HI-FASHION JEWELLERY | SEMI-PRECIOUS JEWELLERY
STOLES, SCARVES & SHAWLS | HAND BAGS & CLUTCH PURSES
BELTS, WALLETS & NECK TIES | HEAD & HAIR ACCESSORIES
BEADS, STONES & CRYSTAL | FANCY FASHION FOOTWEAR
Delight ||||| Indulge ||||| Source
SH
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Organizer:Export Promotion Councilfor Handicrafts
Map India for unique craft skills andMap the World for appreciative consumers
The Minister of State for Textiles, Mr. Ajay Tamta inaugurates the 9th edition of IFJAS on the
morning of 21st July, 2015, in the presence of Mr. Dinesh Kumar, Chairman, EPCH; Mr. O P
Prahladka, Vice Chairman, EPCH; Mr. Sobinder Singh Kohli -President, Reception Committee-
IFJAS 2016; Ms. Neetu Singh-Vice President, Reception Committee, IFJAS 2016; eminent trade
members like Mr. Lekhraj Maheshwari, Mr. Raj K Malhotra, Mr. Ravi K Passi and Mr. Rajesh
Jain; Mr. Rakesh Kumar, Executive Director, EPCH and Chairman, India Expo Centre & Mart.
Galvanising the sector with appreciation and
encouragement for accomplishing India's reach in
major markets of the world, Minister of State for
Textiles, Mr. Ajay Tamta urged EPCH and the
exporting community to expand trade links further,
i.e. establish trade links between consumers in far
flung areas across the globe and the unexposed
artisans who’s unique crafts may still be confined to
a remote village in our vast and diverse country.
This is very much resonant with EPCH's slogan,
"Leading you through the world…..bringing the
world to you" as it strives to bring every overseas
buyer to manufacturer exporters, entrepreneurs,
artisans and crafts persons in India through 6 trade
platforms in India and over 25 participations in key
overseas markets.
"We have our own distinct identity in the world of
fashion and once it is worked upon strategically, we
can become tough to compete with," said Mr. Tamta
with firm resolve and added, "backed strongly by
deep rooted heritage and cultural potential that
measures no end if we start counting ethnic
diversities, we have indeed enthused fashion and
contributed to the world in a major way.
Minister of State for Textiles encourages and appreciates sector
Buyers enjoy sourcing...
... contd. on page 3
Glimpsesof Chief Guest,
Shri Ajay Tamta,
Minister of State
for Textiles’ visit
to IFJAS 2016
... contd. from page 1
Ajay TAjay TAjay TAjay TAjay TamtaamtaamtaamtaamtaMinister of State for TextilesGovt. of India
Our manufacturerskeep the fabric of ourindustry together
Our manufacturers form an
integral force as they are
instrumental in connecting the
artisan at the lowest rung of the
value chain to stores in the
international market that have
several takers and connoisseurs
for our products. I congratulate
them for employment
generation and assuring crafts
persons of substantial incomes.
This is what keeps the fabric of
our industry together.
“Our manufacturers form an integral force as they are instrumental inconnecting the artisan at the lowest rung of the value chain to stores in theinternational market that have several takers and connoisseurs for our
products”, the Minister saidcongratulating the industry foremployment generation andassuring crafts persons ofsubstantial incomes. This is whatkeeps the fabric our industrytogether, he exclaimed.Highlighting the speciality ofIndian fashion jewellery &accessories including the variedrange, intricate work, extensiveraw material base and variety ofusages, he encouraged exporters tostress more than ever before onprecision, finish andpresentation, so that they are ableto match their capabilities withtough competitors. Over theyears, international travel andexposure to overseas markets haveinfluenced fashion trends puttingus at a position to compete withso many nations. However, if wehave the right approach to workon quality, design innovation andskill up gradation, we are amongthe best and no one can disputethat.”
