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Managing Open Data Projects
Co-creating an open resource
Trainer: Mel Norman
@melmediasauce
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Learning outcomesBy the end of this workshop you will be able to:
• Defne open data
•Summarise the challenges opportunitiesin!ol!ed in managing open data projects
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Working with companies to integrate technologyto grow their business.
Trainer programme leader in "usiness # Open OD%
Digital "usiness Strategist $or tech& open data digi
companies'( )ears as an *ntrepreneur
+,,,# people trained
Pre!ious clients include: ""C& Dri!e Productions& Loc.o)al Sha/espeare Compan)& Ni0onMcinnes& %nno!ate
*0 3ilm Producer
4out Mellissa
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Name& .ole& Compan)
5a!e )ou managed aproject6open data projectpre!iousl)7
4out 8ou
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Open Data
"asics
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9hat is open data7
4out 8ou
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Open data is data that anyone can
access, use and share.- Odi defnition
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5o can )ou ma/e good open
data7
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Good open data• Can e lin/ed to
• 4!ailale in a standard& structured$ormat
•
5as guaranteed a!ailailit) andconsistenc) o!er time& so that otherscan rel) on it
• %s traceale
• 5as a licence shos that it is open data
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Managing opedata projects
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1S*
P1"L%S5
Managing open data projects
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9hat are the possile internalchallenges a compan) might
$ace hen opening up theirdata7
Managing open data projects
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• Lac/ o$ /noledge
• Little understanding o$ enefts or process
• Lac/ o$ s/ills
• Lac/ o$ understanding aout ris/
• Compan)6Org doesn;t ha!e an open culture• Projects usuall) ha!e eginning middle and end<
• 3ear
• Compan) is !er) =siloed;
• Lac/ o$ resources6oo/s
Managing open data projects
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Categories
Sta> teams
%nternal6e0ternalcomms
Polic)
"udget
Managing open data projects
Exercise4llocate the challenges to a categor)& then
rite don ho )ou could o!ercomeach o$ them<
StructureCultureMar/etingSalesSustainailit)
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S94P?
4nd second group rite an)
additional challenges that mightha!e missed<
Managing open data projects
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Managing open data projects
The ra results $rom thissession created ) theparticipants<
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Structure CultureChallenge !ow to overcome
Big Company "#iloed Create a group $rom di>erent depa
Need data champs and data teams ith dedicaCollaboration Sharing the enefts& matching eneftthat can or/ across departments& engage teams outsideorganiation<
$esistance "ig stic/ approach& declare polic)& trainimpact demonstrating .eard rather than punish<
Coordination accountability 5igh le!el ad!ocate& ho en$orce7 Ma/e it normal<
%ack of business sponsor %denti$) a champ and defnoard le!el< .un an organiational e!ent around open datait open& uncon$erence<
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&arketing' #ales and #ustainability
Challenge !ow to overcome
(ata )ormat !ow data is to be presented' storievisuali*ation etc
(ata #torage Time ound process& Aags& chec/ that updating< 3eedac/ mechanism& internal and e0ternal<
%icense 3or trust uilding ith customers<
+now the why The reason $or opening data and that eunderstands it<
$evenue Benerate a usiness model(ata as a tool,means to an end- not as a product ,enself- ,use of freeium-
Can ring in usiness sales& *nhance reputation & this is a pdri!er allocate $rom mar/eting udget
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&arketing' #ales and #ustainability
Challenge !ow to overcome Tooling choice Pic/ toolset hich enales maintaince
Lac/ o$ use Map customer demand and act on it<
Data ualit) issues .oadmap to f0 in $uture releases
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olicy and Budget
Challenge !ow to overcomeWhat to publish and which datasets and how StandaPrioritiation& 4nal)tics
!ow much will it cost "enchmar/ing%egal #tatus of (ata' privacy' copyright' competition %n!ol!e0perts earl)& templates& chec/lists& Aocre!ieing
%imited budget Pro!e !alue earl)& deli!er $as!alue<
What to spend on tech v what to spend on human resource4areness o$ a!ailale solutions Eopen source or Licenses
)ear Clear polices around open data& his open& shared and closed
Company organisation policy not aligned with gov policiespolices& /noledge o$ go!& ma/e clear it is not personal data<
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#ta/ and teams
Challenge !ow to overcome%ack of resources skills Netor/ e>ect& share ith the mar/et
%ack of clear direction Bet in!ol!ed in pulic deate and ad!o
Being rotective of own data Training $or sta> around open daa etter understanding o$ hat it is and hat it meaorg<
0nternal competition Training sta> around open data& so therunderstanding o$ hat it is and hat it means to the org<
1ew area of knowledge Demonstrating positi!e impact o$ o
datasets to the comp&indset attitude Chec/lists and Standardiation<
2ime involved
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0nternal and External Comms
Challenge !ow to overcome1o clear business case Create Pulish and communicate =h); doing this<
Open inno!ation and crodsourcing<)ear Clear simple to understand communication mate
Engage (ata Clients .eturn o$ in!estment7
Create procedures and standards& tap into e0isting co*ducation& co-design& in!ol!ing sta> in the process a
ma/ing& open $eedac/ and or/shops<
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9here can e share this as anopen resource so people can
!ie and contriute7
Managing open data projects
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General comments
Dra on other areas o$ e0pertise& i
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4$ter toda):
9hat to things that )ou ha!e
learnt toda) $rom )our peers coulde use$ul in )our or/7
Conclusion
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Than/ )ou?
@melmediasauce