LIQUIDATING BRAINPOWERBrain Exercises With High ROI’s
Kimberly Rattley
Creative Synergy Solutions, INC
www.csynergysolutions.com
Overview
• The Business Need for Creativity• The Box in the Mind• Generativity Theory• Capturing• Challenging• Broadening• Surrounding
Brains Versus Brawn
David Roth: Quite Leadership
People are being paid to think as opposed to build.
We are knowledge workers.
Neural Pathways
To improve performance you need to improve thinking –not dismantle it, but allow for ‘AHA’ moments in which the complexity of my brains neural pathways cross.
Creativity and Innovation
How would you define creativity and innovation?
The Power to Create
Create new and novel ways of doing things.
Innovation: The ability to create something of value.
Truth or Myth
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Nick Souter: Box In the Mind
• Fear
• Assumptions
• Knowledge
• Rules
• Habits
• Complacency
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Box In The Mind: Fear
Fear of the Unknown, Fear of Failure, Fear of Looking Foolish.
What other fears do you think hold people back?
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Box In The Mind: Assumptions
Assumptions: Filter
everything we see around
us. Blind us to new
alternatives.
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Box In The Mind: Knowledge
Knowledge: Knowing
what we know can
keep us from
discovering what we
don’t know.
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Box In The Mind: Rules
Rules: What rules are
you unwilling to
challenge?
Are you a person that
other people are afraid
to question your
authority?
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Box In The Mind: Habits
Habits: Doing the same way all the time because it is convenient
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Box In The Mind: Complacency
Complacency: creates a false sense of security that everything is running smoothly. Generates the phrase if it ‘ain’t broken don’t fix it
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What’s In Your Box?
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Activity
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Activity
“Before the beginning of great brilliance there must be chaos. Before a brilliant
person begins something great, he must look foolish to the crowd.”
I Ching ( or Book of Changes)
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Dr. Robert Epstein
Novel behavior is the dynamic result of previously established behaviors, new ideas result from the interactions with old ones.
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Dr. Robert Epstein’s Generativity Theory
Change the number and type of behaviors that compete
• Capturing
• Challenging
• Surrounding
• Broadening
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Broadening
Broadening is about diversifying. Education that covers the same basic topic will not be as helpful in broadening your thoughts as education that covers related, but diverse topics.
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Challenging
Deliberating putting yourself in situations that can produce failure. We are forced to use all of our resources to resolve the situation.
Some Stress is Good For You!
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Surrounding
Different times of day and also different locations impact our creativity. You can increase your creativity by deliberately having different stimuli impacting you.
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Capturing
Be aware of your thoughts. Know when and where they occur and find ways to retain them.
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Activity
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