Expressing his happiness at theperformance of this sector, theHon'ble Minister shared withconfidence, "we can easily meetour export target and achieve way
beyond." Praising EPCH and its team for being instrumental in boostingexports, he said, "people connected with this trade have done well for thesector and should feel assured of the Textile Ministry's support to takethings ahead."
In his welcome address at the inauguration, Mr. Dinesh Kumar, Chairman,EPCH, thanked the Minister for sparing time from his busy schedule tovisit the fair and encourage the handicrafts manufacturing fraternity.Referring to IFJAS, he said that the Council had conceived a uniquestrategy to organize product specific fairs so as to cater to product specificrequirements of importing nations. Fashion jewellery and accessories,being a potential product group in exports, was one of the reasons fororganizing fairs under this strategy. He added, since EPCH has beenorganizing IFJAS on an annual basis, export fortunes of this segment havegot a significant boost, drawing many new buyers not only to sourcetraditional as well as contemporary products from India, but also learn thatour assortments are truly reflective of our vast raw material base.
"Our industry stands to benefit from our new Minister of State for Textiles'illustrative experience as he takes charge," said Mr. Rakesh Kumar,Executive Director, EPCH, while introducing Mr. Ajay Tamta andenumerating the positions he has held in the immediate past. "As he has aconnection with grassroots crafts persons, he will understand ourproblems and offer us guidance, added Mr. Kumar. "We make gold out ofclay," said Mr. Kumar summing up the collective endeavour of the Indianhandicrafts industry, indicating how handmade and hand finishedproducts find their way to showrooms around the world through aninteresting value chain and earn valuable forex for the country. Potential ofthis sector, in being helpful for disadvantaged segments, is of specialsignificance which will help in making the development process inclusive
and participative in line with "Sab Ka Saath Sab Ka Vikas". Thisindustry is capable of creating sizable employment opportunity inline with the Hon'ble PM's vision of "Make in India". He apprisedMr. Tamta about the activities being undertaken by EPCH forpromotion of the handicrafts sector and future course of actionand was hopeful that the sector will receive all support from theMinister and his Offices.
On behalf of the entire handicrafts exporting community, Mr. O PPrahladka thanked the Textiles Ministry for all theencouragement, support and guidance provided to EPCH in itsfunctioning, without which it wouldn't have been possible toachieve consistency in export growth. "The presence of suchhon'ble guests has always been encouraging, especially to smalland upcoming entrepreneurs," said Mr. Prahladka, thanking Mr.Ajay Tamta for his visit to IFJAS as Chief Guest.
EPCH is reputed internationally for its outstanding performanceand exhibitions like IHGF Delhi Fair-held biannually for Springand Autumn; Home Expo India and Indian Fashion Jewellery &Accessories Show have been distinctive platforms where bothexhibitors and buyers alike to build upon and explore newbusiness opportunities.
EPCH has set up awards for best stall design, best productdisplay and overall display from the design & product point ofview to encourage the participants. At IFJAS the productcategories included Fashion Jewellery and Fashion Accessoriesfor the Gold, Silver and Bronze.
Mr. Dinesh Kumar, Chairman-EPCH; Mr. O.P. Prahaldka, ViceChairman- EPCH; Mr. Rakesh Kumar, Executive Director-EPCH;Mr. Sobinder Kohli, President, Reception Committee, IFJAS2016; Ms. Neetu Singh, Vice President, Reception Committee,IFJAS 2016 gave away the awards.
Lifetime Achievement Award was given to Mr. Gurdeep SinghKohli of Kohli Export Corporation, New Delhi, for hiscontribution to the growth of the segment.
EPCH gives away Ajai ShankarMemorial Awards for Best StandDisplay and Designs
Cultural performances on the occasion
All awardees pictures on page 11
The NER Theme Presentation at IFJAS has a
pleasant aura with handcrafted, hand woven
and handspun all across the display area
featuring 18 participants from the NER states
like Assam, Manipur, Nagaland and Sikkim.
