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SKYLARK-THE TRUSTED BRAND CoverStory
-ARTICLEOptimizing Trace Mineral Nutrition in Poultry- Key to Assure Better Immunity
Silo based grain storage technology for India
Sequent Scientific forays into domestic Animal Health Care business
New appointment at Novus
Pixie team with Mr. Jagbir Singh Dhull-MD, Skylark at their Office
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Optimizing Poultry Health for Optimal Production Performance
4Optimizing Trace Mineral Nutrition in Poultry- Key to
Assure Better Immunity
8 Silo based grain storage technology for India.
12DSM Marched with Quality & Brand in Ajmer,
Rajasthan DSM Nutritional Products organized
“ Product Differentiation Seminar ”
14Unnat Feeds Expand It's Wings….
This Time…… “North-East”
16 SKYLARK-THE TRUSTED BRAND
18 Aviagen France Celebrates First Anniversary
20Sequent Scientific forays into domestic Animal
Health Care business
22DSM Marched with Quality & Brand in Mysore,
Karnataka DSM Nutritional Products organized
“ Product Differentiation Seminar ”
26
National Poultry Forum organzied by AB Vista South Asia,
Berg and Schmidt India Pvt. Ltd. and Polchem
Hygiene Laboratories
33 Events Calendar
Introduction
Formulation poultry diets consist of an array of
ingredients that match a desired nutrient profile
at the minimum cost. Today's nutritionists are
required to be able to formulate poultry diets
which allow for optimal performance in
situations where birds may exposed to various
disease challenges, or managemental stresses.
Most of the times in a commercial point of view
the nutrient profile used are based on research or
field observations evaluating the economically
important production function of interest. This
production function is typically body weight,
feed conversion, or breast meat accretion, but
may not immunity or disease resistance.
Although the balance of nutrients is directly
involved in optimizing the production function,
variation in their levels can have a substantial
impact on cellular systems (i.e., immunity).
However, altering nutrients in the field during an
infectious challenge is typically an afterthought
and usually consists of drinking water
administration of vitamins, electrolytes, or an
antibiotic. Dietary composition impacts immune
function of the chicken. As research in the area of
nutritional immunology has increased, it is
becoming apparent that nutrient needs for
immunity do not coincide with those for growth
or skeletal tissue accretion. (Kidd MT, 2004). Most
nutrient requirements of poultry and livestock
have been determined in environment where
disease and stress have been minimized.
Consequently, the recommended level of
nutrients may limit the animal performance in
time of diseases or stresses.
Types of Immunity
A functional immune system is absolutely
essential for the survival and performance of
modern livestock and poultry. Recent researches
shown that, each and every trace mineral
components are having their specific role in
immunity of birds but the crucial trace metals that
have been associated with an improvement in
immunity, or functions that support immunity,
are: Zn, Mn, Cu, and Se. The immune system uses
several methods to detoxify these foreign agents
or antigens. For example, phagocytosis is a
nonspecific immune response in which a particle
is engulfed by a phagocyte and subsequently
digested.
In contrast to the phagocytic system, which lacks
specificity and memory to an antigen, the
lymphoid organ dependent immune system
develops different antibodies for each antigen.
The major cell type involved is lymphocyte,
which can be found free in tissues, blood or
concentrated in distinct organs like spleen, lymph
nodes and thymus. Depending on the organ of
Optimizing Trace Mineral Nutrition in Poultry- Key to
Assure Better Immunityorigin, the lymphocytes will differentiate to
become B-cells or T-cells. Upon antigenic
stimulation, these cells will produce specific
antibodies that destroy the antigen.
Role of Nutrients on Immunity
Dietary bioactive food components that interact
with the immune response have considerable
potential to reduce susceptibility to infectious
diseases. Major classes of macronutrients provide
numerous examples, including amino acids such
as arginine or threonine (Kidd M T et al 2001),
lipids such as the n-3 polyunsaturated fatty acids,
or novel carbohydrates such as various sources of
β-glucans (Lowry V K et al 2005). Vitamins such
as D and E are commonly used as antioxidants,
whereas zinc and selenium are minerals with a
wide spectrum of effects on the immune system (
Stahl J L et al 1989). There is accumulating
evidence for prevention of infectious diseases by
probiotics and prebiotics, and these may also
affect the immune response (Klasing K C 2007).
This review is not discussing in detail about the
role of all related nutrients on immunity, specific
to the importance of trace minerals.
Role of trace elements on immunity
The trace metals that have been associated with
an improvement in immunity, or functions that
support immunity, are: Zn, Mn, Cu, and Se. Zinc
supports metabolism of numerous cells by
functioning structurally and catalytically in
metalcoenzymes. Zinc's role in immunity has
been reviewed (Kidd et al., 1996). Although
adequate dietary Zn is critical to optimize cellular
and humoral immunity, i t has been
demonstrated that chickens require more Zn to
support BW than immune function (Pimentel et
al., 1991). Copper deficiency can decrease
ant ibody response , mi togen- induced
blastogenesis and mixed-lymphocyte reactions in
mice, and addition of copper to poultry diets
increased primary antibody response. Zinc
deficiency also has been demonstrated to
suppress immune functions in mammals and
poultry (Cook, 1991).
Dietary Se interacts
with vitamin E in
a n t i o x i d a n t
protection of cells
b e c a u s e i t i s a
c o m p o n e n t o f
g l u t a t h i o n e
p e r o x i d a s e . I n
a d d i t i o n t o
antioxidant status, Se
has been shown to
i m p a c t d i s e a s e
r e s i s t a n c e . F o r
example, broilers
infected with E. tenella
had improved resistance
(i.e., reduced mortality
and cecal lesions) when
supplemented with Se
(Colnago et al., 1984).
Functional benefits of
trace minerals
It has been accepted that a higher plane of
nutrition is required to achieve the full genetic
and economic potential of today's animals.
Optimizing mineral nutrition is part of this
package. In today's scenario subclinical trace
mineral deficiencies occurs more frequently than
clinical deficiencies. Currently this is the
challenging issue because poultry producers
could not visualize any specific symptom.
Instead, as shown in fig.1 the immune system is
depressed when the trace mineral status of body
is compromised. Then birds begin to grow slowly
when the immunity is challenged because the
biological system tends to divert more nutrients
for safeguarding the health rather than
productive parameters. So, how is this done,
given the limitations in bioavailability of
inorganic trace minerals (ITMs)? The solution is
not simply to feed higher levels of minerals, as
this in itself can lead to even lower mineral
bioavailability, increased environmental burden
and potentially even decreased animal
performance the end result is inefficient
production and lower profitability. The key is to
feed a more bioavailable source of trace minerals.
What does bioavailability mean?
Mineral bioavailability is simply the degree to
which an animal can absorb and utilize a mineral
(for example, zinc) from one particular source
(such as a chelate). In practice, bioavailability of a
mineral from a given source is usually measured
relative to the same mineral in a second, or
“standard,” source. Chelated minerals are widely
reported to be more bioavailable than ITMs,
presumably due to their ability to avoid feed
Fig.1. Schematic depiction of the relationship between nutrient status
and presence of subclinicalor clinical disease manifestations
(Reproduced from Dr. Gorden Carstens, Texas A&M University)
Dr. G. Saravanan
Article
04
15
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Promote acylation reaction and exhibit lipotropic action thatfacilitate fat mobilization and energy metabolism
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ingredient antagonisms and deliver the trace
mineral to the small intestine for absorption (Cao
et al., 2000; Fly et al., 1989; Guo et al., 2001; Predieri
et al., 2005; Wang et al., 2007; Yan and Waldroup,
2006). Still, not all OTMs are more bioavailable
than ITMs. While chelation is important, just
because a mineral is chelated does not guarantee
that it is more absorbable than an ITM salt. For
this reason, it is important to examine how
bioavailability is estimated.
Bioavailability of OTMs
Mineral bioavailability has been evaluated by
measuring the mineral levels incorporated in
body tissues, such as liver and bone. Recent trials
examining tibia Zn (Fig 3) levels demonstrated
superior bioavailability with more defined OTM
than other less defined organic or inorganic zinc
sources (Dibner et al 2004; Richards et al 2005).
While these types of experiments generate useful
data, their utility is limited. First, they measure
only a fraction of the mineral taken up by the
animal. Tibia Zn, for example, only measures the
Zn that is distributed to the tibia and as such may
not be the best marker of total Zn uptake. A
second shortcoming is that tissue minerals
actually represent a storage pool of mineral,
rather than serving as an indicator of absorption.
Tissue Zn, for example, measures the amount of
Zn that enters the tissue, less the amount left the
tissue.
Biomarkers
Another method for estimating bioavailability is
to measure mineral responsive biomarkers, such
as changes in gene expression, or the activity of a
mineral-dependent enzyme. Biomarkers are
particularly informative when measured in the
small intestine (Fig 4). Metallothionein is one such
biomarker, because its expression is regulated by
zinc status; the magnitude of metallothionein
messenger RNA (mRNA) and protein expression
depends on the amount of zinc absorbed (Davis
and Cousins, 2000). Therefore, metallothionein
mRNA or protein expression is often used as an
indicator of the zinc status of humans and
animals and to evaluate the bioavailability of
different zinc sources (Blanchard et al. 2001; Cao
et al., 2002; Huang et al., 2009; Lu et al., 1990;
Martinez et al., 2004; McCormick et al., 1981;
Reeves, 1995; Rojas et al., 1995; Sullivan et al.,
1998).
In the experiment conducted to study the small
intestine metallothionen mRNA expression,
broilers were fed control diets or diets
supplemented with 70 ppm zinc from the
indicated sources. Because zinc absorption occurs
in the small intestine, differences in
metallothionein expression here would be
expected to more closely represent relative
bioavailability than tissue zinc levels would.
