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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Shenzhen International Toy and Education Fair
Shenzhen International Stroller, Mother and Baby Product Fair
Shenzhen International Licensing & Licensed Product Fair
Exhibitor Manual
6 – 8 March 2020
Shenzhen World Exhibition & Convention Center
Shenzhen, China
Important Information enclosed.
Please return forms by the deadlines stated.
*Please avoid sending duplicated forms to us via different channels.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Dear Exhibitor,
Welcome to Toy and Edu China 2020 and Baby and Stroller China 2020 and Licensing China 2020 !
This manual is designed to give you useful information regarding your participation in Toy & Edu China-
Shenzhen International Toy and Education Fair, Baby & Stroller China – Shenzhen International Stroller and
Baby products Fair - taking place in Shenzhen, China and Licensing China – Shenzhen International
Licensing and Licensed Product Fair- taking place in Shenzhen, China from 6 – 8 March 2020. It contains all
the forms you need to order the various related services you may require.
We kindly ask you to return the forms on or before the deadlines in order to enable us to fulfill your
requirements. All forms should be filled clearly in block capitals.
Should you have any further questions, please feel free to contact us at:
Messe Frankfurt (HK) Ltd
35/F China Resources Building
26 Harbour Road, Wanchai
Hong Kong
Contact: Ms Kawi Chow
Direct Line: +852 2230 9249
General Line: +852 2802 7728
Fax: +852 2598 8771
Email: [email protected]
We look forward to welcoming you to Toy & Edu China 2020, Baby & Stroller China 2020 and Licensing China
2020 and wish you a successful and satisfying three days at the fair!
Yours sincerely,
Toy & Edu China Team
Baby & Stroller China Team
Licensing China Team
Messe Frankfurt (HK) Ltd
mailto:[email protected]
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Table of Contents
Section 1 General Information Form Page
Contact Information 4
Important Dates & Show Schedule 5
Important Exhibition Rules & Regulations 7
Admission Badges collection and usage 14
General Information about China 15
Fairground Information
Location Map & Hall Plan
16
19
Travel Arrangement
Official Travel Agent and Hotel Recommendation
20
Visa Invitation Letter Application Form Form 1 22
Section 2 Stand Construction
Official Contractor / Recommended Contractors 23
Standard Booth Design and Package 24
Furniture Rental and Fittings – Reference price list
Important Notes for Standard Booth Exhibitors
25
28
Standard Booth Exhibitors Confirmation Letter Form 2 30
Fascia Board Form 3 31
Important Notes for Raw Space Exhibitors 32
Raw space power supply – Reference price list 42
Raw Space Exhibitors Confirmation Letter Form 4 43
Payment for Additional Order 44
Section 3 Forwarding
Freight Forwarding Service 45
Section 4 Registration
Exhibitor Badges(Pre-Registration) Form 5 48
Section 5 Official Catalogue
Fair Catalogue Entry Form Form 6 49
Section 6 IPR
Regulation for Protection of Intellectual Property Rights During
Exhibition
51
Letter of commitment to the protection of IPR Form 7 53
Exhibitor Service
Temporary Staff - Interpreter & Booth Helper Form 8 54
Digital Service Form 9 55
Your Personal Checklist 57
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Contact Information
Organisers
Guangdong Toy Association 2/F, ZhengPing Street South,
Tao Jin Road North
Guangzhou, China
Guangzhou Li Tong Messe Frankfurt Co
Ltd
2/F, ZhengPing Street South,
Tao Jin Road North
Guangzhou, China
Messe Frankfurt (HK) Ltd
35/F China Resources Building
26 Harbour Road, Wanchai
Hong Kong
Ms. Kawi Chow
Direct Line:+852 2230 9249
Tel: +852 2802 7728
Fax: +852 2598 8771 Email:[email protected]
Official
Contractor
Milton Exhibits & Engineering
(Shanghai) Ltd. Guangzhou Branch
3B, Block 45, No.3 Jianshe Da Malu,
Yuexiu District, Guangzhou, China
Postal Code :510053
Ms. Candice Chen
Tel: +86 20 8128 3109 Fax: +86 20 8128 3150
Email: [email protected]
Official
Forwarding
Agent
JES Logistics Limited 26/F., Winsan Tower, 98 Thomson Road,
Wanchai, Hong Kong
Mr. Stanley Chan
Tel: +852 2563 6645
Fax: +852 2597 5057
E-mail: [email protected]
Travel
Agency
JL Best Meeting
Room 101, West Side of the South Lobby,
Shenzhen World Exhibition & Convention
Centre
Kelly Cao
Tel: +86 755 8288 0055
Fax: +86 755 8836 4202
E-mail: [email protected]
mailto:[email protected]:[email protected]:[email protected]:[email protected]
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Dates & Show Schedule
Deadline for returning the following forms:
1. Compulsory Forms
The following forms MUST be returned to respective suppliers:
Deadline COMPULSORY for Standard Booth exhibitors Page Submitted to
31 January 2020
Standard Booth Exhibitors
Confirmation Letter Form 2 30
The Organiser
Fascia Board Form 3 31
Fair Catalogue Entry Form Form 6 49 - 50
6 February 2020
Exhibitor Badges
(Pre-Registration) Form 5 48
Letter of commitment to the
protection of IPR Form 7 53
Deadline COMPULSORY for Raw Space exhibitors Page Submitted to
20 January 2020
Booth design approval Submit via online system
Refer to p.33 Point 2 \
Official
Contractor Additional Equipment –
Power Supply
Submit via online system
Refer to p. 42
Raw Space Exhibitors
Confirmation Letter Form 4 43 The Organiser
31 January 2020 Fair Catalogue Entry Form Form 6 49 - 50
The Organiser 6 February 2020
Exhibitor Badges
(Pre-Registration) Form 5 48
Letter of commitment to the
protection of IPR Form 7 53
2. Optional Forms
Deadline Optional Forms Page Submitted to
20 January 2020
Additional Booth Equipment –
Furniture (Standard Booth
exhibitors) Order via online system
Login detail will be issue
separately
24 - 26 The Official
Contractor
Additional Equipment – Power
Supply (Standard Booth
exhibitors)
Additional Installation Location
(Standard Booth exhibitors)
31 January 2020 Visa Invitation Letter Form 1 22
The Organiser 6 February 2020
Temporary Staff-Interpreter &
Booth Helper Form 8 54
Digital Service Form 9 55 - 56
https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Dates & Show Schedule
Show Schedule – Move-in, Show Period and Move-out
Set-up & Move-in 4 March 2020 (Wednesday) 9:00am – 10:00 pm Raw Space Exhibitors Move-in and Set-up 5 March 2020 (Thursday) 9:00am – 10:00 pm All Exhibitors Move-in and Set-up Show Opening Hours 6 - 7 March 2020 8:30 am Venue Opens to Exhibitors (Friday - Saturday) 9:00 am Show Opens to Trade Buyers 5:00 pm Show Close
8 March 2020 (Sunday) 8:30 am
9:00 am
1:00 pm
4:00 pm
Venue Opens to Exhibitors
Show Opens to Trade Buyers
Show Opens to Public
Show Closed
Move-out & Dismantling 8 March 2020 (Sunday) 4:00 pm – 10:00 pm Exhibitors Move-out & Booth Dismantling
Important Notice:
1. Exhibitors should follow the above move-in schedule. Should exhibitors who wish to work beyond the official
hours as shown above, they should notify Official Contractor before 3:00 pm on the day. Overtime work will
charge RMB $3600/ 1000sqm/ hour for each booth.
2. For the sake of safety, only the authorized person is allowed to go into the Venue during move in & move
out period. During move-in and move-out period, all the exhibitors could only enter through North, South
and West entrance.
3. Raw space booth construction materials can only move out through the West entrance. Moving out through
the front entrance is forbidden. Exhibitors can contact the Organiser Office on-site for further details on the
exact location.
4. We strongly recommend that all exhibitors arrive at their booths 30 minutes before the fair opens for security
reasons.
5. Exhibitors moving out before 4 pm on 8 March 2020 are not allowed. Exhibitors should consider and plan
their trip arrangement as per the time frame scheduled by the Organisers, in order to maintain the favorable
business environment at all time during the show period. Organisers will not take any responsibility due to
the violation of this regulation.
6. Any goods need to move-out during the show period and Move-in period, a "Release Slip" issued by the
Organisers is required. Please apply in the Organiser Office.