Bapan Sarkar from Guwahati has been
participating in EPCH fairs since last four
years. Handlooms are their forte with
products like cushion covers and stoles. They
have also got selections in exquisite Muga
and Eri(ahimsa) silk as well. Their
handlooms and other artistic textiles are
made by local artisans. Products are
recognized by the international buyers and
the international market has a good demand
for hand made artistic textiles.
Another exhibitor dealing in artistic textiles
is Haider Ali, a regular participant since 2008
and in the trade since 2004. They deal in
Muga silk which is also termed, wild silk of
Assam, besides Eri and blends. He informs,
“our “Ghicha shawls” are UV resistant, offer
80% sun protection and are organic,” and
adds that they use only natural colours and
handspun techniques. They export to
Germany, France and USA and this year,
hope to widen their export market. Though
they have no online presence, they supply to
retail outlets in the domestic market.
Sustainable Crafts from North EastTHEME PAVILION
With an endeavour to promote North Eastern
culture, Sikha Das from Assam has a stall
bedecked with Assamese traditional jewellery
and Muga as well as cotton stoles that attract
instantly like a traditionally dressed up Sikha
herself. Among other products they have
Jaapi(traditional assamese hat), kurtis and
dupattas made of muga silk. She shared that
this is her second participation at an EPCH
show but local exhibitions in Assam, Kolkata
and Delhi are not new to her. She has two
stores in Kolkata and three in Assam. Here
she sees a better and bigger market
opportunity and hopes to cater to the
international market.
IFJAS is a great initiative and good
opportunity for starters say first time
participants, Tsering Gurung and her
associate from Dimapur, Nagaland. Though
this family business was started by her
mother, she wishes to shape it better with her
designer creations. They specialize in
jewellery mostly made with beads in variety
of colours and shapes. They are all handmade
tribal lines, including some that are
modernized fancy ones, informs Tsering.
Quickly adding that they can be obtained as
complete pieces or as loose beads. In the local
market they sell to customers in Dimapur
and to tourists during the annual hornbill
festival. They have an online presence by the
name of tribaljwelery facebook page. Many
buyers buy from the stock available at the
store, which is located at Hongkong market
in Dimapur.
Nengneithem Hengna is a first timer at IFJAS
and is keen to reach out to international
buyers through this platform. This business is
their family tradition that specializes in
handmade traditional jewellery, shawls and
clothes like the Assamese Mekhala chador.
They use traditional practices and just refine
the designs. Their unit is managed by an
NGO-R.B Foundation, based in Guwahati.
Anindita, a textile designer who has been
working since nine years, launched her own
business only 1 year ago by the name of Pink
Shade LLP. This is her first time participation
at IFJAS and is just absorbing the experience.
Speaking about her work, she informs, firstly,
the design is developed, then it is sent to the
factory where the crafts persons make it.
Everything is handmade, except the textile
but that too is designed in the factory. She
designs the products which are mainly
cushion covers and bags. She has already met
buyers from Japan and Denmark.
Founded in 2010 in Barpeta, Assam, Tambul
Plates Marketing Limited is more like a
movement to bring completely chemical free
biodegradable tableware to modern lifestyles.
The plates, bowls and trays have simple &
attractive designs are hygienic and even liquid
and heat proof. The product is a great help to
the rural workers and they wish to generate
livelihood for more than 50,000 rural youth
through this.
IFJAS a great platform specially for rural artists
so we are hoping for a good future through the
fair, says Dibyajyoti Sarmash, an entrepreneur
with 4 to 5 years in business. Bamboo and
cane jewellery, wallets of bamboo and table
runners made of bamboo and sandal seeds
constitute their product range that looks very
creative, handmade and delicate. Time taken
to finish a piece depends entirely on the
design but runners take 2 to 3 days since they
make it in bulk. They also make beds, chairs,
planters, rings, bamboo trays and cane sofas
(12 seater). Off late, they are experimenting
with bamboo and ceramic blends. His wife,
Mridusmita has a firm that deals exclusively
in jewellery. Her stall had crafted practically
all forms of intricately crafted jewellery in
bamboo.