These data are consistent with the data in Figures
1 and 2 in that they demonstrate that some, but
not all, chelated zinc sources are more
bioavailable than inorganic zinc. Consistent with
the other experiments, Zn(HMTBa)2 was the
most available source. Measuring tissue minerals
or mineral ependent biomarkers can be the easiest
and most straightforward measures to generate a
quantitative estimate of mineral bioavailability.
Fundamental roles
With that said, it is important not to stop there.
Zinc, copper and manganese play fundamental
roles in the biochemistry of the cells of the animal,
primarily by serving as essential components of
hundreds of cellular enzymes and transcription
factors (Underwood and Suttle, 1999). If trace
minerals are limiting in the diet, any of these
processes can suffer. So, by supplementing diets
with more bioavailable forms of trace minerals, a
producer will more effectively “feed” these
enzyme systems, which should translate into a
wide variety of biological benefits. Indeed, recent
results with trace minerals chelated with HMTBa
have demonstrated benefits such as enhanced
immune function (Dibner, 2005), reduced
incidence of tibial dyschondroplasia (Dibner et
al., 2007; Richards et al., 2006) and footpad lesions
(Richards et al., 2006), reduced leg abnormalities
(varus, valgus, shaky leg) and increased bone
breaking strength (Ferket et al., 2009), reduced
oxidative stress (Richards et al., 2008a) and
improved performance (Ferket et al., 2009) even
at lower levels of trace mineral inclusion
(manuscript submitted). While measures such
as these are not traditionally considered to be
indicators of trace mineral bioavailability, they
can and should be used to confirm the
information gained from assessing more
customary measures, such as tissue minerals
and genetic biomarkers.
Conclusions
In summary, the immune system is one of the
most complex and intricate cellular and
molecular interactions known in all of biology.
All the trace elements and discussed act as keys,
which unlock the ability of the immune system
to ward off invaders. Proper nutrient
supplementation will not eliminate disease, but
it will allow the animal's immune system to
operate at optimum levels to minimize the risk
of infection and disease. Therefore a profitable
and efficient farm operation must provide the
highly bioavailable trace mineral. In highly
competitive enterprise it can be the differences
between profit and loss.
Note: References are available with the author,
may be provided on request
References available on request.
For more information, please contact
Dr. G. Saravanan M. V. Sc., Technical Manager
South India, Novus Animal Nutrition (India)
Mail: [email protected]
Mineral Zinc Copper Manganese Iron Selenium
Function -Reduces viral penetration
-Increases production of antiviral interferon
-Inhibits proteases involved in viral capsid formation
- increases t cell count
- increases antibody production
Copper dependent enzymes play role in immunity
Epithelial tissue is the first line of defense. Manganese plays a role
in the development, repair and maintenance of epithelial
tissues
Iron is an interesting trace element in that either a deficiency or
excess can
compromise the immune
system.
Selenium
ependent enzyme glutathione
peroxidase is protecting lymphocytes from oxidation
Source of Mineral and Immunity
Fig-2 Improved Antibody Titers @40 wks
layers (Different sources of Zn Mn Cu)
Fig.3. Relative bioavailability of
various zinc sources
Figure 4. shows an example of using
small intestinal metallothionein mRNA
expression as an indicator of zinc
bioavailability (Richards et al., 2007;
Richards et al., 2008b).
Article
16
07
Product Write up
08
Foodgrain production in India is crossed 220
million tons and it is increasing every year.
Approximately 28-30% of the total grain
production is procured by FCI. According to
media, in June 2010, FCI were having grain of 60
million tons. Out of 60 million tons of grain,
17.68 million tons grain was lying outside in the
open which is prone to go waste due to rain and
other factors.
At the same time when some of the poorest belt
in India is suffering due to monsoon failure, the
thousands of tons of grain rot due to improper
storage. In August 2011, Supreme Court has
ordered to Govt. of India for distributing the
grain free to the hungry instead of rotting in
Godowns and open.
Galvanized Silo Storage Systems is a proven
scientific system for storage of foodgrains in
Europe and America. This system ensures zero
wastage due to moisture, fungus & rodents etc.
In India this system is adopted to some extent by
private sector since 1990 but it is limited to the
process industry rather than for storage of grain
for longer period.
Government of India is seriously planning to
put up Scientific Storage Solutions for Food
Grains. This is an extremely important
initiative in view of the huge wastage of
precious food grains due to lack of proper
storage facility. Govt. of India has executed
Galvanized Silo Storage System for 5.5 Lacs MT
in 2007-08 on BOO basis. Execution of such type
of projects will reduce the stocks lying in the
open and deteriorating due to moisture,
rodents, fungus etc.
State Warehousing Corporations under Govt of
Silo based grain storage technology for IndiaIndia (FCI) should plan Galvanized Silo Storage
System on their own. State Warehousing
Corporation has the land and trained workers
who are operating the traditional storage and
distribution system (Godowns) at present.
The Galvanized Silo Storage System is
affordable to small-scale entrepreneurs but not
to farmers. Indian farmer is selling the excess
production of Grain in the local market of FCI
after harvesting. He is not yet financially sound
to hold the stock and take it to the market when
prices of commodities are higher. Farming Co-
operatives can afford to have such systems.
Government should encourage such Co-
operatives across the country.
We suggest minimum packaging of foodgrains.
Only the Grain required to be distributed at
taluka place should be packed at field depots of
State Warehousing Corporations. FCI / State
Government should distribute the Grain in Bulk
to private entrepreneurs i.e. Rice Millers, Wheat
Roller Flour Millers, Poultry / Cattle Feed
manufacturers, Starch plants, Distilleries and
Breweries, Solvent Extraction plants etc. This
will avoid packaging expenses as well as
wastages of Grain.
Galvanized Silos are used for storage of grains in
bulk for longer period. These silos are made in
Galvanized Steel and bolted in construction.
The Galvanized Silos are equipped with
Accessories like Level Switches, Aeration
System, Temperature Monitoring, Ventilation
and Sweep Augers. These accessories help us to
monitor the quality of stored grain inside the
silos.
The Galvanized Silos with accessories are
installed with grain conveying equipments like
Bucket Elevators, Chain /Belt Conveyors and
Post Harvest Equipments like Pre-cleaners, Fine
Cleaners, De-stoner and dryers etc. The grain
received in the Silo complex is handled by
conveying equipments in bulk and stored in
Galvanized Silos after cleaning. Moisture
content in grain also plays an important role in
storage life of grain. Grain with lower the
moisture content and with proper aeration shall
be stored in Galvanized Silos for longer period.
If grain is having excess moisture content, it is
reduced using grain drier online after the
cleaning and before the storage of grain inside
the Galvanized Silos. Grain is live and respirates
while stored. This respiration creates hot spots
inside the grain mass. Increase in hot spots helps
moisture migration process which causes
creation of fungus and lumps. The temperature
monitoring system of Galvanized Silo detects
the hotspots in grain mass. The aeration system
is eliminating the hotspots in grain mass and
maintains uniform temperature of stored grain.
This maintains the quality of stored grain in
Galvanized Silos.
Mechanization for handling of grain and
storage in Galvanized Silos in bulk requires less
manpower which reduces the cost of handling
and storage.
Distribution / transportation of grain in bulk
play an important role in order to minimizing
the packages expenses. We should plan the
distribution system through bulk containers. It
will avoid bagging expenses at base depot and
cutting these bags at field depot. This could be
planned with the help and expertise of
authorities connected with Indian Railways.
We at Fowler Westrup (A joint Venture
Company of John Fowler India and Westrup,
Denmark) have taken advanced steps through
technical collaboration with world's leader Silos
Cordoba from Spain for manufacturing entire
range of Galvanized Silos in India based on
Indian conditions since 2007. They have over 35
years of experience of manufacturing wide
range of Galvanized Silos. They have executed
many large projects of Galvanized Silos for
grain storage for longer period. The capacity
range of Galvanized Silo includes very low
capacity of 5 MT to as high as 15000 MT and
above. So far we have installed more than 300
Galvanized Silo Storage System on turn key
basis in India. The capacity range of installed
Gal. Silo Storage System is 100 MT to 30,000 MT
with grain conveying and cleaning capacity
upto 150 MT/Hr.
We are also a manufacturer of wide range of
grain handling equipments in Galvanized Steel
with technical collaboration with renowned
09
Bangladesh Temporarily Lifts Ban on Eggs
BANGLADESH - The government has removed
all restrictions on the import of eggs and salt until
30 June in preparation for the Ramadan and to
arrest the soaring prices of the items, said an
official of the commerce ministry.
The price of eggs increased by 51.06 per cent to Tk
36 for four pieces from Tk 24 a year ago, according
to data from Trading Corporation of Bangladesh
(TCB).
Under current import policies, the commerce
ministry permitted imports of eggs.
“Between now and 30 June, businessmen can
import any quantity of eggs without permission
from the commerce ministry,” the official said.
“They have to certify, though, that the eggs
originated from avian influenza-free countries.”
“Our industries will be sufferers, but we have
little to do as we cannot produce the required
number of eggs,” said MM Khan, secretary
general of the association.
However, if the prices of these two items come
down by June 30 the government might not
continue with the withdrawal, the official of the
commerce ministry said.
Daily demand for eggs across the country is 2 billion while the production of all kinds of eggs in the country is 1 billion a day, according to data from Bangladesh Poultry Industries Association.
Danish company called Crocus. The capacity
range of handling equipment is from 20 MT/Hr.
To 400 MT/Hr.
We have developed post harvest equipments i.e.
Pre-cleaners, fine cleaners, graders of high
capacity upto 400 TPH required for Galvanized
Silo Storage System. We are manufacturing
these equipments since 1995 in India under
license from Westrup, Denmark. Their expertise
of decades could be transferred to Indian
operation in a short time through exchange of
technically qualified personnel, training at the
Danish factory and at Danish sites, supervision
by the Danish experts of Indian projects etc.