7. In order to ensure all the logistics runs smooth during the move-in and move-out period, the Organisers
have appointed the Official freight forwarder to arrange all the exhibit's logistics matter. Please contact
directly with our Official freight forwarder for more detail. (See page 41).
8. The Venue and the Organisers will not collect and take any responsibility for the exhibits sent by the
exhibitors. Please do not send any exhibits or goods directly to the Venue or the Organisers.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Exhibition Rules & Regulations
Aiming at keeping exhibition (the “Exhibition”) in order and ensuring the Exhibition in compliance with laws and regulations of People’s Republic of China (the “PR China”) in all aspects, the Organisers of the exhibition (“Organisers”) hereby formulates and issues these Exhibition Rules & Regulations (the "Regulations"). Each exhibitor (“Exhibitor”) shall strictly abide by the stipulations under these Regulations. In case that any Exhibitor violates any stipulations hereunder, the Organisers has the right to require such Exhibitor to correct its violation or even revoke its exhibiting qualification.
1. Governing Law
Exhibitors are required to observe and comply with all the laws of P.R. China.
2. Admission to the Exhibition
a) Exhibitor
For security reasons, Exhibitors must put on the exhibitor badges during the move-in, exhibition and
move-out period. Please submit Form 05 to Organisers for exhibitor badges application before
submission deadline.
b) Visitor
The exhibition is open to trade visitors only and admission is free. Trade visitors may register their
admission before the show through the official website or at the exhibition hall. Please remind your
buyers not to bring children or anybody under 18 years old. (Visitor age under 18 will not be allowed
to enter the exhibition halls)
c) Non - Official Contractor
Non-official contractors and their workmen must present contractor badges issued by Organisers in
order to enter the exhibition halls during the move-in and move-out periods for the purpose of booth
construction and dismantling.
The badge is for personal use only and is non-transferable. The badge holder must follow the Organisers’
security inspection procedures wherever necessary. And Organisers reserve the right to confiscate the
badge or refuse admission at any time.
3. Visa Application
a) All foreign visitors to P.R. China MUST apply for a visa and comply with the health requirement on
entering into China. Please ensure that all your colleagues have already obtained the relevant visa
prior to departure.
b) The Organisers will provide assistance, but is not responsible for obtaining visa for Exhibitors.
c) Unsuccessful visa applications will not constitute a basis for cancellation of Exhibitor contract.
d) Please refer to Form 1 for details regarding visa application.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Exhibition Rules & Regulations
4. Security & Insurance
a) The Organisers are responsible for the general security of the entire venue but will not undertake
any financial or legal responsibility for any type of risk concerning or affecting the Exhibitors, their
personal belongings and exhibits. Furthermore, the Organisers will not undertake any financial and
legal responsibility for any loss or damage suffered by any third party by theft, fire, public (including
occupier’s liability) and other natural causes. Exhibitors are therefore responsible for effecting all
necessary insurance which should include (but is not limited to) their displays, exhibits, stand fittings
and fixtures, and other third parties against loss or damage by theft, fire, public (including occupier's
liability) and other natural causes.
b) Each Exhibitor is responsible for any damage done to the Organisers, other Exhibitors, stands, the
venue’s property or to the property of third parties.
5. Promotional materials censorship a) All promotional materials (including presentation materials and samples), such as printed matters, films,
video-cassettes or slides to be shown to the trade visitors during the exhibition, must be pre-censored by the Chinese authorities. Exhibitors may appoint the official freight forwarders to arrange on their behalf.
b) All video products used for exhibition purpose must be provided to censorship authorities 45 days before show opening / display of material. The material will only be allowed for temporary import after receiving the censorship authority approval and permit. All video products (CD / DVD / USB, etc.) CANNOT be distributed to visitors during the show. Video products are only allowed to be displayed during the exhibition and have to be returned to the origin after the show.
6. Customs Clearance Exhibition hall is regarded as bonded area. All goods inside the exhibition halls are tax exempted for
temporary import during the exhibition. No goods are allowed to be taken out of the halls without prior
approval of the Customs. Exhibitors are requested to:
a) Inform the Official Forwarder customs clearance of exhibits by completing and returning the “List of
Exhibits” supplied by the Official Forwarder. Please ask the Official Forwarder for information. The
Organisers will not be responsible for any delays or inconveniences caused by Customs of your goods.
b) For hand-carried goods, whether you are bringing in by yourself from overseas or other regions of P.R.
China, you must register with the security department at the entrance of the fairground for the purpose
of customs clearance / declaration before they can be moved in or out of the fairground.
c) Please ensure you always keep all receipts issued by the Customs, which you might need for collection
of the exhibits through the Official Forwarder.
d) All the shipments will be Customs cleared on temporary basis only for showing in the exhibition and
exhibitors are not allowed to on-spot sell or give away exhibits subject to Chinese Customs
Regulations. Exhibits should be sold under signing a general contract with the buyer. Before collecting
the exhibits, the buyer should finalise Customs formalities and pay the duty / tax as well. If necessary,
the Official Forwarder may give assistance to the buyer for processing the Customs formalities, or
provide information to exhibitors.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Exhibition Rules & Regulations
7. Delivery of Exhibits
a) The Organisers will NOT accept or sign for any goods, exhibits or other materials on behalf of any
Exhibitors. Exhibitors should make sure that a representative from their company will be at the stand
to receive the goods.
b) Heavy exhibits and materials that require mechanical handling aid must be transported through
access at the freight and cargo entrances. Exhibitors are required to appoint the official freight
forwarders for deliver to their stands. Only light hand-carried exhibits and materials would be allowed
access at the front entrance.
c) There is no storage space for empty crates / boxes or packing material in the exhibition halls. Any
goods or packing material left at the corridor may be disposed without prior notice and extra removal
charges will be incurred. Exhibitors who need temporary storage service, please contact the official
freight forwarders for assistance.
d) No exhibit is allowed to be taken into the booth once the show has been officially opened and no
exhibit can be removed from the booth before the end of the show, except with the special permission
from the Organisers. Exhibitors must present the move-out permit to security guards at exit upon
every departure.
e) For forwarding issue during move-in and move-out period, please contact our Official Forwarder. For
safety reason, please hire legal forwarder and following the move-in routing provided by Organisers.
8. Move-out of Exhibits
a) Removal of exhibits may commence only after show end.
b) The Organisers are not liable for any loss or damage to the exhibits or booth material left behind at the fairground. All such materials will be deemed as something abandoned and will be disposed of at the expense of the exhibitor concerned.
c) No mechanical lifting or handling equipment will be permitted to enter the exhibition halls for the removal of exhibits except those used by Official Forwarder.
9. Electricity Supply a) For safety reasons, all electrical installation work connecting to the main electric network at the
exhibition venue must be carried out solely by the Official Contractor. Only authorized person can access to the pipeline system inside the utility holes on the floor of the exhibition hall and everyone else is forbidden to open the slots without authorization. Once break the rule, all construction work will be requested to stop and certain penalty will be applied.
b) Main switch and distribution board are required to install at a designated location within the booth at Official Contractor’s discretion.
c) Exhibitors may order lighting and electrical items according to the Order Form supplied by the Official Contractor. Prices include wiring connection from the main power supply to your booth, power consumption, standby technician, safety inspection, fixtures and fittings.
d) Each power outlet is allowed to be connected to ONE electrical appliance at any time. Connection for lighting purpose from power outlet is NOT permitted. The requirements of all electrical appliances are subject to the discretion of the venue management.
e) Exhibitors requiring special arrangements (such as different voltages and frequency or connections to equipment) must arrange their own transformers, converters, etc. from themselves or from the Official Contractor.
f) The safe loading capacity shall be taken into consideration when exhibitors apply for electric wattage. The electric facilities must not be overloaded and the safe operation must be ensured.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Exhibition Rules & Regulations
g) Before lighting and electricity supplied for individual booth, exhibitors who may need proceeding electricity supply for testing should contact the Official Contractor for prior arrangement. The provision of this service may depend on its availability and be subject to any extra costs.
h) Multi-function sockets are not allowed.
i) Electricity supply will be cut off when the show close each day. Please turn off any power supplies, dispose any containers and samples before leaving the exhibition halls. If 24-hours electricity supply at the booth is required, please contact and submit order from the Official Contractor.
j) Electricity supply to booth will be cut off if Exhibitors or appointed contractors who found to violate the rules, any expenses caused to the venue will be at the expenses of the Exhibitors.
