineprocedure all you need to do is planning about your business.kit will deliver to you within
7-10 working days.
http://www.juvalia.in/http://www.juvalia.in/http://www.juvalia.in/http://www.juvalia.in/ -
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DOCUMENTS YOU NEEDED
2 passport size photo
Photocopy of photo ID card
Document with Address proof
STARTER KIT
STEP 3
recieve your starter kit and step up towards becoming an entrepreneur..
STEP 2
order a starter kit of worth 2499
STEP 1
log in to our website www.juvalia.in & register yourself
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Do you feel affection for keeping up to date with the latest fashions and trends? Do you
want to exploit your creative side and earn more money in the process? Then order
yourself a JUVALIA & YOU starter kit and merely a few clicks make a personalized
JUVALIA & YOU online shop. Choose any jewelry worth 10,000 of your choice .
Your starter kit consist of:
You will get your starter kit(home delivery) within 7-10 working days .we have cash on
delivery policy with no shipping cost .
Welcome letterOrder form
Magazine Look book
Training module Ring sizer
ProductsWorthRs.10,000
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STYLIST: BECOME AN ENTREPRENEUR
Our Stylist are the heart of our company
After signing up you become our stylist, one of the most important part of our company.
Our stylist are women of different backgrounds, different ages, who are aspiring
entrepreneur and have passion & interest for jewelry. No matter what their situation or
training. As a stylist you get following advantage:
AN EASY START WITH MINIMAL RISK
Low startup cost
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Interactive training around the clock
And JUVALIA & YOU team always by your side
SET YOUR OWN HOUR
Create your own schedule
Be it part time or full time
You are your own boss
EXCLUSIVE SERVICE
Company offers you tailor made service
Quick and easy delivery saves your time and money
Latest collection, unique design, superior quality
I really want to thank juvalia and you for giving me easy access to an
international range of products fantastic designs. it is an outstanding company
and one of the best choice I could have made for myself ! BY Our Stylist
GOPIKA DAVAR (business director at primo )
AS A STYLIST WHAT YOU HAVE TO DO
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Now as you have taken your first step towards your dream , now the time has came to
sketch your business plan.
There are three ways to grow your business.
STYLE SHOW DIRECT SELLING, TEAM, NETWORK
PROMOTIONAL ACTIVITES
HOSTING: as soon as you get your starter kit, all you have to do is pick the phone and let friends, family, colleagues, know about your venture. Host a style show! Spread your style
exhibit our products and boost your business.
HOSTING SELLING SHARING
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STYLE SHOW: grow your business and earn money with lots of fun..and becomethe host of a style show..
Our Style shows are the heart of our company, it allows friends to
simply be able to come together to share their style with one
another with lots of fun and in a very relaxed atmosphere. we call
it social shopping, and organizing a Style show is the best way to
make that possible.
Incredible discount on jewellery and simply enjoying a great evening with friends are only
a Style Show away.
All you have to do is: Host a get together it could be a party, get together or a kitty
party Invite your friends, neighbor, colleagues.. Just contact us we will make sure you ll get a stylist who knows
exactly what to do make your style show a event to remember.
HOST EXHIBIT ENJOYMEET/SHARE
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Let stylist meet to your guest and show them our products Earn profit and enjoy the event!
BENEFITS
You are eligible for extra reward Additional reward if you achieve sale more then rs.8,000
A TYPICAL STYLE SHOW
Short ,sweet and personalized to you, this is how we like our style shows. your stylist will
take care of everything so that you can simply enjoy the evening with friends.
With little effort ,and with a good planning you can organize a successful Style show.
Here are some suggestions/tips for you:
Select and decide a catchy theme that suits your style and your friends style
Here are some themes you can opt for your style show.
Theme: Fiesta Italiana
Who: all your Friends who you would like to spend time with
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When: evening 7pm and 9pm. Tuesday Thursday are especially popular days
Theme: After-work party
Who: all your female colleague who would like to spend some good moment for
herself
When: 5pm to 7pm Mondays to Thursdays,
Theme: Sweet treat
Who: Women who have got to have the latest fashion and styles
When: A shopping fling between 2pm and 4pm
Theme: Breakfast at Juvalias
Who: Mothers with children who rarely find time to shop
When: One morning during the week between 9:30am and 11:30 am.
Theme: Juvalias office lunch
Who: your co worker whod like to look trendy and fashionable
When:11 am to 1 pm during lunch break
Once you have completed with your theme now time to invite your guest.