After two decades of such relationship, the
Indian promoters have reverse acquired 100%
assets of the Danish company. We have also
acquired 100% assets of a UK company which
specializes in Opto Electronic Sorting of grains,
pulses etc. The Management of the three
operations in India, Denmark and UK has given
us global opportunities and Perception of what
is needed to take up the handling of precious
Agricultural products in India.
For more information, please contact
D D Koditkar., Senior Marketing Manager
M: +91 80 27832992
D . K . S i n g h - G e n e r a l
Manager-sales will lead
d o m e s t i c t e a m o f
formulation business and
p r o v i d e c o n c e p t u a l ,
strategic and operational
leadership to pan India
o p e r a t i o n s . A f t e r
Graduating from 'G.B.P.U
Ag & Tech Pantnagar', DK
started his career with
' M e r i n d - A T A T A
Enterprise. 'DK' has a
learning experience of 20
years& was associated with
a n i m a l h e a l t h c a r e
companies like Vetoquinol,
Himalaya & Merind. ‘DK'
will be strengthened by Chandrakant
Dhawan- Sales Manager North with his
proven industry experience of 15 years.
D r . J a y a n t a
Bhattacharrya has been
a p p o i n t e d a s t h e
Marketing Manager and
will be responsible for
e n t i r e m a r k e t i n g
activities for domestic
formulation business. He
has done a master in
veterinary science from
West Bengal University of Animal & Fishery
Science and another Masters in Marketing
Management from University of Mumbai. He
has served animal health industry in various
capacities for last 10 years. His last assignment
was with Boehringer Ingelheim India as
MarketingHead- Animal Health.
S e q u e n t S c i e n t i f i c , a n i n t e g r a t e d
pharmaceutical company with a global
f o o t p r i n t a n d p r o v e n e x p e r t i s e i n
pharmaceutical/life sciences is pleased to
announce the appointment of a core
management team who will play a pivotal
role in the company's foray into the domestic
formulation segment of Animal Health.
Abir Mukherjee has joined as Chief Executive
O f f i c e r - V e t e r i n a r y
Formulation, he will lead
and independently handle
the Veterinary Formulations
Division of the company.
Abir holds a Bachelor's
degree in Science and a
D i p l o m a i n S a l e s &
Marketing Manage-ment
from AIMA in association
with American Management Association.
Abir has worked with companies like
Vetoquinol, Wockhardt Ltd. and in Merind
Ltd.
Abir with his more than 23 years of
experience in Animal Health market will play
a pivotal role.
Abir Mukherjee will be assisted by a core
management team comprising of 4 key
members having a rich and varied experience
of the animal healthcare business.
Ms. Lalitha Prakash- Vice
president- Pharmaceutical
has been with Sequent for
last 15 years and has served
in various capacities in the
c o m p a n y . A p a r t f r o m
h a n d l i n g t h e e x i s t i n g
v e t e r i n a r y f o r m u l a t i o n
export business, she will also
provide support for product
manufacturing, procurement & purchase.
Dr. Jayanta BhattcharyyaMarketing Manager
Veterinary Formulations
New Appointments at Sequent Scientific
Abir Mukherjee, CEO- Veterinary
Formulations
Ms. Lalitha Prakash Vice presidentPharmaceutical
D K SinghGeneral
Manager- Sales
C K Dhawan, Sales Manager- North
New Appointment
th 7in Series
IAI Poultry & Meat Expo
13-15 December IARI Ground, PUSA RoadNew Delhi
For Space Booking, Contact: +91 9991705005, +91 9812082121
IAI Vision 2020 which was scheduled to be held from 21st - 22nd July 2012 is postponed until further notification
For further details, contact
Dr. C.B. Singh
+91 9915003429VISI N 2020...Series
IAI
ANNOUNCEMENT
Product Write up
10
11
Press Release
12
DSM Nutritional Products India Pvt. Ltd
organized technical seminar in Ajmer
Rajasthan on 4th May 2012 aiming to
extend its technical expertise in Vitamins,
Carotenoids & Enzymes to poultry farmers
in and around Ajmer.
The seminar was arranged at Hotel DATA
Inn, Ajmer, Rajasthan and was well
attended by progressive farmers & feed
manufacturers of Ajmer.
DSM Marched with Quality & Brand in Ajmer, Rajasthan DSM Nutritional Products organized “ Product Differentiation Seminar ”
W e l c o m e a d d r e s s a n d c o m p a n y
presentation was given by Dr Lokesh
Gupta, Technical Manager-Enzymes, DSM
Nutritional Products India Pvt Ltd. Who
gave brief note about DSM global and DSM
India. He said DSM is the global leader in
vitamin manufacturing and in marketing of
v i t a m i n p r e m i x e s . D S M p r o d u c e s
vitamins, carotenoids and enzymes for
poultry, dairy and aqua feeds.
All the DSM vitamins are sold under the
brand name of Rovimix, Carotenoids as
Carophyll & Enzymes are named as
Ronozyme. Dr Lokesh Gupta in his
presentation on “Optimization of feed
nutrient in layers” talked about various
ways to improve feed efficiency in layers.
He talked about various enzymes solutions
(RONOZYME VAX, RONOZYME NP) from
DSM to reduce feed cost in layers and about
Dr. Pradip Naik & Dr Lokesh Gupta
answering queries
Audience in the seminar
significance of ProAct (Pure Protease) from
DSM in reducing feed cost when soya &
other raw material prices are skyrocketing.
Second technical presentation was given by
Dr. Pradip Naik, Technical Manager (North
& West), DSM Nutritional Products India
Ltd. on “Importance of Product Form in
V i t a m i n N u t r i t i o n & P r o d u c t
Differentiation”
Dr Pradip Naik highlighted the importance
of vitamins formulation technology in the
poultry feed. He explained how vitamin
product forms help overcome the critical
features of mixability, stability, handling
and bioavailability. The different forms of
vitamins were viewed under microscope to
the participants. He also explained in
detail about the different manufacturing
process of feed grade vitamins & how they
can be used for specific purpose. He said
that all DSM products are manufactured
with advanced formulation technologies
with the aim to retain the product efficacy,
potency and stability in different feed
applications and stress conditions and that
all products are more bioavailable to the
animals.
One of the important factor that influence
the mixability in feed is 'flowability'. Live
demonstration of flowability was shown to
audience and was well appreciated by all
the farmers and feed millers.
Dr Lokesh presenting topic on “Optimization
of feed nutrients in layers”
Vamso Biotec Pvt. Ltd. Annual Conducted at Kerala
Vamso biotec pvt. Ltd. conducted its annual
meeting at poovar beach resort, Kerala on 10-13
April 2012. The all India sales and marketing
team attended the meeting. The major objective
of the meeting. The major objective of the
meeting was to review the business progress
and lay a strategic plan for future business
development. Since its inception Vamso Biotec
has launched innovative concepts and services
and the objective remains to carry forward this
vision in the year's jto come.
Mr. Mukesh Agrawal, MD laid the vision
statements for next five years while Dr. SK
Pandey, GM, Presented the strategic planning to
achieve the goal. The group deliberated on
various aspects of poultry market and the
company requirement to fit into the customer
need. As a part of its expansion program a plan
was laid to ad new territories for market
penetration. Also, three new products were
lunched to cater to customer nee. The
performers reward plan was also laid for the
year 2012-13. Several motivation programs were
also arranged during the meeting. The company
celebrated its success night by cutting the
success cake followed by a gala dinner at the
beach side. The various acivities like beach
volley ball and beach cricket were organized
during the stay. The group enjoyed the scenic
beauty of poovar and the glamour of Kovalum
apart from visiting several religious places. The
high level of enthusiasm in the team was highly
appreciative
13
Press Release
14
Mr. Ranpal Dhanda , The Joint Managing Director of Unnat Group
inaugurated a new poultry feed factory at Guwahati , the Gate-way of
North-East. Thus the poultry Farmers of the entire North-East states,
popularly known as “Seven Sister states” will be benefited from “Unnat
Poultry Feeds” through it's “state-of the Art” facility at Guwahati
commissioned on 14th May 2012.
14th May 2012, was a special day, when Parents of Mr. Ranpal Dhanda
switched on the panel buttons ,to run the Feed- Mill ,after performing
“Hawan” at the factory premises, followed by the keen customer's visit to
the factory , for understanding the “New” in the feed-mill operations,
which is totally computerized.
On this opening ceremony, a Technical Seminar was organized at Hotel
Gateway Grandeur Guwahati, where poultry feed dealers from Assam,
Arunachal Pradesh, Nagaland, Manipur, Mizoram, Tripura, Meghalaya
attended in large number. On the occasion Mr. Ranpal Dhanda shared
the Economic benefits of Choosing “Unnat Poultry Feed” & Feeding
regimen. He particularly talked about “ Low Feed Conversion Ratio”,
Higher Growth resulting into Better Value Conversion Ratio., enabling
the Broiler-Producers gain more Profits through Sterilized, Nutritionally
Balanced Feed, minimizing the Medicine supplementation Cost. He
s h a r e d t h e F e e d -
Performance in different
areas of it's operation
& is hopeful of still better
results in North-East
due to better climatic
conditions & small,
scattered poultry units
throughout the area. Mr.
Dhanda committed to
offer the best & sustainable quality of Poultry Feed, at affordable price
,resulting .. “The Best Return on Investment.”
Dr. N. K. Mahajan , the renowned Scientist, delivered a Technical
session, embracing all the departments of Poultry management,
Production, Disease prevention through Bio-Security & Hygiene
Methods. He answered the questions of the farmers , who were very
much satisfied & thankful to The Unnat Group for organizing such an
informative & interesting seminar.