10. Fire & Safety Regulations
a) Smoking is prohibited in the exhibition hall.
b) No fire or cold firework is allowed in the exhibition hall.
c) Any flammable and explosive materials being brought into the exhibition hall should be applied to and approved by the Fire Protection Department beforehand.
d) All materials for booth construction or decoration in exhibition hall should meet the non-flammability standard of grade B1 or above according to the regulation of the Fire Protection Department.
e) Gas line should adopt fire-retardant cables and insulated and sheathed wire. During linking wire, porcelain and plastic insulated connector should be used rather than the insulating tape directly dressed. Besides, please take insulation protection measures.
f) Do not damage or obstruct any fire-fighting facilities in the venue.
g) Permitted safety tools such as safety belts, scaffolding and genie lift must be used by all contractors who work at high levels, i.e. 2m (H) from ground. Safety helmets must be properly worn by operating personnel at all times. For the protection of personal safety, a safety area should be set up around the area, and attended by professionals. Clear safety signs should be in place at the safety area. All accidents caused by failure to take safety measures are at their own risk and the Organisers will not be held liable.
h) The Organisers may, upon instruction from the related authority, issue other guidelines whenever necessary.
11. Lighting a) The crystal lights should have protecting asbestos pad; light boxes should have heat dissipation
arrangement. The rectifier and trigger of lamps and lanterns should use conformity product. b) There should be protecting cover for the lightings of power above 100W. Lighting equipment with power
output more than 500W is not allowed. Venue and Organisers reserve the right to request for rectification and eventually terminate any activities if the rectification is satisfied.
c) Flashing light and neon lights decoration are forbidden.
12. Obstructions and Safety Hazards Exhibit structure and display shall not be jutted out of the booth or which encroached the aisle ways or other facilities or which the Organisers consider unsafe or a danger or a hazard to safety. If the exhibitors fail to do so, the Organisers will reserve the right to remove the aforementioned. Any cost and expenses incurred thereby shall be borne by the exhibitors.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Exhibition Rules & Regulations
13. Hanging Points of the ceiling a) No hanging object is allowed in the fairground without permission. b) Hanging point or structural hanging points must be ordered from Official Contractor in advance and
exhibitors are responsible for the hanging point fee. Drawings and specification has to be provided to the Official Contractor and Organiser for special approval on case by case basis:
Fairground has the final judge on the application.
14. Pressure Tanks a) Exhibitors shall be responsible for the proper transportation and storage of all pressure tanks such as
those containing helium, compressed air, argon, carbon dioxide etc. b) Exhibitors shall immediately remove improperly located pressure tanks to the appointed location once
informed by the Organisers. c) All pressure vessels and equipment brought into the venue must conform to all relevant safety
standards and regulations. The safe pressure of the materials and tubes for pneumatic equipment shall
be ≥15kg/cm2, and the pipe joint must be fixed by hoop instead of iron wires or any other materials.
15. Air Compressor According to the fire and safety regulations of the fairground, the use of compressors is not permitted in the
fairground. Should exhibitors require compressed air for operating their exhibits, please contact the Official
Contractor.
16. Booth decoration a) All decorative items must be placed inside the booth. b) All audio visual devices should be set to mute. c) Any TV screen / computer monitor facing the public aisle that could potentially cause crowding in the
public areas is required to set back 1 m inside their booth. d) The booth including entrance frontage and surrounding areas should be kept in a clean and
presentable condition. e) The site operation time schedule must be strictly adhere to, setting of decoration must be carried out
within the show opening hour unless prior approval has been given by Organisers. f) Helium balloons are not allowed inside the venue.
17. Dangerous material The following articles are forbidden to be exhibited in or brought into the venue without the written approval from the Organisers: arms, guns, swords, ammunition, explosives, inflammable materials, radioactive substances and any other dangerous goods, goods prohibited for import, goods infringing upon intellectual property rights, goods that may affect the normal operation of the Organisers, and any item prohibited by the relevant government departments.
18. Photographing, Video Taping, Public Performance and Sound Recording a) Any films, video cassettes or slides to be shown to the public during the show must obtain prior approval
by the Chinese authorities or arranged by the Organisers on their behalves. b) All audio-visual demonstration indoor, outdoor exhibition area or of other functional area must be limited
to 65 Decibel as maximum, not to cause annoyance to visitors or other exhibitors. The Organisers reserve the right to terminate any audio-visual presentation at their own discretion.
c) Exhibitors are required to apply to the appropriate authorities for exercising the rights in respect to the broadcasting and public performance of all sound recording owned or controlled by them.
d) No exhibitor is allowed to film, make sound or video recording, telecasting and broadcasting at the fairground unless prior written approval is obtained from the Organisers.
19. Distribution of Materials Promotion materials should be distributed within the rented booth area. Exhibitors’ promotional activities are strictly prohibited in gangway and public areas in the venue.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Exhibition Rules & Regulations
20. Accident Report In the case of any accident occurs in its exhibition booth or caused by it, the exhibitor shall notify the Organisers immediately and take all actions to help the sufferer, reduce the loss and maintain the order. Afterwards, it shall submit a written report to the Organisers within 12 hours to provide the account of the accident, clarify the reason and give the settlement plan.
21. Political Issue All exhibitors, should note that no political related wordings such as “R.O.C.”, “Republic of China”, “中華民
國”, “Formosa”, “福爾摩薩”, “福摩薩”, “福爾摩莎” and ”釣魚台” should appear in all the advertising or promotional materials as well as name cards or decorative items at the booth. This issue is very sensitive in the P.R. China. Police checks onsite and any materials containing these wordings are not allowed for distribution and will be confiscated.
22. Demonstration, performance and operation of exhibits When demonstrating or operating equipment at their stands, exhibitors should:
a) Provide the Organisers before the show with full details in writing, of any operating machinery involved. b) Exhibitors shall demonstrate their laser and lighting equipment within their own booth area. The laser
and lighting effect casted into other exhibitor’s booth and public areas are forbidden. The verbal warning will be implied if the demo affects other exhibitors.
c) Ensure that the exhibits are operated under strict control and comply with proper safety regulations. d) Ensure that the exhibits are equipped with sufficient safety devices that can only be removed when the
machines are not in operation and not connected to the power source. e) Guard all moving parts of the machines adequately against possible injury to any person. f) Cause no annoyance to visitors or other exhibitors. Any complaints raised that the Organisers find
justifiable, the Organisers may reserve the right to impose limitation on the operation of the exhibits. g) Not use any industrial gas of inflammable or toxic nature for demonstration purpose. h) Be responsible for the removal and disposal of waste material generated by working demonstration of
exhibits. i) All exhibitors or promotional materials can only be displayed in their own booth.
23. Noise Level Exhibitors are prohibited from causing annoyance to visitors or other exhibitors. The Noise from indoor, outdoor exhibition area or other functional area within the venue shall be limited to 65 Decibel as maximum. Any complaints raised that the Organisers find justifiable, the Organisers may reserve the right to impose limitation on operating the exhibits or presentation.
24. Force Majeure The exhibition may be shortened, extended or postponed due to any cause whatsoever outside the control of the Organisers. The Organisers shall not be responsible for any loss sustained by the exhibitors, directly or indirectly, attributed to the elements of nature, force majeure or orders and directives imposed by any government authority. In the event of such circumstances, the money paid by the exhibitors, or any part thereof, is refundable at the sole discretion of the Organisers.
25. Unforeseen Circumstances In the event of any problems or disputes on-site, the decision of the Organisers, being leaseholder of the premises, will be final. The Organisers also reserve the right to amend any earlier decision made in order to meet and satisfy any unforeseen or prevailing circumstance for the benefit of the Exhibition and concerned parties.
26. Booth Cleaning a) The Organisers will arrange for the general cleaning of the exhibition halls prior to the opening of the
exhibition and daily thereafter. However it is the responsibility of exhibitors to maintain their booth in tidy condition at all times. Exhibitors need to clean up all the waste products in the booth, including but not limited to the exhibition samples, wastes left after the product demonstration, packaging materials, etc.
b) Toxic wastes must be sealed in suitable containers with clear markings, and must be handled according to the relevant government rules governing waste disposal.
27. Others
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
a) The PA system is used by the Organisers for official announcements only. Neither paging service nor exhibitors’ announcements can be made.
b) Outside food or beverages are not allowed in the venue. Exhibitors & visitors may have food and beverages at the cafeteria inside the exhibition halls or at the venue’s restaurants.
c) Each exhibitor is responsible for any damage done to the Organisers, other exhibitors, stands, show’s property and third parties’ property.
d) If exhibitors fail to follow the rule and regulations, the Organisers shall have the right to impose penalty on the exhibitor and / or relative in their sole absolute discretion. Exhibitors should bear the consequence and responsibility may cause.