At S D Enterprises, the artisans are deeply
associated with Chakma tribal dress. They
inform, pinon and hadi are the traditional
dress for Chakma women in Assam. These are
hand woven for days at a stretch and at times a
single piece takes about twenty days to be
prepared with perfection. Made from cotton
using chemical free colours these are wrap-
around and reversible artisanal apparel, made
by rural artisans. Designs are inspired by
nature. It is a toiling but rewarding process as
the products have an edge of being made only
by hand.
Makers of traditional eastern India mats that
goes by the traditional assamese name
‘Sheetal pati’ and works as a coolant during
summers and a big part of prayer as well as
marriage ceremonies in the region is brought
to IFJAS at the NER Theme Pavilion by
Dubapara Patshilpa Cooperative. It is used as
floor covering, ceiling covering etc. The local
demand is very high and it is a must in every
house hold in Assam. They are also makers of
bags and this is their first time in the fair for
an international reach though their local
demand is quite gratifying.
With Krishnazia Thakur and Olenka Dilip as
its co-founders, Junuka Jewels from Assam
offers “ perfect fusion of the tradition of the
eight north eastern states as well as ethnic
and tribal” in dainty, gracious, shimmering
and bold hand crafted jewellery. Manipur’s
Meetai community’s Marei Pareng which
takes from 2-3 days to be crafted is their most
admired and best selling jewellery.The stall
has a rich electrifying vibe to it, they have
simple everyday wear designs as well as a mix
and match of colors in some. So far their
experience in the fair has been joyful.
Lagtsal from Sikkim is represented by
Chimib, an experienced designer in home
décor but bags are a part of her
experimenting with free hand craft. She
studied designing from NIFT and through
her stall here she presents a lost art, an art
she says her people have forgotten. So she
took this initiative to revive it with a twist.
She has added her creativity to the
traditional patchwork art of Sikkim’s Bhutia
community. She takes the help of rural
artisans in preparing these bags and
traditional belts so that the art is not lost. She
has a shop online as well.
Farhana Sultana Begum, a first timer at IFJAS
is carrying on her family business of hand-
made bamboo craft. The main attraction at
her stall is the unfussy, simple & graceful
earrings. Made with bamboo and fevicol the
designs include chokers and other neck
pieces too. Although its her first time here,
she has high expectations that this initiative
can change things for her and other artisans
as well.
Artistic Expressionsfrom the Eastern Region
THEME PAVILION
Eastern states of India have a unique thematic
representation with artisans, entrepreneurs
and exporters from cities that have made
their mark for rich craft heritage. Products on
display primarily include handmade fashion
jewellery with textile based accessories
making a vibrant presence. The pavilion also
features many social enterprises that are
working towards providing a better
livelihood to artisans through skill
development, design assistance and training.
The collection comprises eco - friendly
jewellery made from sitalpatti, jute, bamboo,
etc.
Alok & Harsh, a retail firm from Kolkata have
showcased clutches embroidered with
zardozi in ferocious animal patterns and
primary colours like red and blue. This is
their first participation at IFJAS and they
appreciate the fair as a good platform for new
firms wishing to explore overseas business.
This stall also includes embroidered men's
shoes with a touch of velvet.
New Bengal Art Jewellery, represented by
Arabinda Ray from Howrah, West Bengal
offers a collection in imitation as well as
brass and copper jewellery. This is their third
participation at IFJAS. His stall features
various designs including an intriguing
necklace in copper with circular shaped
designs strung in horn and bone beads. Also
available are necklaces, rings and earrings
with American diamonds studded on them.
First time participants at IFJAS, G.T.
International represented by Tarak Nath has a
collection in bags, pouches in leather and
canvas along with key rings, besides stoles
and wooden earrings.