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Invitation :We recommend first reserving a date which suits you and your guests ,then sending a
personalized invitation, and shortly beforehand placing a reminder. So process goes like
this
CHECKLISTAs a stylist we recommend that you should have the following things before going for a
Style show:
Invitation by phone (call/sms) Printed invitations (letter/flyer) Guest list Sign-up form Sample suggestion Display suggestion Order sheet
Arrival and setup for the style show:
reserving thedate
personalizedinvitation sweet reminder
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Your stylist will come 20-30 minutes earlier for a quick and easy setup. she needs a
free table with good lighting. such displays work well in a singular place, like a living room
or dining room.
A warm welcome :
As soon as the guest arrive, they can begin to chat and try on jewellery. there is no formal
presentation to wait for. your stylist will propose styles that suit you and show you how
and with what to best wear each piece.
Styling and ordering:
Stylist are trained to work individually with interested guests and to provide personalized
styling tips. its important to have a sense of what the guests should wear and what the
newest must-haves are in every womens wardrobe.
Hostess recognition reward
As a token of appreciation we will give you recognition reward in the form of discount in
jewellery piece. Your stylist can help you choose your rewards, or you simply wait a few
days to compile additional order and receive your rewards as one big gift. your rewards
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will be calculated based on the sales of your style show the more order you receive, the
higher your discount will be.
SELLING
Showing our selection to other women and exchange styling tips actually feels more likefun than work.
You can exhibit and sell product by yourself. Direct selling generates revenue as well as a
huge customer base for you. And you can also sell it through promotional activity.
Company will provide you sample jewellery at a very minimal cost . you decide how much
you work and earn. Your personal commission is 25% for monthly sales of Rs.8,000.and
25+10% for monthly sales of Rs.8000+
Selling
Directselling
promotionalactivity
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BENEFITS Earn up to 25-35% sales commission
Jewellery worth Rs.10,000 at Rs.2499
On sample items get up to 50% discount
No quota, no inventory and no credit card charges
Training and assistance provided by company for building business
Easy returns, Fast and inexpensive shipping
Flexibility ,Set your own working hours
SHARING
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If you like Working with other with people, and helping them to become successful , you
can build your team of stylists. Assemble a team, lesser your workload and earn extra
money You will receive a commission from the sales of your team, starting with the first
person you engage. the more you support, the more you earn.
BENEFITS
Your team, your style, your agenda..you are your own boss
Earn up to 26% on the sales of group
More number of working people, create more revenue and hence profit.
Earning up to 3 rd generation
Coaching and mentoring by JUVALIA and You team
Sharing the opportunity
NETWORK (MLM)
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To grow and increase your business at rapid pace all you need is a team of stylist.
Start with
Exploit your potential personal relationship. Enhance and create a down line of
stylists .with a sales force you can earn extra money, achieve targets, explore new
opportunity.
Your Down line of sales force will goes up to 3 generations. as a team whatever
revenue earn by a generation..you have a share on it besides your personal sale.
MULTI LEVEL MARKETINGUnder multi level marketing clients uses their networks to make further clients for the
company. In short it is using the clients network to increase the client base for the
company. Juvalia & you use this strategy to penetrate itself into the market. Social
community sale is a type or part of MLM. Juvalia and you have MLM business model based
on various discount, reward and recognition. As level of network increases discount and
profit also shoot up.
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STEPS FOR ESTABLIST YOUR SALES FORCE
estabish your network by appointing stylist
start with your personal relationship call your friend,collagues, relatives
direct selling,style show are act as your data collection method
with your data start calling the potential customer
exhibit and explain the product and business plan to them
receive order from them and recurit them as a stylist under your team
YOU
1st Generation
2nd Generation
Generation
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stay in touch with your team ,encourage them to built their network which further
increase your downline
LADDER OF SUCCESS
As you have taken your first important step towards your dream by joining us as stylist
,with us you will grow steadly and climb ladder of success consistently..and yes with your
commitment and hard work you can even jump from lowest to highest with very less
duration.