For specific rules of standard booth exhibitors, please refer to page 28 - 29.
For specific rules of raw space exhibitors, please refer to page 32 - 39.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Admission Badges collection and usage
1. Exhibitor Badges Please submit the Exhibitor Badge (Pre-registration) (Form 5) to Messe
Frankfurt (HK) Ltd before 6 February 2020 to order your badges.
Exhibitor badges will be provided to Exhibitors at the exhibitor registration
counter at North Registration Hall (near Hall 15/16) during move-in period by
business card and booth confirmation letter.
A maximum of 3 badges will be issued to each 9 sqm booth are, and a
maximum of 8 badges to booths with area up to 18 sqm or larger.
2. Visitor Admission For Trade visitors: 6 - 7 March 2020, 9am – 5pm
8 March 2020, 9am – 4pm
Admission charge: Free of charge
Visitor Online Pre-registration:
For Overseas / HK buyers:
Pre-register on or before 5 Jan 2020 to receive visitor admission badge by
mail.
Toy & Education China: www.chinatoyfair.com/vor
Baby & Stroller China: www.chinababyfair.com/vor
Licensing China: www.licensing-china.com/vor
Buyers pre-register from 6 Jan to 25 February 2020 can collect the visitor
admission badge onsite at the Overseas Visitor Registration counter by
presenting your business card and a copy of your e-badge.
Onsite Registration:
For Overseas / HK buyers:
Visitors are required to bring their business card and fill in the visitor on-site
registration form in order to collect visitor admission badge at the Overseas
Visitor Registration counter.
Onsite Registration counter opens:
6 - 7 March 2020, 9:00am – 4:45pm
8 March 2020, 9:00am – 12pm
For Public: 8 March 2020, 1pm - 4pm
Admission charge: Free of charge
3. Promotional Materials More show promotional materials can be downloaded from official website:
Toy & Education China: www.chinatoyfair.com
Baby & Stroller China: www.chinababyfair.com
Licensing China: www.licensing-china.com
4. Visitor Guide Visitor guide will be available free of charge to trade visitors at the visitor
registration counter during show days.
5. Fair Catalogue Fair catalogue will be available free of charge to trade visitors at the visitor
registration counter during show days.
http://www.chinatoyfair.com/vorhttp://www.chinababyfair.com/vorhttp://www.licensing-china.com/vorhttp://www.chinatoyfair.com/http://www.chinababyfair.com/http://www.chinababyfair.com/
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Baby and Stroller China 2020
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General Information about China
This general information might be useful to you and may make your stay in Shenzhen more pleasant.
Weather
In March: mostly sunny and humid, around 16ºC to 22ºC during daytime, chances of rain.
Money Exchange
It is possible to change money in the hotels at the daily exchange rate.
Cash withdrawal by credit card is possible at the most of the banks in Guangzhou.
Reference: 1 US : 7 RMB
1EUR :7.76 RMB
Electricity
The voltage in China is 220 Volt / 50 Hertz.
The Chinese sockets in the exhibition halls look like this:
Adapters for the 13 Amp / 220 Volt socket can be ordered as additional booth equipment. Please contact the
official contractor for details.
Communication
Interpreter and business cards
An interpreter is strongly recommended for easy communication with local Buyers and Visitors.
Exhibitors may hire Interpreter or Chinese Booth Helper through the Organiser. The order form is on
p.52. Furthermore, business cards with Chinese translation are very important means of
communication and it is very common for business associates to exchange business cards. Cards are
always offered and received with both hands after the initial greeting.
Communication habits
Address Chinese officials as Mister, Miss or Madam – Very few Chinese women use their husband’s
surname and therefore better avoid addressing them as Mrs. The Chinese surname comes first and
the given names last, e.g. Mr. Wang Zhong ming should be addressed as Mr. Wang.
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Baby and Stroller China 2020
Licensing China 2020
Fairground Information - Location Map & Hall Plan
Shenzhen World Exhibition & Convention Center, Shenzhen, China
Address Zhancheng Road No.1, Fuhai Street, Bao’an District, Shenzhen, China.
http://www.shenzhen-world.com/index.html
How to get to the fair ground
(Under
construction)
(Under
construction)
(Under
construction)
(Under
construction)
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Baby and Stroller China 2020
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From Shenzhen
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Driving to venue
If your vehicle registration plate is not start with“粤 B”, it will regard as vehicles outside Shenzhen and
need to apply a vehicle pass.
The restriction time of vehicle outside Shenzhen: working day 7:00-9:00; 17:30-19:30
*If vehicle using S3 Highway and take exit at Fengtang Avenue, and not going to Shenzhen city center, no additional vehicle pass needed.
*Hong Kong-China car plate do not need to apply additional vehicle pass
The Organiser will have a one-time application for exhibitors who need the above vehicle pass, please prepare the car plate number, ID card of car owner and vehicle license copy, send to [email protected] before 15-Feb.
After 15-Feb, exhibitors will need to apply online by themselves, via Shenzhen Police Wechat account.
From Hong Kong
+
By cross-boundary bus (from Hong Kong)
Take the cross-border bus to Shenzhen Bay Port. The Organisers will provide a shuttle bus (to be confirmed) or you can take taxi directly to the exhibition hall. The journey takes about 45-50 minutes (the fare is about RMB 100).
Hong Kong MTR and Shuttle (from Hong Kong downtown)
Take MTR to Lok Ma Chau Station by East Rail Line, through Futian Port of Entry for immigration and customs inspections. You can take a taxi to the exhibition venue. It takes about 60 minutes from the Futian Port of Entry to the exhibition venue.
By ferry (from Hong Kong Airport)
Regular ferries are available from Hong Kong International Airport to Shenzhen Airport Fu Yong Ferry Terminal. The one-way fare is 235 HKD and the time is about 45 minutes. Please visit TurboJET website for the latest schedule.
* Prices due to traffic conditions
Service points:
Food & Beverage: Food courts are located on the 2nd and 3rd floors of each exhibition hall,
and there is also a cafe and convenience store on the ground floor of the central
corridor.
Car Parker: B1 & B2 levels
mailto:[email protected]
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Baby and Stroller China 2020
Licensing China 2020
Location Map & Hall Map (taking place in Hall 9 – 16)
9
9
11 13 15
10 12 14 16
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Baby and Stroller China 2020
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Official Travel Agent and Hotel suggestion
The following travel agent has been appointed as the Official Travel Agent for hotel booking and VISA invitation
letter application.
Official Travel Agent JL Best Meeting
Room 101, West Side of the South Lobby,
Shenzhen Wourld Exhibition & Convention Centre
Kelly Cao
Tel: +86 755 8288 0055 / 89
Fax: +86 755 8838 4202
Email: [email protected]
Special arrangement of official hotels nearby are exclusively provided to Toy and Edu China, Baby and
Stroller China and Licensing China exhibitors.
http://jl.miceclouds.com/bookingquery.htm?id=782
Availability is subjected to the supply.