Dr. Karan Sondhi who is Heading the Guwahati Feed-Mill, anchored
the show & emphasized the benefits of Quality Feed, Feeding System &
the importance of Vaccination. He was appreciated by the M.D for
organizing the seminar in a short time & inviting the valuable customers
, travelling the entire seven states extensively.
The august audience was very much delighted ,having benefits from the
Technical session & were keen & enthusiastic to avail the products &
Services from Unnat poultry feeds & experience themselves…. …. “ JAB
PERFORMANCE BOLTI HAI… TOH DUNIA SUNTI HAI”… The
program me concluded with Cocktail & sumptuous dinner.
Unnat Feeds Expand It's Wings…. This Time…… “North-East”
INDIA - India's 'Garden City' Bangalore
provided the dynamic backdrop for a lecture
programme presented by Pas Reform recently,
when India's VH Group hosted a seminar for
technical and support staff in March.
VH Group's Dr Shetty-General Manager for
Breeder Sales & Service has worked with Dr Tan
Ee Seng-Sales Director, Pas Reform's and Dr
Marleen Boerjan-Director R&D, Pas Reform
Academy and leading embryologist to develop the programme around a
series of four lectures on hatching egg storage, embryonic development
and optimising incubation.
More than 40 staff members from VH Group breeder farms and
hatcheries, Bala Industries and recent SmartPro™ single-stage customer
Sahayadri Hatchery, from Pune, attended the seminar. Two practical
sessions, one on hatching egg quality and the second on analysis of clears
and unhatched eggs, were projected onto a large screen to ensure that
everyone in the group could see Dr Boerjan's demonstrations clearly.
Pas Reform emphasised its commitment to Indian customers in 2009,
when the company continued its expansion in Asia with the launch of a
dedicated country sales and service center in Udumalpet, to deliver
localised support.
Dr Seng said we are very grateful to Executives and staff of VH Group
for their support and hospitality in hosting this event and to the hatchery
professionals who attended, whose questions and involvement made it
such an interesting and successful occasion. We look forward to the next
one.
VH Group Hosts Pas Reform Lecture Program in Bangalore
15
Skylark Hatcheries is one of the most renowned
integrated player in the poultry industry in
North India. Founded in 1985 by Sh. Jagbir
Singh in association with Sh. Jasbir Singh.
Skylark charted its growth plan with
diversification into all poultry activities which
included Grand Parent (G.P.) Operations,
Parent Stock (P.S.) Operations, Hatcheries, Feed
Milling, Broiler Contract Farming, Poultry
Equipments, Poultry Processing and retail
marketing with a commitment to provide
quality products.
Journey so far
Year 1985: Skylark started its first operation
with broiler breeding & hatchery with a capacity
of 1000 broiler breeders in 1985 in village-Anta,
tehsil-Safidon, Distt.-Jind, Haryana. The main
business at that time was to produce and sale
high quality day old chicks to poultry farmers.
This business continued upto year 2000.
Year 2000: The turning point for growth and
setting long term goals of the company. The
company started broiler contract farming with
small capacity which gradually gained
momentum with time. Skylark focused on
developing innovative equipments for better
farming practices and management and started
poultry equipment manufacturing division in
2000.
Year 2002: The company entered in layer
breeding operations.
Year 2003: With an aim to increase the capacities
and meet with growing in house demand for
qual i ty poul try feeds , the company
commissioned its feed plant. The company
focused on delivering high quality products and
services to customers.
Year 2005: Skylark had earned a big name in
the whole sale live poultry trade in North India
and started getting premium on its live broilers
due to differentiation in quality. With a vision to
further integrate the poultry value chain and cut
down costs, Skylark ventured in Poultry
Processing to provide hygienic and safe chicken
to consumers at reasonable prices by
establishing a Poultry Processing Plant in an
approved Food Processing Zone near Delhi.
Keeping Consumer health as its prime concern,
skylark went a step ahead and started working
on producing antibiotic free chicken which
involved a lot of R&D, experimentations and
trail on flocks.
After long struggle, integrity & deep
involvement, the company got success and
became the only company producing antibiotic
free, anticoccidial drug free chicken which is a
milestone in the history of Indian poultry
industry.
Group of Companies
Skylark Hatcherie pvt. Ltd.
The company has separate hatcheries for Grand
Parent, Parent Stock and commercials at 5
different locations in Haryana, Himachal
Pradesh and Gujarat. Hygiene and sanitary
conditions are maintained inside hatcheries.
Proper training is imparted to the manpower at
regular intervals to supervise the facilities.
Proper egg grading for egg sizes is done with the
help of automatic grading machines to ensure
uniformity in the flocks. Complementing all
Skylark Hatcheries is one of the leading broiler farming companies
in the Northern Indian market.
Cover Story
16
SKYLARK-THE TRUSTED BRAND SKYLARK-THE TRUSTED BRAND
Skylark Group
Cover Story
17
other efforts, digital incubators indigenously
developed by our company controlled by a
special software which control all the
parameters automatically are used for hatching
eggs which ultimately yield high quality DOC's.
Proper heat retention by hot water inside
incubators maintains oxygen levels necessary
for optimum development of chicks.
These DOC's are then sent to poultry farmers for
growing after proper vaccination. We have well
established distribution network for the sale of
DOC's / hatching eggs in Haryana Punjab,
Himachal Pradesh, Uttar Pradesh, Gujarat,
Rajasthan states.
Skylak Poultry Feed Mill
Quality of broiler meat can't be ascertained until
we don't have control over feed given to them.
“Safe feed, safe food” is the hymn. So feed, being
a major ingredient is produced by our company
in a fully automatic, computerized auto batch
pallet feed mill commissioned in 2003. The feed
mill is situated at Village Khera Khemavati,
Safidon, Distt. Jind, Haryana and has a
production capacity of 400 tonnes per day. All
raw materials ( e.g. maize, soya, wheat, corn etc.)
are screened and tested in our nutritional lab
before it goes into production to analyze
whether the material is fit for consumption or
not. Nutrition lab is equipped with latest
equipments like most advanced feed analyzer
so called NIR. Free services are rendered to our
customer to check the feed quali ty.
Automation of the production process
maintains the proper feed formulation and
palletisation further ensures the homogeneity of
all ingredients and reducing.
microbial load if any by steam treatment.
Nutrition experts takes take of the nutritional
value of the feed. We produce feed for G.P.,
Parent Stock, Layer Stock and commercial
broiler farming having their respective starters
and finishers range.
Skylark food
The plant is operated by veterinarians, meat
technologist and trained supervisors. Healthy
live broilers are selectively taken from our own
commercial farming operations only and thus
we maintain the complete traceability of the
finished products. We are running the plant at a
capacity of 1500 birds / hour which is
expandable to 2000 birds/hour. Production at
plant is done by adopting modern hygiene
principles and implementing standard sanitary
operating procedures.
Production process
live bird arrival & hanging ›› stunning ››
scalding ›› defeathering ›› evisceration ›› bird
washing ›› hock cutting ›› screw chilling
›› portioning ›› grading ›› weighing ›› packing
›› labeling ›› chilling ›› blast freezing ›› storing
and dispatch. To ensure food safety at each step,
we have implemented comprehensive food
safety processes & procedures as per the
guidelines of HACCP (Hazard Analysis &
Critical Control Points) system. A fully
equipped microbiological lab is set up to
diagnose the health & hygiene status of the
product and plant. Regular swabs are taken
from plant, personnel, tools, tables, trolleys and
finished products to analyse the bacterial load
and take the corrective actions.
We are marketing fresh chilled and frozen
chicken in institutions (wholesale) and retail
segments in different pack sizes under brand
name “ Nutrich” in North India. Our products
range includes whole chicken, chicken boneless
(breast & thigh), drumsticks, full legs, wings,
lollipops etc. Our clients include Wal-Mart,
Reliance Retail Ltd., Nirula's, five star hotels etc.
and franchisees outlets of our company.
Antibiotic Free Chicken a reality !
Taking consumer health as the prime motive,
Skylark took a step ahead and started working
on antibiotic free chicken. With dedication,
involvement and continuous research, Skylark
became the only company in
the world to produce
chicken raised without using
antibiotics, anticoccidial
drugs and chemical free diet.
So we are complying with
world quality standards and
assure our consumers to
supply the same quality in
future.
The secret of drug free chicken is the use of
natural herbal products to enhance the
immunity of birds and prevent coccidiosis
disease.
Poultry Equipments
With an aim to develop some innovative and
improved equipments, Skylark started its
poultry equipments division in year 2000. Our
equipments division has developed many
equipments and gave contribution to poultry
industry with innovative ideas and solutions
rarely available in India.. Digital incubators
which are developed by our company yield high
quality DOC's and are available in different
capacities. These are available in setting &
hatching capacity of 30,000 eggs and 10,000 eggs
respectively. Innovations with respect to
technological advancements are incorporated in
the products. We keep abreast of the latest
technology, changes and international trends
for the scope of improvement.
Our product range includes:
. Electronic Digital Incubators
. Setter trays
. 180 eggs Hatcher Tray
. Exhaust fans
. Environmental friendly poultry houses
. Drinkers
. Industrial Environmental Control fans
. Feeders
. Hot air generator on biofuel
. Cage mats
. Guarantees operational safety
. Plastic pots
. Wire mesh
. Plastic pots
Strengthening its FootholdWith its owned GP Operations in place, Skylark is confident in spreading out across north India.
By the end of the year, the company targets to increase its hatchery capacity to 7.5 million eggs.