Our organisations hirerarchy going in the following manner STYLIST
start with yourpersonal data
call &meet thepotenial
customer
exhibit product& explain
Bussiness planappoint stylists
stay in touchand encourage
them
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SENIOR STYLIST STAR STYLIST DIRECTOR SENIOR DIRECTOR STAR DIRECTOR
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STAR DIRECTOR
DIRECTOR
STAR STYLIST
SENIOR DIRECTOR
SENIOR STYLIST
STYLIST
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STYLIST
CRITERIA
Sign up and register to our website Purchase starter kit worth Rs.2499
BENEFITS
Discount Up to 35% on personal sale 3% credit on 1 st generation
SENIOR STYLIST
CRITERIA Personal sale of worth 8000+ Atleast one 1 st generation stylist Her stylists order should be worth Rs.8000 Group sale (all generation +personal) should be 40,000
BENEFITS Dicount up to 35% on personal sale 6% Credit on 1 st generation
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3% Credit on 2 nd generation
STAR STYLIST
CRITERIA Personal sale of worth 8000+
Atleast two 1 st generation stylist stylist Both of Her stylists order should be worth Rs.8000 each Group sale (all generation +personal) should be 80,000
BENEFITS Dicount up to 35% on personal sale 12% Credit on 1 st generation 6% Credit on 2 nd generation
DIRECTOR
CRITERIA Personal sale of worth 8000+
Atleast four 1 st generation stylist ,order should be worth Rs.8000 each
Atleast 2 star stylist Group sale (all generation +personal) should be 1,60,000
BENEFITS
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Dicount up to 35% on personal sale 14% Credit on 1 st generation 7% Credit on 2 nd generation 1% credit on 3 rd generation
SENIOR DIRECTOR
CRITERIA Personal sale of worth 8000+
Atleast four 1 st generation stylist , order should be worth Rs.8000 each Atleast 4 star stylist Group sale (all generation +personal) should be 4,80,000
BENEFITS Dicount up to 35% on personal sale 15% Credit on 1 st generation
8% Credit on 2 nd generation 1% credit on 3 rd generation
STAR DIRECTOR
CRITERIA
Personal sale of worth 8000+
Atleast Eight 1 st generation stylist , order should be worth Rs.8000 each Atleast 8 star stylist Group sale (all generation +personal) should be 14,40,000
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BENEFITS
Dicount up to 35% on personal sale 16% Credit on 1 st generation 9% Credit on 2 nd generation 1% credit on 3 rd generation
EARNING OPPORTUNITY
Besides a very minimal startup cost Juvalia and you gives you huge discounts on
personal as well as team sales. its a way to say thanks to you and encourage and
boost up your business growth.
On personal sales
Monthly
sales
Monthly style
show
Potential
Online order
Percentage
Earning
Monthly profit on
personal sale
60,000 10 20 25+10=35% 21,000
48,000 8 16 25+10=35% 16,800
28,000 5 8 25+10=35% 9,800
18,000 3 6 25+10=35% 6,300
12,000 2 4 25+10=35% 4,200
6,000 1 2 25% 1,500
25% cash discount and 10% credit pay out
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On sharing
Additional earnings on the sales of your team
Stylist Senior
stylist
Star
stylist
director Senior
director
Star
director
On 1st
generation
3% 6% 12% 14% 15% 16%
On 2nd
generation
3% 6% 7% 8% 9%
On 3rd
generation
1% 1% 1%
POWER OF YOU
As a token of appreciation we offer you gift vouchers on your sales that can be
redeemed with your online purchases.
POWER OF YOU SHOP FOR WORTH GET A VOUCHER WORTH
POY 1 Rs.5,000 Rs.1,000
POY 2 Rs.9,000 Rs.1,500
POY 3 Rs.12,000 Rs.1,500
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POY 4 Rs.15,000 Rs.3,000
` You will get to avail your voucher only after you complete the above mentioned
steps. If you miss a step, you cannot participate further in the program.
Reward & Recognition
juvalia and you, constantly strive to give you the tools necessary to successfully combine
work, family and recreation. we appreciate your commitment, team work and effort
towards the company through our reward & recognition plan ..where you get the
opportunity to travel the world with all expense paid by JUVALIA .so we look forward to
meeting you all and sharing our growth plans with you.
Splendid GOA (2N/3D)
Goa, the land blessed with splendid scenic beauty , golden beaches ,beautiful rivers and
lake is undoubtedly a tourists paradise.
Criteria
Should be a Stylist Achieve personal and group sale of rs 2,00,000 (only 1 st generation to be
counted)
Exotic Bangkok(3N/4D)
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The land of thousand smiles , Bangkok is the stirring capital of Thailand .amazing,
unique and known for its charming hospitality.
Criteria
Should be a senior stylist Achieve personal and group sale of Rs.2,40,000 Recruit 6 new generation stylist All 6 should do sale of at least Rs.8,000 each within
3 month of joining and before the end of qualification period
.
Dazzling Dubai(3N/4D)
Pristine waters, white sandy beaches, and mildly tepid weather makes dubai the perfect
holiday gateway.
Criteria Should be Star Stylist Achieve personal and group sales of 3,50,000 Recruit 10 stylist in 1 st generation and 5 stylist in 2 nd
generation All 15 should do sale of at least Rs 8,000 within 3 month of
joining and before the end of qualification period.