No. Hotel name Room
Type
Room Rate
(RMB) Breakfast Address Wensite
1
Courtyard by
Marriott Shenzhen
Northwest (5✮)
Deluxe
Single /
Double-
bed
¥1050/
¥1100 Yes
No.6259 Bao'an
Avenue Bao'an District
Shenzhen China |
1.16km from Metro
Station:Fu yong
http://www.courtyardshenzhe
n.en/
2
Hilton Garden Inn
Shenzhen Bao'an
(3.5✮)
Deluxe
Single /
Double-
bed
¥720 /
¥780 Yes
529 Xin Sha Road,
Bao An District
Shenzhen, 518125,
CN
https://www.hilton.com/en/hot
els/szxsbgi-hilton-garden-inn-
shenzhen-baoan/
3 Pullman Dongguan
Changan (5✮)
Deluxe
Single /
Double-
bed
¥620 /
¥680 Yes
No. 38 Jinghai Middle
Road, Shatou
Community,
Dongguan, China
http://pullmandongguan.com/
4
Venus Royal Hotel
Shenzhen(Shenzh
en Shajing Qilin)
(4✮)
Deluxe
Single /
Double-
bed
¥538 /
¥558 Yes
No. 118 Shajing Road,
Shajing Town, Bao'an
District, Shenzhen,
China
http://kirinparkviewhotelshenz
hen.com/
5
Vienna
International Hotel
(Shenzhen Fuyong
Convention and
Exhibition Center)
(3✮)
Deluxe
Single /
Double-
bed
¥478 /
¥478 Yes
No.254 Yongfu Road,
Shenzhen,
Guangdong, China
https://hotels.ctrip.com/hotel/
19632800.html
6
TIANHE HOTEL
(Wan Feng
branch) (4✮)
Deluxe
Single /
Double-
bed
¥358 Yes
No.8206 Bao'an
Avenue, Shenzhen,
518104, Guangdong,
China
https://hotels.ctrip.com/hotel/
662488.html
7 Honglilai Hotel
Shenzhen (3✮)
Deluxe
Single /
Double-
bed
¥278 Yes 7 Fuyong Avenue
Fuyong Street,
Shenzhen, China
https://shenzhen-hong-li-lai-
hotel.hotel-shenzhen.com/en/
8 Orient Sunseed
Hotel (Shenzhen
Business
Single / ¥358 Yes
Intersection of Haoye
Road and Yonghe
Road, Shenzhen,
https://hk.trip.com/hotels/she
nzhen-hotel-detail-
mailto:[email protected]://jl.miceclouds.com/bookingquery.htm?id=782http://www.courtyardshenzhen.en/http://www.courtyardshenzhen.en/https://www.hilton.com/en/hotels/szxsbgi-hilton-garden-inn-shenzhen-baoan/https://www.hilton.com/en/hotels/szxsbgi-hilton-garden-inn-shenzhen-baoan/https://www.hilton.com/en/hotels/szxsbgi-hilton-garden-inn-shenzhen-baoan/http://pullmandongguan.com/http://kirinparkviewhotelshenzhen.com/http://kirinparkviewhotelshenzhen.com/https://hotels.ctrip.com/hotel/19632800.htmlhttps://hotels.ctrip.com/hotel/19632800.htmlhttps://hotels.ctrip.com/hotel/662488.htmlhttps://hotels.ctrip.com/hotel/662488.htmlhttps://shenzhen-hong-li-lai-hotel.hotel-shenzhen.com/en/https://shenzhen-hong-li-lai-hotel.hotel-shenzhen.com/en/https://hk.trip.com/hotels/shenzhen-hotel-detail-434990/orient-sunseed-hotel-shenzhen-airport/https://hk.trip.com/hotels/shenzhen-hotel-detail-434990/orient-sunseed-hotel-shenzhen-airport/
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Baby and Stroller China 2020
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Airport)(深圳机场
店)(3✮)
Double-
bed
518103, Guangdong,
China
434990/orient-sunseed-hotel-
shenzhen-airport/
9 Higgert Business
Hotel (3✮)
Superior
Single /
Double-
bed
¥240 Yes
No.8220 Bao'an
Avenue, Shenzhen,
518104, Guangdong,
China
https://hotels.ctrip.com/hotel/
482688.html?isFull=F
All driving distance may differ from traffic or special conditions.
https://hk.trip.com/hotels/shenzhen-hotel-detail-434990/orient-sunseed-hotel-shenzhen-airport/https://hk.trip.com/hotels/shenzhen-hotel-detail-434990/orient-sunseed-hotel-shenzhen-airport/https://hotels.ctrip.com/hotel/482688.html?isFull=Fhttps://hotels.ctrip.com/hotel/482688.html?isFull=F
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Baby and Stroller China 2020
Licensing China 2020
Form 1
Visa Invitation Letter Application Form
Please return this form to:
Messe Frankfurt (HK) Ltd
Attn: Ms. Kawi Chow
Tel: +852 2230 9249 Fax: +852 2598 8771 Email: [email protected]
We can provide you with an invitation letter in order to expedite (but not guarantee) your visa application through
your nearest embassy or consulate of the People’s Republic of China. Alternatively, you may apply the Chinese
Visa through travel/visa agent. Please check with your local China Visa issuing office and allow enough time to
process application in your country.
The organisers are not to be held responsible for the outcome of your visa application.
Attention: i) Please be reminded that all applicants’ passports must be valid for at least SIX MONTHS beyond the
intended date to enter China.
ii) The embassy or consulate may charge you with additional fees for their paperwork.
iii) Please make enough copies for each applicant and return the typewritten form to us before the deadline.
iv) The responsibility for obtaining a visa is neither from the Organisers nor the official travel agent.
v) The organisers will provide assistance but is not responsible for obtaining visa for exhibitors.
vi) Unsuccessful visa application will not constitute a basis for cancellation of exhibitor contract.
1. Invitation letter for visa application
☐ We will apply invitation letter(s) for visa application for Toy & Edu Fair
☐ We will apply invitation letter(s) for visa application for Stroller, Mother and Baby Product Fair
☐ We will apply invitation letter(s) for visa application for Licensing China Fair
2. Please provide the information as requested below for all participants and visitors requiring an invitation letter
to support their application for a visa. Accurate information is essential. Full details must be typed.
First name Last name
(Mr./Ms./Mrs)
Nationality Company and Job title Passport
number
In/out
China date
i
ii
iii
3. We will apply the Chinese visa in
☐ state of nationality ☐ NOT state of nationality, please specify:__________
4. We will apply for the visa(s) ☐ Together ☐ Individual
5. Visiting schedule (Please advise the schedule of your visit in China)
Date Place / location Events
Company name:
Authorised person: Email:
Tel: Fax:
Signature: Date:
Company stamp:
This form must be returned
by 31 January 2020
mailto:[email protected]
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Baby and Stroller China 2020
Licensing China 2020
Official Contractor / Recommended Contractors
The Organiser has appointed Milton Exhibits & Engineering (Shanghai) Ltd. Guangzhou Branch to be the
Official Contractor for the construction for standard booth, raw space booth and additional booth equipment.
Please refer to https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us check with
detailed list of additional booth equipment.
Additional facilities, such as booth furniture, should be ordered by the link above by the following deadline:
Order deadline: 20 January 2020
Please be aware that orders received after the deadline will be subject to surcharge:
20% surcharge will be charged for orders received on or after 20 January 2020.
30% surcharge will be charged for orders received on the fairground.
50% surcharge will be charged for electricity orders received after the deadline.
The Organisers also have appointed the following as the Recommended Contractor for the construction of
raw space booths.
Official Recommended
Contractor details
PICO (SHENZHEN)
Address: Room 1010-1012, Excellence Times Square Building,
4068 Yitian Road, Futian District, Shenzhen 518048, China
Contact: Ms Chen (Yalin)
Tel: +86 755 8290 0540
Fax: +86 755 8295 1282
Email: [email protected]
GL events LIVE (Shenzhen) Co., Ltd.
Address: 14/F Tagen
Venture Building, No. 7 Shangbao Road,
Futian District, Shenzhen 518000, China
Contact: Ms Guo
Tel: +86 -755-8148 8483/ +86-136 3166 3014
[email protected] / [email protected]
Official Contractor Milton Exhibits & Engineering (Shanghai) Ltd. Guangzhou Branch
Address: 3B, Block 45, No.3 Jianshe Da Malu, Yuexiu District, Guangzhou
Postal Code :510053 P.R.China
Contact: Ms Candice Chen
Tel: +86 20 8128 3109
Fax: +86 20 8128 3150
Email: [email protected]
https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-usmailto:[email protected]:[email protected]:[email protected]:[email protected]
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Baby and Stroller China 2020
Licensing China 2020
Standard Booth Design and Package
Booth design diagram of a Standard Package Stand (3m x 3m = 9 sqm)
The Organiser reserves the right to change the configuration if necessary.
Kindly please note that the organiser will not provide plastic curtain due to environmental friendly purpose.
Please bring your own curtain.
Booth equipment included in participation fee for 9sqm (3m x 3m) are as follow:
(Facilities will be multiplied according to your booth size)
Booth Structure: White laminated wall panels on 3 sides (1 x 2.5mH)
Carpet covering entire floor area of booth
Fascia Board: With exhibitors’ company name and booth number (English and Chinese) & logo
Furniture: 1 Table
2 Chairs
1 Garbage bin
6 Shelves
Lighting & Power: 3 Spotlights
1 3Amp, 220V / 500W power socket (for non-lighting items ONLY)
Stand area (sqm) 9 18 27 36
Table 1 2 3 4
Chairs 2 4 6 8
Spotlights 3 6 9 12
Shelf 6 12 18 24
220V socket 1 2 3 4
Garbage bin 1 2 3 4
Remarks:
1. Furniture included in the standard booth package is not exchangeable or refundable.
2. Standard booth exhibitors are compulsory to fill in the Standard Booth Exhibitors Confirmation
Letter (Form 2) and Company Information on Standard Booth Fascia (Form 3) on or before 31
January 2020.