Pixie Team Visited Skylark Hatchery
L-R: Mr. Chandan Sareen, Mr. Vishal Gupta-Chairman,
PCSL, Mr. Jagbir Singh Dhull-MD, Skylark,
Mr. Manish Kumar, Mr. Manoj Singla
Mr. Kuldeep Singh-PCSL with
Mr. Sanjeev Sheokand-Manager, Skylark
FRANCE - It is one year since the formation of
Aviagen France and to mark the occasion the
company held a meeting with over 120 attendees
from across the industry. The event focused on
the achievements made already and set out
Aviagen's strategy in France for the coming years.
Keynote speakers included Aviagen CEO
Randall Ennis and Graeme Dear, General
Manager, Aviagen Limited, who both discussed
the way Aviagen was on track to keep the
promises made twelve months previously.
Randall Ennis said: “When we made this move in
France it was for strategic reasons. We wanted to
be closer to customers so we could understand
the market conditions and the needs of the French
poultry industry. We also wish to share how
Aviagen could contribute to address the market
demand and expectations of our customers.
Other speakers included Mr Nan-Dirk Mulder
from RABOBANK International who set the
scene for the day by giving his outlook of the
French industry from an international
perspective.
Randall Ennis added: “We've already made some
great progress, France has a number of
competitive advantages and there is no reason
why the French industry should not be able to
increase market share especially within the
domestic market. I believe that Aviagen has the
right products and support network to make that
happen.”
Aviagen UK Breeding Programme Director, Jim
McAdam said: “In the Ross PM3, Aviagen has a
great bird for the French market and we are led by
what the market demands. Thanks to the support
of our customers we are able to show just how
well the birds perform in the field and offer some
helpful advice. The key element is to better
express the performance potential of the Ross
PM3. Investing in a more concentrated diet can
pay real dividends in terms of feed conversion
and meat yield.”
The audience was made up of representatives
from all areas of the French poultry industry,
including customers, feed mill owners, growers
and processors as well as a group of Aviagen
customers from Morocco.
Graeme Dear explained: “There are some very
specific challenges we are tackling. We're
working hard to ensure chick quality is the
highest it can be by producing high quality
antibiotic free chicks from our hatchery in
Champtocé sur Loire. The increasing drive
towards eliminating the use of antibiotics across
the industry puts even more importance on
effective brooding conditions and getting chicks
off to a good start. As a primary breeder our role is
crucial so we'll be making sure we start at first
principles by implementing new techniques for
disinfecting eggs to reduce the bacterial load and
thus reduce the need for on farm use of
antibiotics.
“Our aim is to listen and to be responsive to our
customers. I am confident that in Thierry Rolland
and his team we have the right level of highly
skilled support in France. We have a clear vision
and strategy to succeed and we will be working
closely with customers to make that vision a
reality.”
Thierry Rolland added: “This meeting was very
well attended and we enjoyed a lot of positive
feedback. This type of event is very important in
enabling us to bring customers, the local Aviagen
France team and Aviagen's senior management
together to ensure our efforts are in line with
customer requirements, now and in the future.
We hope to hold another event in the near future
for broiler customers, where management and
nutrition will be more specifically addressed.”
Aviagen France Celebrates First Anniversary
NETHERLANDS - CTB, Inc. has reached an
agreement to acquire Meyn Holding. B.V., a
parent company to Meyn Food Processing
Technology B.V., the global leading poultry
processing equipment company, from Altor
2003 Fund.
Headquartered in The Netherlands, Meyn is
the global market leader in poultry
processing equipment, serving industrial
poultry processors worldwide through its
offering of full “wall-to-wall” solutions.
Meyn develops, manufactures, markets and
distributes its poultry processing solutions
globally to over 90 countries.
Han Defauwes, President and CEO of Meyn,
comments, “Meyn has under the ownership
of Altor, become the global leader in poultry
processing solutions. Meyn has successfully
developed its services to encompass the
entire poultry processing value chain,
providing market leading efficiency to the
industry. With CTB as a new owner, we will
be able to continue our successful strategy to
further build our leading position in the
poultry processing industry. We are
delighted to be part of CTB and we are
looking forward to develop Meyn together
with CTB by serving our customers with a
broader range of products."
Victor A. Mancinelli, CTB President and
CEO, comments, ”Meyn is a great match for
CTB. The acquisition joins together leading
companies in two distinct sectors of the
poultry industry. Both companies are
innovative in their approach, and both seek
to partner with poultry companies to
provide intelligent, forward-thinking
solutions. The acquisition will provide CTB
with the ability to offer global poultry
companies total solutions from grow-out
through the eventual processing cycle.”
Bengt Maunsbach, Partner at Altor Equity
Partners AB, comments, “In Meyn Altor
acquired a great business with a world class
management team. We are pleased with the
way Meyn has deve loped. Having
completed our development plans for Meyn
we are confident Meyn will continue to
prosper under CTB's ownership.”
The transaction is conditional upon
approval by competition authorities and the
Dutch works council.
CTB New Long Term
Owner of Meyn
Partner Country Column
18
19
Press Release
20
Sequent Scientific forays into domestic Animal Health Care business
Sequent Scientific, an
integrated pharmaceutical
company with global
footprint and proven
e x p e r t i s e i n
p h a r m a c e u t i c a l / l i f e
sciences has announced a
foray into high growth
A n i m a l H e a l t h c a r e
segment in India.
In the past five years,
Sequent Scientific has established a strong
position in global markets in niche segments of
pharmaceutical sector. Today, company is the
leading producer of Active Pharmaceutical
Ingredient for 'Human & Animal Health' and
world's largest producer of Anthelmintic. In
Indian Veterinary industry, Sequent is the
largest CRAMS and API producer. Sequent has
rapidly grown to achieve revenue of more than
Rs. 325 cr at a CAGR of 44% in last four years.
Sequent entered Veterinary Formulation
business four years back to complement and
integrate its core strength of Innovation, R&D and
Veterinary API manufacturing. Today
Veterinary Formulation business has become the
main growth driver for company.
Having established leadership position in
veterinary API business, Board of Directors has
endorsed the company's decision to foray into
domestic Veterinary formulation business.
Board's decision will surely optimize
company's core strength of five pan-India
manufacturing facilities and a state of art R&D
center which accommodates 120 scientists.
Traditionally market is fragmented in
Livestock, poultry and companion animals
business. Livestock is the biggest (55% of total
market) in terms market volume followed by
poultry (39%) and Companion animals (6%).
Dairy nutrition and companion animal health
care as well as canine nutrition are the fastest
growing segments where customers always
seek value added quality products and services.
Mr. K R Ravishankar, Chairman & Managing
Director, Sequent Scientific announced the
appointment of a Core Management team in
Veterinary Formulation Business. Mr Abir
Mukherjee will lead the business as Chief
Executive Officer-Veterinary Formulations.
Other members of the core team are Ms. Lalitha P-
Vice President-Exports, Mr. D K Singh- General
Manager-Sales, Dr. Jayanta Bhattacharya-
Indian animal health market is 14th largest in
the world in value term. Indian animal health
market is of around INR 2100 cr and
witnessing steady 8% CAGR in last 5 years.
Marketing Manager and Mr. C K Dhawan- Sales
Manager-North.
Sharing the plans, Mr. K R Ravishankar-CMD
mentioned that the company will launch
products in three areas namely cattle, poultry and
companion animals.
Mr. Abir Mukherjee, Chief Executive Officer
confirmed that “Disease prevention & Animal
health care through introduction of innovative
products like Nutraceuticals will be the key
marketing strategy.
“Establishing well balanced portfolio of
innovative products/ solution as per market
needs and launching of imported value added
products of European origin in dairy, poultry and
companion animal market will be the cornerstone
for our marketing strategy to maintain growth
path” said Dr. Jayanta Bhattacharya during the
discussions.
Mr. D K Singh- General Manager Sales informed
that company has quickly set in motion training
and skill development program for the sales team
in Animal Health Care. .
For further information, please contact:
Dr. Jayanta Bhattacharyya
E-mail: [email protected]|M: +919833605289
21
Press Release
22
D S M N u t r i t i o n a l Products India Pvt. L t d . o r g a n i z e d technical seminar in Mysore, Karnataka on 18th May 2012; aiming to extend its technical expertise in V i t a m i n s , C a r o t e n o i d s & Enzymes to poultry f a r m e r s i n a n d around Mysore. Mr. Haridas of M/s
Sasi Enterprises welcomed the guests and introduced DSM team and speakers to them. Dr. Lokesh Gupta, Technical Manager, DSM Nutri t ional Products , gave company presentation and DSM activities. He informed that DSM is the global leader in vitamin manufacturing. DSM produces vitamins, carotenoids and enzymes for poultry, dairy and aqua feeds as well as for human nutrition, therapeutics and personal care. He also mentioned that all DSM products are manufactured with stringent quality measures that assure to meet critical parameters of “Safety, Quality, Reliability and Traceability”. Dr. Lokesh also informed that all the DSM vitamins are sold under the brand name of “Rovimix”, carotenoids as “Carophyll” and feed enzymes are named as “Ronozyme”. In his presentation on “Importance of product form
DSM Marched with Quality & Brand in Mysore ,KarnatakaDSM Nutritional Products organized “ Product Differentiation Seminar ”
and differentiation” highlighted the importance of vitamins formulation technology in the poultry feed. He explained how vitamin and enzyme product forms help to overcome the critical features of mixability, stability, handling and bioavailability.
He shown presentation on different product forms of Rovimix Vitamins, Carophyll & Ronozyme brand of enzymes to explain the quality of DSM products. He also explained in detail about the different manufacturing process of feed grade vitamins. He emphasized significance of Ronozyme ProAct (Pure Protease) in reducing feed cost when soya & other raw material prices are high at present. Dr. S. Mahendran, Nutritionist- South & East India with Dr. Lokesh Gupta shown the vitamins, enzymes and carotenoids forms and explained the differences under live demonstration through microscope. One of the important factors that influence the mixability in feed is 'flowability'. Live demonstration of flowability was shown.