Exciting Hong Kong (with spouse)
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Enjoy the quintessential Hong Kong experiences of endless shopping, big city nightlife and
delicious dim sums. a perfect place to spend a quality time with your partner.
Criteria
Should be a director Maintain directorship for 4 months till end of the year(December 2012) Debut and maintain 3 star stylists every month in any generation in
Any 3 month (S hould be in one calendar month) for spouses qualification
For all reward and recognition plan the duration would be
From the date of appointment to 31 st dec 2012.
HOW TO PLACE ORDER
You can place order by three ways
ORDER
ONLINE THROUGH ASM
(Order form )
THROUGHCUSTOMER CARE
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ONLINE
Log in as a stylist/customer Click on add to cart Add as any as product in your cart Mention all details it needed & Submit it
THROUGH ASM(area sales manager)
Call our ASM Mention your product details( code, size, quantity) Mention Your shipping address and mode of payment and Place your order
THROUGH CUSTOMER CARE(telephone ordering) Call our customer care executive via toll free number 1800-
102-5884(juvi) Mention your product details( code, size, quantity) Share the shipping address
Share your mode of payment
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MODE OF PAYMENT
There are two types of payment method
CASH ON DELIVERY: pay as and when you receive the order.(no shipping cost)
ONLINE PAYMENT : through credit/debit card
Connect with Us
Follow us in social networking sites face book, and twitter and be updated about ourevents, activities.
For information regarding jewelry product visit our website www.juvalia.in frequently
.such as the price, what is new, or which product launching soon.
For any query, doubt, or for any other assistance you can call our customer care executive
in our toll free number 1800-102-5884(ju
http://www.juvalia.in/http://www.juvalia.in/http://www.juvalia.in/http://www.juvalia.in/ -
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CHAPTER-V
RECOMMENDATION,SUGGESTION & LIMITATION
SUGGESTIONS
Commitment, hard work and dedication towards your business will ensure your success
.beside these to give your business a flying start here are some steps.
Assemble a team ,lesser your workload and earn extra money in the process Set a target (be it for individual or team ) on weekly and monthly basis. Review your name bank, Schedule a time each day to make calls from your name
bank
And keep on adding more names to it.
Make appointment to meet them plan your style show Before going for a style show make sure you have everything whatever is needed . Be creative, after hosting style show, interact with the guests one by one and give
them personalized styling tips.
Stay in touch with your stylist, clients, and encourage and help them to expand their
network
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Follow up and keep on review your name bank. Keep an eye on events , promotional activities and try to make most of it.
RECOMMENDATION
As juvalia and you is in costume jewellery market, it should
Company should expand their business and customer network as other big player
are either in competition or preparing for it.
Company should attract young people as in future they will prove a long term
investment and customer base.
Focus on the women in the age group of 20-40 years because this is the age group
which prefers costume jewelry. Company could divide the age group of 20-40 years into 2 segments: students and
working professionals. After segmenting, company could manufacture different
jewelry of different designs and materials for each segment as per their taste and
preference.
Company should come up with the season, festival, and wedding special jewellery
range..
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LIMITATION OF THE PROJECT
The main purpose of this project is to prepare a manual which gives each and every
information to companys valuable customer (stylist).and to ensure that after going
through it stylist would have a fair idea about the company, product and business plan. But
there are certain factors, which affect it, which are as follows:
Since company has recently launched in India so information and data are limited . With time Changes could be taken place in certain aspects such as product & price
of starter kit, discount percentage, reward and recognition plan.
LEARNINGS
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my summer internship was a great learning experience. As it was a direct interface with an
organization which I aspire for. I have learnt
Organizational structure and work culture The experience of field work (selling). Strategies (pricing, marketing,) adopted by an organization. Multilevel marketing and network Consumer behavior and perception towards jewellery work in a team as I had worked with Area Sales managers
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CHAPTER-VI
BIBILOGRAPHY
INTERNET
www.wikipedia.com
www.juvalia.in
www.techcircle.vccircle.com
www.medianama.com www.iamwire.com
OTHER
Catalog, manual of juvalia and you
http://www.wikipedia.com/http://www.wikipedia.com/http://www.juvalia.in/http://www.juvalia.in/http://www.techcircle.vccircle.com/http://www.techcircle.vccircle.com/http://www.medianama.com/http://www.medianama.com/http://www.iamwire.com/http://www.iamwire.com/http://www.iamwire.com/http://www.medianama.com/http://www.techcircle.vccircle.com/http://www.juvalia.in/http://www.wikipedia.com/ -
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