桌
Table
椅
Chair
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Additional Furniture Rental and Fittings
Remarks: The Furniture photos listed above are for reference only. The actual furniture may have some difference with the listed photos.
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Additional Booth Equipment- Furniture Price list
Ordering extra furniture and equipment is optional.
If you wish to place order, please fill in the form below and check with detailed list of additional booth
equipment.
Additional facilities, such as booth furniture, should be ordered by the following deadline:
Order deadline: 20 January 2020
Milton Exhibits & Engineering (Shanghai) Ltd. Guangzhou Branch
General line: +86 20 8128 3100
Hall 9 - 10 Candice Chen
020-81283109
Hall 15 - 16 Vena Cheng
020-81283103
Email:
Online Application System Login:https://ordering.milton-
exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us
Please be aware that orders received after the deadline will be subject to surcharge:
20% surcharge will be charged for orders received on or after 20 January 2020.
30% surcharge will be charged for orders received on the fairground.
All prices include supply for whole exhibition period and set-up. (Furniture catalogue can be found on Page
25)
Code Description Unit Price (RMB)
1 Information counter (1030x535x750Hmm) 120
2 Square table (700x700x715Hmm) 100
3 Round table (800Φx750Hmm) 120
4 Low showcase (1030x535x1000Hmm) 400
5 Folding chair (460x400Wx455Hmm) 20
6 Black leather Arm chair (570x440x455Hmm) 80
7 Lockable Cabinet (1030L x 535W x 750Hmm) 200
8 Show counter (1030x535x310H mm) 180
9 Flat Shelf / Sloped Shelf (990x300W mm) 30
10 Steel grid w/20 hooks (950x1500Hmm) 45
11 Tall showcase (1030L535Wx2470H mm) 550
12 Low showcase (1030x535x1000Hmm) 400
13 100w long-armed Spotlight 100
14 150W HQI 200
15 500w power socket (only for standard booth, not for
light) 150
16 42” Plasma include DVD plaer 1800
mailto:[email protected]:[email protected]://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us
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Additional Furniture Rental and Fittings
If additional furniture, power supply is required, please order additional furniture, Power supply and Additional
installation plan https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us by 20 January
2020. Please transmit the required fee to the Official Contractor bank account directly. The orders will be
cancelled automatically if the payment do not settled by 19 February 2020.
Remarks:
1. Exhibitors can rent additional furniture offered by the Official Contractor. Exhibitors are not allowed to
rent any furniture provided by non-official contractor. The Official Contractor will not take any
responsibility for those additional furniture provided by non-Official Contractor.
2. Furniture included in the standard booth package is not exchangeable or refundable.
3. Electricity will be cut off at the show close. If 24 hours electricity supply at the booth is required, please
contact and order from the Official Contractor before 20 January 2020.
All items are on rental basis only.
20% surcharge will be charged for any late orders received on or after 20 January 2020.
30% surcharge will be charged for any late orders received on the fairground.
Payment shall be settled within 7 working days after the submission of the order. The orders will be
cancelled automatically if the payment do not settled by 19 February 2020 while there is no formal
approval of late payment from the Official Contractor.
https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us
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Baby and Stroller China 2020
Licensing China 2020
Important Notes for Standard Booth Exhibitors
1. Please refer to Page 24 for the basic equipment of the Standard Booths. All booths will be designed and
built by the Official Contractor.
2. All Standard Booths are on rental basis and not permitted to be removed from the Venue.
3. No items exchange or refund of the standard equipment for the Standard Booths. It is not allowed to take
furniture(s) from other Exhibitors / Booths.
4. Exhibitors are not allowed to make any alterations to the structure of the booths or remove any integral
parts from the booths. Exhibitors wishing to remove or change the location of any standard equipment
(e.g. spotlights) within the booth should indicate clearly on the online ordering system
(https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us) to Official Contractor on
or before 20 January 2020. Late charges will apply for request of booth equipment alteration received
after the deadline and subject to technical feasibility.
5. The partition as well as the fascia should maintain predominantly the background color. NO decoration or
company logo is allowed on the fascia except executed by Official Contractor.
6. No free standing booth-fitting or display may exceed a height of 2.5 m or extend beyond the boundaries
of the site allocated. These includes company names, advertising materials and logos provided by the
exhibitor.
7. Each one-meter-long shelf should not hold more than 2 kg (average distribution weight). If the exhibit
weighs more than 2 kg, please contact the contractor to make corresponding adjustments and additional
fees may be charged. If the shelve is damaged due to overweight or any accident is caused, the exhibitor
will bear the responsibility and compensation.
8. The maximum power output for 13A / 220V electrical socket is 500W. Sockets are used only for display
and not for lighting use. No multi-plugs are permitted.
9. Wooden structure booth must use the fire retardant plywood, flame retardant woods (relevant fire retardant
treatment report, corresponding invoice and the corresponding copy should be submitted to the venue
when required.) Otherwise, for all the wood materials, must be coated with fire spray treatment by 0.5
kilograms per square. Any wooden structure used in booth, including counter, walls or decoration, should
pay RMB 3000 as deposit for move-out clearing.
10. Exhibitors shall use the booth facilities appropriately and maintain the booth in good condition to maintain
a fair exhibition environment. In case that the Exhibitor finds there is any defect in or damage to the booth,
it shall notify the Official Contractor immediately for repairing.
11. Exhibitors are liable to any personal injury or property damage and cost for repairing due to its lack of care,
inappropriate usage, negligence, or intentional action during the use of booth facilities.
12. No tape, nailing, screwing, drilling or fixture of any kind is allowed to be affixed to the partitions, floor,
ceiling or fascia. No adhesive pictures or leaflets shall be stuck to any part of the walls of architectures.
Residue-resistant single- or double-sided, preferably cloth backed tape is allowed to be used. Exhibitors
are liable in FULL price to any damage caused to their booth fixtures, fittings at the fair.
13. For Standard Booth located at the corner of the block will be constructed in two side(s) open with wall
panels replaced by company fascia. Exhibitor should notify the Official Contractor in writing on or before
20 January 2020 if the exhibitor has any objection for opening on the additional side(s).
https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us
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14. An exhibitor occupying a booth at the corner has the choice to open it on the additional side(s) with a fascia including name and booth number. Unless informed otherwise by the exhibitor in writing before 20 January 2020, the Organisers will assume that exhibitors occupying corner booths would like to open the additional side(s) by removing the partitioning panels in between. Application after the deadline will be subjected to surcharge according to the price set by the Venue.
15. For Standard Booth located at the corner of the block will be constructed in two side(s) open with wall
panels replaced by company fascia. Exhibitor should notify the Official Contractor in writing on or before
20 January 2020 if the exhibitor has any objection for opening on the additional side(s).
16. The Organisers undertakes no financial or legal responsibility for any type of risk concerning or affecting
the exhibitors/visitors, their personal belongings and exhibits. The Exhibitor shall, at its sole cost and
expense, purchase and maintain, throughout the term of the Exhibition, public liability insurance against
claims of bodily injury or death and property damage occurring resulting from its activities during the
exhibition. The Exhibitor shall also be responsible for effecting insurance which shall include (but not
limited to) its displays, exhibits and stands against loss or damage by theft, fire, water, public (including
occupier’s) liability and any other natural causes. The public liability limits under the insurance policy shall
be sufficient to cover the Exhibitor's risk and recognize Messe Frankfurt (HK) Ltd as an additional insured.
The Exhibitor shall submit such policy of insurance to the Organisers upon request.
17. In case any accident occurs in its exhibition booth or caused by it, the Exhibitor shall notify the Organisers
immediately and take all actions to help the sufferer, reduce the loss and maintain the order. Afterwards,
it shall submit a written report to the Organisers within 12 hours to provide a detailed account of the
accident, clarify the causes and give a compensation or settlement plan.
18. Power supply, water supply and telecommunication facilities for all the exhibitors must be contracted through the Official Contractor. For water supply, exhibitors are required to bring along their adaptor for connection to their equipment. Exhibitors have to bring their own special regulating units if they require very specific water temperature or water pressure. Exhibitors with very sensitive equipment are advised to bring their own stabiliser to cater for voltage fluctuation.