Mr. Haridas welcoming
all guests and speakers
Dr. B.V. Joshi, renowned poultry consultant from
Bangalore delivered an excellent presentation on
“Disease Prevention and achieving Maximum
Performance by Nutrition and Management”. He
emphasized on right nutrition, proper
biosecurity, water quality and bird management
to maximize the economic returns from layers. He
also told the farmers that Achieving maximum
production may not always ensure maximum
economic returns, particularly when prices of
protein sources are high. Low density feed can be
tried to maximize economic returns. He gave a
simple advice to reduce protein by using protease
(Ronozyme ProAct) and NSP degrading
enzymes (Ronozyme VAX).
Mr. Bhaskar G - Area Sales Manager, DSM
Nutritional Products India Pvt. Ltd. gave vote of
thanks to the guests and speakers. He specially
acknowledged support of “Mysore Poultry
Farmer's Club” for organizing the seminar.
Seminar ended with felicitation of speaker's by
the Mysore Poultry Farmer's Club, followed by
cocktail and dinner.
Dr. B. V. Joshi duing presentation
Mr. Bhaskar Delivering vote of thanks
KERALA, INDIA - Australian Emu birds are becoming popular among households in the south Indian state of Kerala with more families showing interest in rearing the birds as a supplementary income.
In view of increased interest among domestic poultry rearers, government agencies have drawn up plans to popularise rearing of the bird, State-run company Meat Products of India (MPI) is es tabl ishing a 100-bird farm at Koothattukulam near Kochi primarily for its meat, while the State Animal Husbandry Department is planning to launch various schemes this year to popularise the exotic bird. The Kerala State Poultry Development Corporation (KEPCO), meanwhile, has said it will go into emu farming after a
careful study of the market. Known for its large size and low-fat meat, Emus can be reared in fenced-off open spaces. They consume poultry feed, kitchen waste and grains.Emu oil is in huge demand as it is believed to have therapeutic value. The bird's eggs are also rather popular but not its meat, Kerala poultry farmers said. MPI Managing Director Ani S Das said the freezing and cooking of Emu meat was found successful in their trials. "We are planning to purchase initial stock of Emu from the Central Poultry Development Organisation in Karnataka for our new farm," he said. The Animal Husbandry Department is mulling purchase of more Emus from private farmers this year and providing training to poultry farmers.
Poultry Farms Show Interest in Australian Emus
NEW
S U
PD
ATE
23
New Appointments
24
New appointment at NovusNovus, a leader in animal
health and nutri t ion
programs, announces the
appointment of Dr. S.
Chandrasekar as Product
Manager, South Asia. Dr.
Vaibhav Nagpal, Sales
Director, Novus Animal
Nutrition (India) Pvt. Ltd. told “The
expansion of the team will further strengthen
our presence for continued growth and
development in the rapidly expanding South
Asian market.”
Dr. S. Chandrasekar holds a Masters Degree
in Poultry Science from Sri Venkateswara
Veterinary University, Hyderabad, India. He
started his career in 2007 and has more than
five years of experience in animal nutrition,
animal health and feed additives industry.
In Novus he will work closely with the team
to extend support related to specialty product
management. He will be based at Chennai,
I n d i a a n d c a n b e c o n t a c t e d a t
[email protected] or mobile at
+91-94444-89950.
Lallemand Animal Nutrition appointed Alun Faulkner as Country Manager
Auckland-Alun Faulkner
wi l l succeed Chris
Whalley, the managing
director and founder of
L a l l e m a n d ' s N e w
Zealand subsidiary, Vitec
Nutrition, ahead of Chris
W h a l l e y ' s p l a n n e d
retirement from full time employment later this
year. Chris will continue to be closely involved
with the Vitec Nutrition business on a part time
basis providing nutritional and technical
support to a number of key accounts.
Alun joins Lallemand from his current position
as National Technical Services Manager for
Viterra New Zealand, a role he has held since
2008. Alun holds a Masters in Poultry Science
from the University of Natal and previously
worked for seven years as a Nutritionist and
Technical Manager for the integrated poultry
producer Tegel Foods prior to the sale and
transfer in 2008 of its ruminant and third party
monogastric feed milling business to Viterra.
th 7in Series
IAI Poultry & Meat Expo13-15 December IARI Ground, PUSA RoadNew Delhi
For Space Booking, Contact: +91 9991705005, +91 9812082121
UK - The latest appointments at Cobb Europe feature three people who have
joined the UK poultry industry in recent years taking up new quality
assurance and product manager roles.
Dominic Smith obtained an honours degree in animal management from
Writtle College, Essex, in 2008, joined as a graduate
trainee and after working in quality assurance has been
promoted to QA manager.
Lyndsey Cassidy graduated from Writtle with a similar qualification and has
been appointed QA coordinator whose responsibilities
include managing the 'Perfect Order Scheme' in Cobb
Europe hatcheries to ensure chicks meet agreed
standards.
After graduating in business management from Huddersfield University,
Tom Procter has worked for Moy Park for six years becoming a regional
breeder farms manager in 2009. He joins Cobb Europe as product manager.
New Cobb Europe Appointments
Dominic Smith
Lyndsey Cassidy
Tom Procter
INDIA - Chicken is moving out of the kitchen.
Thanks to rising cost of chicken feed and the
scorching weather which is affecting poultry
production, the price of broiler chicken in retail
markets has gone up by about 40-50 per cent in
the national Capital over the past two months.
Traders at the Ghazipur-based chicken market
claimed wholesale price of live broiler has
increased from Rs.45-Rs.50 a kg to Rs.100-110
over the past two months. As a result, retail price
of dressed chicken has gone up from Rs.120-
Rs.140 per kg to Rs.180-Rs.190 a kg.
The cost of chicken products has gone up
accordingly. Boneless chicken, which used to sell
at around Rs.180- Rs.200 a kg, is now costing
around Rs.280-Rs.300 a kg.
Poultry experts said it is due to the supply crunch
from Haryana, Rajasthan and Punjab that the
price has gone up.
"Rising price of soy meal is one of the main
reasons as it has led to higher cost of production.
Poultry farmers have started feeling the pinch
due to the rise in the price of chicken feed," Ricky
Thaper, former treasurer of the Poultry
Federation of India (PFI), said.
Soy meal, which was available at the rate of Rs.18
a kg about two months back, has become costlier
at Rs.25 a kg. Poultry feed accounts for around 70
per cent of the total production cost.
Mr Thaper claimed the prevailing high
temperature has further aggravated the situation.
"The required temperature for poultry farming is
between 24 and 30° Celsius. To maintain such a
condition in the prevailing summer, farmers have
to use fans, coolers and sprinklers. It increases
power consumption leading to rise in the cost of
poultry production," he said.
The supply of chicken too has gone down by
around 50 per cent in recent months.
According to an estimate, the wholesale markets
at Ghazipur and INA used to get around 200
trucks of chicken daily to cater to the demands of
the city and NCR areas. But now the number has
come down to almost half.
"Nowadays, we have been getting around 110-
120 trucks. But the demand is showing no signs of
coming down, rather, it has been increasing with
the opening of new restaurants," Mr Thaper
added.
Some of the restaurant owners said their business
is getting affected because of the price rise. They
said the rate- list has not changed, but, it may
increase in future if the situation persists.
"We buy 300 chickens daily for the restaurant and
we have to pay around Rs.50 extra for each one.
We are suffering a loss of over Rs.3 million on a
monthly basis. We will have to increase the price
in the near future if the cost of raw chicken does
not come down," Mohammad Shahid, owner of
Changezi, a restaurant chain, said.
Traders in Ghazipur market said the cost of
poultry production is leading to scarcity of
chicken. Imran Qureshi, a wholesale trader, said
the price may increase further as the situation is
unlikely to improve for another two months.
Another wholesale trader, Salauddin, said last
month a lot of chicks died because of bad weather
which has resulted in the sudden scarcity in Delhi
and NCR areas. "Rise in temperature and
humidity along with high power cost have
contributed to the problem. Change in weather
condition has rai sed prices," Salauddin said.
Poor Supply, Bad Weather Shoots
Up Chicken Prices
N e w s
25
Press Release
26
A combination of organic acids, cinnamaldehyde
and a permeabilising substance effectively
combats pathogenic bacteria, according to Biomin.
The main function of the gut is no doubt the uptake
of water and nutrients. However, the gut is not
only about digestion; it is also acting as a defence
system. This defence system acts via three main
routes. Firstly, the gut immune system produces
specialised immune cells, which can serve as a
protection itself but can also produce antibodies.
Secondly, the intestinal wall can serve as a
protective barrier against harmful bacteria.
Thirdly, the present microflora can protect against
bacteria via the competition for nutrients and
receptor sites on the gut wall.
Organic acids are known amongst other
substances to alter the gut microflora. Organic
acids have a specific antimicrobial activity.
However, beneficial bacteria numbers seem to be
not affected or may even be enhanced. This helps to
promote eubiosis in the intestinal microflora in
livestock.
Even though organic acids have an antimicrobial
activity, combating Gram-negative bacteria
remains difficult due to their structure. Gram-
negative bacteria posses an outer membrane,
Managing a Healthy Gut Using AcidBased Productswhich provides the bacterial cell with an inherent
resistance against antimicrobial substances. This
outer membrane can be damaged by so called
permeabilising substances. Those substances
make the outer membrane of the bacterial cell
permeable to antimicrobial substances, such as
organic acids, facilitating their entry into the
bacterial cell.
After entering the cell, the organic acids can exert
their adverse effects on bacterial growth. The acids
are exposed to nearneutral intracellular pH, which
leads to the dissociation of the organic acids. While
dissociating, they liberate anions and protons into
the cytoplasm, reducing pH. The attempt of
bringing the pH back to a nearneutral level
consumes energy and can eventually stop the
growth of the bacteria and may kill them.