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Form 2
Standard Booth Exhibitors Confirmation Letter
Please return this form to: Messe Frankfurt (HK) Ltd
Attn: Ms.Kawi Chow
Tel: +852 2230 9249
Fax: +852 2598 8771
Email: [email protected]
Standard Booth exhibitors please sign back this form with signature and company chop clearly and return
to us before 31 January 2020 as acknowledgement:
We (including all personnel, employees, guests, suppliers and any other relevant
third parties of our Company) hereby acknowledge receipt and confirm:
1. We have read and understand clearly about the regulations stated in this
“Important Notes for Standard Booth Exhibitors” (page 28 - 29).
2. We agree to undertake and comply with all provisions hereof strictly. Such
undertaking will be binding upon the execution of this Confirmation Letter.
This Confirmation letter affixed with the company chop shall constitute valid and
legally binding obligations of us, enforceable against us in accordance with its
respective terms and conditions.
Please note:
Failure to respond to this Confirmation Letter before the deadline set forth hereunder shall be deemed as refusal to make acknowledgement by the Exhibitor, and any dispute or responsibilities arising therefrom shall be handled or assumed by the Exhibitor on its own, and the Organisers has the right to revoke the exhibiting qualification of the Exhibitor.
For queries, please contact Ms. Kawi Chow as above for assistance.
Company Name:
Booth No.:
Contact Person:
Title:
Tel:
Fax:
E-mail:
Authorised Signature
& Company stamp:
Date:
This form must be submitted before
Deadline: 31 January 2020
(For Standard Booth Exhibitors Only)
mailto:[email protected]
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Form 3
Company Information on Standard Booth Fascia
Please return this form to: Milton Exhibits & Engineering (Shanghai) Ltd. Guangzhou
Attn: Ms.Candice Chen
Tel: +86-20-81283100
Email: [email protected]
The Organiser has appointed Milton Exhibits & Engineering
(Shanghai) Ltd. Guangzhou Branch to be the Official Contractor of Toy and Edu China 2020 and Baby and
Stroller China 2020 Licensing 2020 for the construction of package stands and booth equipment.
i. FASCIA BOARD
1) All Exhibitors who ordered Standard Booth should indicate in the space below the company name to
be shown on the fascia board.
2) If the Exhibitor wishes to show its standard Chinese name, it is necessary to indicate on this Form.
Otherwise, only English company name will be shown on the fascia board.
ENGLISH:Please use BLOCK LETTERS and indicate clearly
Max.24nos. of LETTERS if both English and Chinese names are to be shown on the fascia board
Max.40nos. of LETTERS if ONLY English name is to be shown
CHINESE:PLEASE INDICATE CLEARLY (MAX 12 CHARACTERS)
Remarks:
If we do not receive this form before 31 January 2020 , all information will be listed according to the
application form.
In all cases, abbreviations will be used, eg Limited=LTD, Company = CO
ii. Company logo
All international exhibitors will be offered an logo shown on fascia for free. Please email the digital file of
the company logo together with this form to the Milton.
Logo size: By Proportion.
Location: Before the Company name.
Color: 4C
Booth No: Company:
Contact: Title:
Tel: Fax:
Email: Date:
This form must be submitted before
Deadline: 31 January 2020
(For Standard Booth Exhibitors Only)
mailto:[email protected]
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Notes for Raw Space Exhibitors
Raw space exhibitors will be provided with floor space only, i.e. no carpet, electricity supply, water supply, hall
management fee (RMB 20/sqm), raw space cleaning fee (RMB 40/sqm, the organizer will subsidize RMB
20/sqm, each exhibitor need to pay RMB 20/sqm only)and furniture. Exhibitors have to design and construct
their own booths complying with the Rules and Regulations of the Organiser, the Venue and other Official
Authorities at all times. All Raw Space Exhibitors are required to endorse and send back Raw Space Exhibitors
Confirmation Letter (form 4) to the Organiser before the deadline as an acknowledgement of these regulations.
Contractor
1. Raw Space Exhibitors may appoint any competent stand contractor (“Self-selected Contractor”) to design
and construct their booths.
2. For Raw space exhibitors, appointed contractor information must be submit via the online ordering system
by Our official contactor, Milton, https://ordering.milton-
exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us before 20 January 2020 for organisers’ approval.
The organizer has the right to refuse the exhibitor to hire a contractor for any reason without providing any
explanation.
Please submit the below-mentioned document:
- Raw Space Exhibitors Confirmation Letter
- Construction Safety Guarantee form
- Electricity safety Guarantee form
3. Once the appointed Contractor is approved by the Organiser, without the written consent of the Organiser,
the Raw Space Exhibitors are not allowed to change the appointed Contractor.
4. The approval granted to the appointed Contactor does not mean the Organisers have checked or is
obligated to check the qualification of the appointed Contactor. The exhibitor shall be solely responsible for
checking the qualification and background of your appointed Contactor. If there is any disputes arising from
or related to the qualification of the appointed Contactor, the Organisers are not obligated to bear any
liabilities.
Official Contractor:
Milton Exhibits & Engineering (Shanghai) Ltd. Guangzhou Branch
General line: +86 20 8128 3100
Hall 9 - 10 Candice Chen
Tel: +86 020 8128 3109
E-mail: [email protected]
Hall 15 - 16 Vena Cheng
Tel: +86 020 8128 3103
E-mail: [email protected] Other enquiry: Ms Xie / Mr Liu
Tel: +86 020 8128 3112 / 8128 3102
E-mail: [email protected]
https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-usmailto:[email protected]:[email protected]:[email protected]
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Notes for Raw Space Exhibitors
Booth Plans & Design Proposals
1. After the booth location confirmed by the Organiser, the appointed contractor is required to submit the booth
plan and design proposals including Layout Plan, Elevation Plan, Perspective Plan, Electricity Layout Plan,
Electricity Distribution Plan, Material Specification, Contractor Company License, Legal Representative ID,
Electrician Certificate, together with the signed “Construction Safety Guarantee form” and “Outside-
contractor Registration Form” and “Electricity safety Guarantee form”. Appointed contractor can download
the above-mentioned document via system.
2. Drawings submitted must be in a reasonable scale of not less than 1:100 Drawings submitted have to be
fully dimensioned and include all fittings and material to be used, moving exhibits, electrical installation plan,
weights and point loading of exhibits. All the documents need to submit via https://ordering.milton-
exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us before 20 January 2020. Application of electricity
box should apply before 20 January 2020, any application after the date will cause a 50% additional charge.
Any drawing submitted after 20 January 2020, there will be a service charge of RMB 30/sqm.
3. All raw space exhibitors or stand contractors are requested to submit the location plan indicating the position
of power supply, water supply and telephone / fax connection points on separate drawings to the Official
Contractor.
4. Official contractor may require amendments or variations to be made to the design plan or proposals before
approval, or may withhold approval at its discretion. No construction work shall be permitted at the exhibition
hall unless the Official Contractor has approved the plan and design proposals. Any costs or delay caused
should bear by the exhibitors and contractors.
5. Double-story booth construction is prohibited.
6. Once the booth plans and design proposals have been approved by the Organiser, the exhibitor shall
construct the booth strictly according to them. Without the written consent of the Organiser, the exhibitor is
not allowed to deviate from or make any additions, deductions or amendments to the approved booth design.
7. Wooden structure booth must use the fire retardant plywood, flame retardant woods (relevant fire retardant
treatment report, corresponding invoice and the corresponding copy should be submitted to the venue when
required.) Otherwise, for all the wood materials, must be coated with fire spray treatment by 0.5 kilograms
per square. Any wooden structure used in booth, including counter, walls or decoration, should pay RMB
3000 as deposit for move-out clearing.
8. Construction permits RMB35 / person; charge of vehicle pass (to be announced).
Raw Space Booth Contraction Requirements
According to the Law of the People's Republic of China on Work Safety, Law of the People's Republic of
China on Fire Control, Regulations for electrical installations in Shenzhen and regulations of Shenzhen Public
Security Bureau to electrical equipment and other fire control equipment in exhibition hall, exhibitors and
contractors shall comply to the following regulations accordingly.
Raw space exhibitors must ensure that they and their contractors are fully aware of the following points when
preparing design proposals. Failure to observe these rules may result in costly on-site alterations required by
the Organiser and / or the venue at the exhibitor’s expense:
https://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-ushttps://ordering.milton-exhibits.cn/ClLogin.aspx?ExID=MGC00301&lan=en-us
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Notes for Raw Space Exhibitors
1. No parts of any structure may extend beyond the boundaries of the site allocated, neither plane nor elevation surface. This includes spotlights and exhibitors’ names or logos. No booth decorations, stand fittings or exhibits shall exceed 4.5m in height. (30 sqm or above: maximum 4.5m height; under 30 sqm: maximum 3.5m height). Please contact the Organisers for stand construction that exceeds the specified height limit for approval.
2. The names and booth numbers of the exhibitors must be prominently displayed and faced to the aisle. The Organiser reserves the right to affix them as they see fit and to charge the cost incurred to the exhibitor. Construction booth according to the floor mark, gangway shall not less than 3 meters. Fire hydrant and fire extinguishers is not allowed to be covered or blocked by any material or objects, 1.5 meters distance shall be remained.
3. No partition wall or structure directly facing adjacent booth(s) may contain any company name or company logo. All surfaces of booth construction exposed to the public view shall be decorated to a finish approved by the Organiser (inclusive of backside panels / parts of booth adjoining other booths or aisles). The back of the stand must be covered by nice white finishing, either by paint or non-flammable material. No wall panel or structure directly facing adjacent booth(s) may contain any company name or company logo. Any construction containing company name or company logo directly facing adjacent booths must have at least 0.5m set back from the adjacent booth(s). Any surface directly facing adjacent booth(s) is not covered by nice white finishing, the deposit is deducted accordingly.
4. 2 evacuation exits in the exhibition area with partitions that are enclosed on all sides by more than 75%, and the distance between the nearest of two adjacent evacuation exits should not be less than 5 meters. An evacuation exit can be set when the area of this type of display area is not more than 120 sqm. The evacuation exit must be opened and the net width is greater than 5 meters, and the distance from the
farthest point in the area to the evacuation exit does not exceed 15 meters.。
5. Each exhibitor is responsible for providing its own walls. Where booths are adjacent, an exhibitor may not use the reverse of the neighboring booth’s wall.
6. Glass materials (requires issued tempered glass certificate and purchase invoice) using in booth decoration or construction must be tempered (intensified) (the thickness of the curtain wall glass is not less than 8mm), and must be firmly installed. Caution sign must also be displayed on the glass to raise awareness. The exposed edges of glass panels need to undergo additional treatment or wrapped by protective coverings to prevent injuries to others. If a glass floor is used, the structural support columns and walls must be fixed below the floor, and the stand structure must not be set directly above the smooth glass surface.
7. Exhibitors are not allowed to construct neither a permanent false ceiling nor a ceiling structure covering 50% of total area of the booth size. No suspensions are to be made from the ceiling of the exhibition hall, nor may any fixing be made to the floor, walls or any other parts of the building. The ceiling of storage area cannot be blocked. A 6 kg (ABC) dry powder fire extinguisher must be installed in the booth; the installation standard is one every 20 square meters, and those less than 20 square meters are also configured according to the above standards, and so on.
8. The layout of exhibits and the stand design should be planned in consideration of visual effects on neighboring stand and visitors flow. All stands in the exhibition, irrespective of height, must have at least half of any frontage facing an aisle left open and should not be blocked with separated wall structure. Organisers suggest exhibitors to adopt booth design keeping the frontage(s) facing an aisle open for attracting buyers.
9. Material such as grass, bamboo, rattan, wood, foam, foam board, combustible plastic board, combustible plastic board, combustible carpet, cloth, ordinary plywood, etc., which are not treated by fire are prohibited to use. All of the above materials must qualify fire retardant treatment and not lower than B1 level before access to the venue. Relevant fire retardant treatment report, corresponding invoice and the corresponding copy shall submitted to the venue when required.
10. Fire safety equipment, electricity facilities, emergency exits and main gangways of exhibition halls should not be blocked by any objects during move-in / out period.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Notes for Raw Space Exhibitors
11. To avoid copyright infringement, Exhibitors must own the copyright of their booth design drawings and build the stand strictly accordance with the drawings. If there is any copyright dispute which seriously affects the reputation and order of the exhibition, exhibitors should bear the cost and all consequences.
12. It is forbidden to bring balloons into the venue without the written approval of the venue. The use of hydrogen balloons is prohibited.
13. Smoking and any fire-related activity, such as paint spraying, welding and the use of electrical saws, is strictly prohibited inside the Venue. Smoking is prohibited in venue; any worker smoke in venue will be disqualified, and RMB 200/time as penalty.
14. No fire safety facilities, electrical equipment, emergency exits or audience access may be covered or blocked at all times.
15. All the stand drawings are approved by the exhibition hall and the Municipal Fire Bureau after the initial approved by the official contractor. Drawings may be required to be modified until approval. Once the booth plans and design proposals have been approved by the Organisers, the exhibitor shall construct the booth strictly according to them. Without the written consent of the Organisers, the exhibitor is not allowed to deviate from or make any additions, deductions or amendments to the approved booth design.
Electricity
1. Electricity is not included in raw space package. Raw space exhibitors or stand contractor MUST order the
individual power point from the Official Contractor, and all the exhibitors should ask their booth contractor
to make the connection between their machine and power point by themselves. Any electrical installation
should be carried out by electrician with effective license; any power tools used in the construction must
meet safety requirements after safety inspections.
2. The Official Contractor must carry out all electrical works at the exhibitors’ expense. Design plans or
proposals for electrical installations must be submitted to Official Contractor for approval together with the
booth design proposal.
3. It is strictly forbidden to directly insert the electrical wire into the electrical outlet or hang it on the end of
the switchblade for electricity supply, and the connection should be made by using a plug and fixed port
screws. No multi-plugs or adapters are permitted.
4. The electrical materials, equipment and facilities must meet the state product quality standards and
certification requirements and government fire prevention safety requirements. The electrical materials must
have sufficient safe current carrying capacity, which must be larger than the rated current of the switch
inside the power distribution box. For electrical wirings, ZR-BVV (PVC Insulated & Sheathed Flame
Retardant electric wire), ZR-RVVB sheath wires or ZR-VV cables (please refer to the 3-core or 5-core cables
for the 3-phase 5-wire low voltage distribution system) must be used, and twisted pair wires (flexible wires),
4-core wires (cables) and aluminum-core wires are forbidden. Twisted pair and aluminum wires are strictly
prohibited. Cable connections must be solid and reliable. Cable docking must use ceramic or plastic fittings
with certified insulation protection measures in place.
5. Electrical wiring must be fixed and not be laid on the display stand, floor or passageway. Electric circuit that
crosses passageways must be protected with a protective ramp. Wires underneath the carpet or installed
inside the construction materials cannot have connecting points within the wires and must be protected with
conduit (metal conduit or fire-retardant plastic tubes). All the electrical wire (cable) connection must be
connected by using terminal blocks or switches and the insulating tape is strictly forbidden for connection
purpose. All metal structures, metal shells of equipment and facilities, and the main control electric of
exhibitor booths must be successfully grounded.
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Exhibitor Manual
Toy and Education China 2020
Baby and Stroller China 2020
Licensing China 2020
Important Notes for Raw Space Exhibitors
6. Switches and all electricity distribution panels must be installed within booth area. The main control electric
box should be set at a safe and convenient location at the booth where easy for operation and inspection.
Exhibitors or their appointed contractors must bring their own main control electric box which has equipped
with a safe and reliable air break switch and ALCI device (30mA, operating time less than 0.1S) according
to the rules. If the rated current of the air circuit breaker for the booth cannot be adjusted, the exhibitor or
their appointed contractor should replace it with a compliant one. Only one master cable from the power
distribution box of the booth is allowed to be connected with the power distribution box applied for the booth.
Inflammable goods are strictly prohibited around the distribution box. All lighting rectifiers and triggers must
pass the inspection of the fire department.
7. Secondary power box is strictly forbidden to directly connect and use the main power box. Due to the
limitations of the exhibition hall's equipment, the secondary electrical box must use industrial connectors
and connectable plugs to connect to the primary electrical box. If the electrical box cannot be placed in the
designated position, the exhibitor / constructor must provide a sufficient length of cable to enable its lower-
level electrical box to extend to the range of the electric booth.
8. After the electrical installation of the booth is completed, the exhibitor and their appointed contractor should
conduct a self-inspection regarding the safety of the distribution system before electricity is supplied.
9. According to venue regulations, no electricity will be supplied if contractor have not applied for the
"temporary power supply (move-in period)" during move-in period, and no other sources of power is allowed.
The electricians appointed by exhibitors