Furthermore, anions of organic acids remain
trapped inside the bacterial cell and their
accumulation becomes toxic to the bacteria; the
anions inhibit metabolic reactions, reduce the
synthesis of macromolecules and disrupt internal
membranes.
Another substance that has strong antimicrobial
activity is cinnamaldehyde. Cinnamaldehyde
strongly targets the so called FtsZ protein
responsible for the proliferation of pathogenic
bacteria. Due to the presence of cinnamaldehyde,
the bacteria are not able to replicate, resulting in a
reduced bacterial load. Reasearch has shown that
cinnamaldehyde targets only pathogenic
bacteria while sparing the beneficial bacteria
altering the microflora of the gastro-intestinal
tract.
However, the combination of organic acids and
cinnamaldehyde together with a permeabilising
substance (Per4izer®) was hypothesised to be a
strong mixture more effectively combating
pathogenic bacteria. This was shown in invitro
and invivo studies. Synergies were found when
combining an acid blend with cinnamaldehyde
and also by combining this antimicrobial mixture
of organic acids and cinnamaldehyde with
Per4izer. This resulted in increased performance
in livestock production by enhancing the
beneficial microflora and lowering the load of
pathogenic bacteria. The product consisting of a
blend of organic acids, cinnamaldehyde and
thePer4izer is adding a new natural growth
promoter with strong antimicrobial effects to
Biomin's product portfolio and was launched as
Biotronic® Top3.
National Poultry Forum 2012 was a big hit! It
was attended by 121 representatives of poultry
industry from all over India on 26th May 2012.
Like last year, this was organized by AB Vista
South Asia, Berg and Schmidt India Pvt. Ltd.
and Polchem Hygiene Laboratories Pvt. Ltd. in
association with ASA-IM and Gartech
Equipments Pvt. Ltd.
On behalf of three companies, Mr. SV Bhave said
that all the three companies are in business of
feed supplements and ingredients for years
together. Common thinking is satisfied happy
customers . Henceforth every year in the month
of May, National Poultry Forum will conduct
either a seminar, or tech. lectures, or will
conduct some poultry business related activity
for the valued customers, which will add value
to your business in true sense. Mr. Bhave, Dr.
Dinesh Bhosale, Milind Limaye and Harish
Garware also spoke biefly about their compny's
acitivities.
Dr. Ajit Ranade, Professor, Poultry Science,
Bombay Veterinary College, chaired both
sessions.
Dr. J. L. Vegad, Jabalpur talked about “Drift
Variant of LPAI”. He explained about LPAI. Dr.
Sudipto Haldar, Kolkata spoke on “Broiler
Nutrition- Current Trends and Future
Challenges”. Highlights of his speech were
Paradigm shift in formulation exercise switched
over to the digestible amino acid basis from a CP
minimum basis, introduction of threonine,
synthetic valine and isoleucine in commercial
formulations, revising the levels of calcium in
diets and gradual shifting from “least cost” to
“best cost” formulation. Dr. Kim Huang who
came from Australia, spoke on “Advance in Feed
Milling Technology”. He emphasized on need to
experienced person to operate and manage
modern feed mills, energy efficiency and
reducing labour costs by increasing automation
which will help in minimizing mechanical
damaged pellets in feed mills.
Dr. A. Natarajan, Namakkal, spoke on
“Econmomizing to Profits in Layer Nutrition”.
He touched upon various points like poor
management in feed manufacturing, feed
ingredients, diseases, f luctuations in
environment, wet litter, excess feed intake,
variations in body weights, high mortality, egg
weight and shell Quality. Dr. KS Prajapati,
Anand, then spoke on “Respiratory Disease
Complex in Poultry”. He advocated that
protection with inactivated H9N2 vaccine is
uncertain but helps to create resistant population,
better to protect through Mab, procure chicks
with no or low MG/MS load, avoid other
immunosuppressive factors like MD vaccination,
CAV ? and IBD vaccine induced. He said that
protection with H9N2 is helpful in commercial
layers and breeders. Last presentation was given
by Mr Umakanth, ASA-IM rep. on “Soy Crisis”.
National Poultry Forum organzied by AB Vista South Asia, Berg and
Schmidt India Pvt. Ltd. and Polchem Hygiene Laboratories
27
Egg Rates
28
NATIONAL EGG CO-ORDINATION COMMITTEEDAILY/MONTHLY EGG PRICES DECLARED BY NECC AND PREVAILING PRICES AT
VARIOUS PRODUCTION CENTRES (PC) AND CONSUMPTION CENTRE (CC)May - June
Zone/Day 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 1 2 3 4 5 6 7 8 9 10
Ahmedabad 272 272 272 272 272 272 272 272 272 274 275 276 276 278 280 281 282 283 285 287 289 291 294 297 299 301
Ajmer 239 230 230 230 232 234 238 238 238 238 238 240 241 244 247 249 252 258 252 252 260 265 270 270 270 276
Banglore (CC) 274 274 274 274 274 274 274 274 274 276 276 278 278 280 280 282 284 284 287 287 290 290 290 295 295 298
Chennai (CC) 283 283 283 283 283 283 283 283 283 283 283 283 283 288 288 288 291 291 294 294 298 298 298 304 304 308
Chittoor 276 276 276 276 276 276 276 276 276 276 276 276 276 281 281 281 284 284 287 287 291 291 291 297 297 301
Delhi (CC) 255 245 245 240 240 242 247 247 247 247 247 247 248 251 254 257 260 270 274 274 274 276 282 282 282 284
E.Godavari 246 246 246 246 246 246 246 246 246 246 246 246 246 246 248 248 249 250 252 253 255 257 260 263 263 266
Hyderabad 246 246 246 246 246 246 246 246 246 246 247 248 249 250 252 253 254 255 257 259 261 263 266 269 271 273
Miraj 276 276 276 276 276 276 276 276 276 278 279 280 280 282 284 285 286 287 289 291 293 295 298 301 303 305
Mumbai (CC) 276 276 276 276 276 276 276 276 276 278 279 280 280 282 284 285 286 287 289 291 293 295 298 301 303 305
Mysore 275 275 275 275 275 275 275 275 275 275 275 277 280 280 280 283 283 286 286 289 289 289 295 295 299 299
Nagapur 253 253 250 250 250 252 252 255 257 257 260 260 263 265 267 277 279 275 275 278 278 280 288 290 290 305
Namakkal 275 275 275 275 275 275 275 275 275 275 277 277 280 280 280 283 283 286 286 289 289 289 295 295 299 299
Pune 276 276 276 276 276 276 276 276 276 278 279 280 280 282 284 285 286 287 289 291 293 295 298 301 303 305
Punjab 234 228 228 228 232 232 232 232 232 232 232 232 232 235 238 242 244 254 254 254 254 260 274 282 282 287
Vijayawada 246 246 246 246 246 246 246 246 246 246 246 246 246 246 248 248 249 250 252 253 255 257 260 263 263 266
Vizag 261 261 261 261 261 261 261 261 261 261 261 261 261 261 265 265 265 266 270 275 275 275 280 290 290 290
W.Godavari 246 246 246 246 246 246 246 246 246 246 246 246 246 246 248 248 249 250 252 253 255 257 260 263 263 266
Warangal 250 250 250 250 250 250 250 250 250 250 251 252 253 254 256 257 258 259 261 263 265 267 270 274 275 276
Prevailing Prices
Allahabad (CC) 262 262 257 257 257 259 262 267 267 267 267 267 267 267 269 271 274 276 286 286 290 286 290 290 290 295
Barwala 232 224 230 229 231 231 237 237 235 236 231 240 238 241 244 247 250 260 260 253 260 265 272 270 270 275
Bhopal 265 265 265 260 255 255 257 260 260 260 263 265 267 270 270 270 270 272 276 278 280 283 288 295 297 300
Hospet - - - - - - - - - - - - - - - - - - - - - - - - - -
Indore 267 264 250 248 250 250 255 260 260 260 267 268 268 270 272 273 275 272 278 280 280 285 286 300 300 303
Jabalpur 267 264 262 258 258 258 260 260 260 265 265 266 266 266 268 270 272 274 276 278 281 283 288 293 296 300
Kanpur (CC) 267 267 267 267 267 267 267 267 267 267 267 267 267 267 274 274 274 281 281 281 286 286 286 295 295 297
Kolkata (CC) 282 270 270 275 280 280 275 275 275 270 270 280 280 280 282 285 290 295 295 295 295 295 295 295 300 307
Luknow (CC) 267 267 267 267 267 267 267 267 267 267 267 267 267 267 270 273 273 280 290 290 290 290 290 297 297 297
Raipur 272 272 272 272 272 272 272 272 272 272 272 275 275 275 275 280 280 283 285 285 289 295 305 307 309 312
Varanasi (CC) 262 264 262 262 264 264 272 271 269 269 262 267 269 276 276 281 276 283 286 286 286 293 300 295 295 300
Advertise TodayFor further details contact: +91 99917 05005 | [email protected]
In India’s most
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29
Buyers Guide-Breeding & Breeding Equipment Companies
30
Aviagen Group
AgroVet Europe Ltd
Cobb-Vantress, Incorporated
Chartley Chucks
Francis Engineering Works
FACCO & C. S.p.A
Gartech Equipments Pvt. Ltd.
Group Grimaud
GSI Asia Group Snd. Bhd
Hester Pharma
,
Cummings Research Park
5015 Bradford Drive
Huntsville, AL 35805, USA
Tel: +1 256 890 3800 Fax: +1 256 890 3919
Email: [email protected]
Website- www.aviagen.com
A.V.E. House, 17 Clyvedon Rise,
South Shields,Tyne & Wear, NE34 8DL.
Tel: + 44 (0) 7747 593 293
Email- [email protected]
Website- www.agroveteurope.com
PO Box 1030, Siloam Springs, Arkansas,
USA 72761-1030 | Tele: 479-524-3166
Website- www.cobb-vantress.com
stowe-by-chartley Stafford staffordshire
st18 0ld, United Kingdom | Tel- + 07736 960835
Email- [email protected]
Website- chartleychucks.co.uk
77 & 78 Marol Co-op. Indl Est. Ltd.
Andheri (E), Mumbai 400059 India
Tel : +91 22 28505506/66950323
Fax: +91 22 28505506 | Mobile : +91 9822021285
Email- [email protected]
Web. www.francisenggworks.com
W-16, T.T.C. IND. Area, MIDC, Pawane,
Navi Mumbai- 400 710
Tel- +91 22 2767-0536 | Fax: + 91 22 2763-1047
Email- [email protected]
Website- www.facco.net
S. No.140/3, Tathawade, Pune Maharashtra 411033
Tel - +91 20 6510 1438 | Email- [email protected]
La Corbiere-49450 Roussay- France
Tel; +33(0)2 41 70 36 90 | Fax: +33(0)2 41 70 31 67
[email protected] | www.grimaud.com
Plot No. 68, LPM 6,Prai Ind. Estate, Phase 4,
13600 Prai,Penang, Malaysia.
Tel: +60 (4) 5083319 | Fax:+60 (4) 5084876
Email: [email protected]
Web site: http://www.gsiasia.com
16/10, Devendra Society, Naranpura,, Ahmedabad -
380 013 Gujarat, India
Tel +91 79 2768-0476 | Fax : +91 79 2768-225
E-mail : [email protected]
Website- hesterpharma.co.in
Holland Oasis BV
Hubbard
Hellmann Poultry Gmbh & Co KG
Institut de Sélection Animale BV
INDBRO
Indian Broiler Group
Kelly Turkey Farms
Khadkeshwara Hatcheries Pvt. Ltd.
Moon Ridge Farm
Moorgut Kartzfhn von Kameke GmbH & Co.
Nirsipur Chemicals Pvt. Ltd.
Pioneer Poultry Group
Rijksboom 46, Postbus 23149 3001 KH Rotterdam
Tel: +31 10 4363544 | Fax: +31 10 4366449
Website- www.hollandoasis.com
Europe, Middle East, Africa & Brazil
Hubbard S.A.S., Le Foeil - P.O. Box 169
22800 Quintin, FRANCE | Tel. +33-(0)2.96.79.63.70
Fax +33-(0)2.96.74.04.71
Postfach 1232, 49361 Vechta, Germany
Tel: +49 4441 92590 | Fax: +49 4441 925950
website- www.hellmannpoultry.com
Villa 'de Körver' Spoorstraat 69, P.O. Box 114, 5830
AC Boxmeer, The Netherlands-EU
Tel- +31 485 319 111 | Fax- +31 485 319 112
Email- [email protected]
Website- www.isapoultry.com
302, Sri Sai Krishna Residency
Aravind Nagar opp NTR Stadium, Domalguda.
Tel - 040-27620447
Website- www.indbro.com
Baldeobag, Rajnandgaon (Chhattisgarh)
Tel-+07744-224069, 226009
[email protected] | www.ibgroup.co.in
.
Springate Farm Bickacre Roadn
Danbury, Essex, CM3 4EP
Tel: +44 (0) 1245 223 581 | Fax: +44 (0) 1245 226 124
Website- www.kellyturkeys.co.uk
Siddhartha Arcade, Opp. MIDC, Railway, Aurangabad.
Tel: +91 240 235912 | Fax: +91 240 233211
Email: [email protected] | Web: www.rjgroup.org
Newton St Cyres , Exeter, Devon EX5 5AA
Tel: 01392 851190 | Fax: 07891 329538
Website: www.moonridgefarm.co.uk
Kartz-von-Kameke-Allee 7
D-26219 Bosel/Kartzfehn
Tel: +49 4494 88188 | Fax: +49 4494 88189
C-28, MIDC, Turbhe, Navi Mumbai - 400705
Tel-022-55901320 | Email: [email protected]
325/1A, Trichy Road, Pongalur, Tirupur Tk,
Coimbatore, Tamilnadu - 641667
Tel- +91 421 2316330,344 | Email- [email protected]
Website-www.pioneerpoultrygroup.com
6, Gandharva, 28, Erandwane, Near Mehendale
Garage, Pune 411004, India.
Tel: +91 20 24539858 | Fax: +91 20 25439789
Email: [email protected]
Web: www.polchemgroup.com
21 Kawhero Drive,RD2 ,Whitianga,
Waikato3592,New Zealand
Tel: +64 7866 5531 | Email- [email protected]
Website- www.redcomb.co.nz
6140/2/8, Opp. Anjaneya Temple, Kanakapura Road
Cross, Chunchaghatta Main Road, Bangalore,
Karnataka - 560 062 | Tel- +91 80 26320763
5th Floor, Jaya Enclave, 1057, Avinashi Road,
Coimbatore 641 018. | Tel- + 91 422 4392503, 4392504
Email- [email protected]
Website_www.sugunapoultry.com
1-B, Vikas Rekha Complex, Near Tower Chouraha,
Khatiwala Tank,Indore-452 001(M.P.) India
Tel: + 91-731-4255900
Email: [email protected]
Shankar Bhawan, Railway Road, Safidon, Dist. Jind
Safidon - 126112, Haryana | Tel: +91-9416062447
BU-10,SFS Flat,Pitampura, Delhi 110088
Tel- 011-27346073/075 | Fax- 011-27345432
Email: [email protected]
302,Shriman Aishwarya tower, Indirapark road,
Hyderabad. 29 | Tel- 040-27677130
Email: [email protected]
11-2-391,opp Govt Hospital, Nampally Hyd-500001
Tel- 040-23374774 | Email - [email protected]
www.vijayrajindia.com
Venkateshwara House,
S.No. 114/A/2
Pune-Sinhagad Road
Viththalwadi, Pune - 411 030.
Tel- +91-20-24251530 to 41
Email- [email protected]
www.venkys.com
Polchem Hygene Laboratories Pvt. Ltd.
Redcomb Genetics Ltd
S.M. Equipments
Suguna Poultry Farm Ltd.
Simran Farms Limited
Skylark Equipments
Universal Impex
Vesper Group
Vijay- Raj poultry Equipment [P] Ltd
V. H. Group
Advertise TodayFor further details contact: +91 99917 05005 | [email protected]
In India’s most preferred poultry magazines
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32
2012 CALANDAR OF EVENTS
4-6 July, 2012 Indo Livestock Expo & Forum 2012
21 July 2012SEA/CLFMA Seminar
22-24 August 2012INDO Livestock 2012
5-8 August 2012World Poultry Congress
25-27 August 2012International Poultry & Livestock Expo 2012
Jakarta Convention Center, Jakarta, IndonesiaTel: +62 21 86 50 962Fax: +62 21 86 50 963Infonapindo.comwww.indolivestock.com
12th National Seminar on Compound feeds viz ‘Feed and Feed Ingredients Conclave-2012’ At BangaloreCont: CLFMA of IndiaTel: +91-22-22026013Fax: +91-22-22880128Email: [email protected]
At Jakarta Convention Center, Jakarta, IndonesiaTel: +61-21-8650963Email: [email protected]
Bahia Convention Center,Salvador,BrazilE:[email protected]:www.facta.org.br
International Exhibition on Poultry Livestock & TechnologiesAl Place Ground, Gayatri Vihar Bangalore Tel: 011-26682045Telefax: 011-26684671Email: [email protected]
4-6 September 2012Agritech Asia 2012
VIV Chinal 201223-25 Sept. 2012
EuroTier 201213-16 November 2012
Sudan Poultry Expo 7th Session12-15 December 2012
13-15 December 2012IAI Expo 2012
International Exhibition & Conference, Mahatma Mandir, Gandhinagar, GujaratTel: +91-9974009653Email: [email protected]: www.agritechasia.com
New China International Exhibition centre, Beijing, ChinaWang Yunyun (Wendy)+86 10 649 88 358+86 10 649 80 [email protected]
Exhibition Grounds, Hanover, Germany, DLG Service GmbH+49 (0) 69 24 788-0+49 (0) 69 24 [email protected] | www.eurotier.de
Khartoum International Sudan, Khartoum, Burri Khartoum Sudan, Expo Team Service Co. Ltd. +249 183 74 5905+249 183 74 [email protected]
IARI Ground, PUSA CampusNew Delhi Vishal Rai GuptaM:+91 99917 05009+91 98120 82121Fax: 0184 2231050E:[email protected]:www.pixie.co.in
Events Calandar
33
Advertisement Tariffs
Advertisement Type Single Issue (cost per issue) Six Issues (cost per issue)
Inside Front Cover Page, 2, 3 & 4 INR 20,000 USD 500 INR 15,000x6 = 90,000 USD 400x6 = 2,400
Inside Back Cover Page (last 2 Pages) INR 20,000 USD 500 INR 15,000x6 = 90,000 USD 400x6 = 2,400
Full Page INR 18,000 USD 450 INR 13,500x6 = 81,000 USD 340x6 = 2040
Half page INR 10,000 USD375 INR 8,000x6 = 48,000 USD 250x6 = 1500
Quarter Page INR 7,500 USD 200 INR 6,000x6 = 36,000 USD 175x6 = 1050
1/8th Page INR 4,500 USD 125 INR 4,000x6 = 24,000 USD 125x6 = 750
July 2012
August 2012
September 2012
November 2012
December 2012
34
35
MT
ol o l tA Symb f Qua i y
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Ma ufacturer & xpor er of Lab In ru ents n E t st m
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