Samoolam, an NGO based in Gaya, Bihar,
has brought to IFJAS, crochet jewellery with
various designs and colors. Additionally, they
have crochet tasseled stoles, crocheted
stationary items, clutches and key rings as
well as necklaces made of mother of pearl
and wooden blocks and a line in bags. They
are collaborating with weavers in Bhagalpur
to make stoles in silk and are also thinking of
expanding crochet work assortments, says
their representative. They primarily took
shape to support lives of women and engage
over 126 women on a continual basis.
R. Enterprises have set up two different
product-wise stalls with one displaying
crocheted bags with fiber handles in different
colours, designs and shapes and the other
stall with long crochet necklaces, Ganesha
wall hangings made of crystal balls, jute
necklaces and clutches made of crystal balls.
Representative Alpana Shah shares her story
of indulging in the craft from tailoring to
becoming an artisan to sharing her
knowledge with others to bring up artisans.
Shampa Bhattcharya from Kolkata too has a
range in crochet with collection comprising
crochet work on umbrellas, long crochet
necklaces, horn bead necklaces strung in
leather, muslin fabric jewellery, Organza
flowered slippers, crochet flowrered slippers
and stoles in cotton and silk. They have
around 17 artisans and are working on
starting their website.
Kadam Haat that supports the livelihood of
more than 100 artisans (around 72%
women), is based in Kolkata. This is their
maiden participation at IFJAS but they have
been a part of the show in 2015 wherein they
shared about the training of grass root
artisans. The profit earned through kadam
haat goes to the kadam NGO. With sitalpatti
products as their forte, their collection
includes bags with leather trims. They also
have bamboo bags, coloured sling bags and
tiny pouches in natural fibers alongside a
selection in sitalpatti table mats.
Regional artisansrepresented
collectively, gatherencouraging tidings
Well frequented by buyers owing to a lustrous
range in copper and gold plated jewellery is
the stall of Diti Gold from Kolkata,
represented by Aditi Seth. They specialize in
1 gram gold plated jewellery and copper
jewellery. They have a varied collection in big
statement rings, bracelets, bangles, earrings,
and gold plated chains.
Wave by Paromita Kundu showcases leather
stranded bracelets, wooden hand painted
jewellery, shell jewellery, handmade silver
jewellery and hand painted bangles. In
fashion accessories she displays a range in
bags, wallets and stoles in various colours and
designs.
Sharmila & Mamta's stall beautifully displays
a sustainable collection in fashion jewellery
and accessories. They offer a range in
terracotta and quilled earrings, coconut
jewellery, beaded necklaces, sitalpatti dressers
and chokers alongside lace and shell
products. Her main focus is to produce bio -
degradable products.
The Homecrafted, a Pune based NGO works
primarily with 54 women artisans giving
thema regular source of income. Their stall
includes an amalgam of crafts, right from
terracotta and metal to crocheted jewellery
with necklaces, earrings, anklets, hand
accessories, key chains, pouches, hair bands,
booties as well a range in pearl necklaces.
This is their first participation at IFJAS and
they appreciate the connect potential of this
trade platform.
Arrkey Arts and Trading from Pune offers a
wide range in imitation jewellery including
the famed marathi nose ornament. Their
German silver, coin and terracotta
adornments sit pretty alongside unique
rice(paddy) earrings. They received a good
response and look forward to the next edition
of IFJAS.
Pranabesh Sarkar's stall showcases a range in
jute products, fabricated jute, jute necklaces
and ear rings, jute thread necklaces, etc. The
collection in necklaces is engaging and eco-
friendly. They also have necklaces with
traditional dolls of Kolkata included in them.
Complimenting this range are wooden
combs, terracotta jewellery and jute bags.
Though in business since 15 years, this is his
2nd participation at IFJAS.
Sangita Gupta has
got along, a range in
crochet jewellery
with seeds and
beads among
embellishments,
crochet bags with
fiber handles and an
interesting range in
paper jewellery.
Sonal Malhotra of Crafts Kutir in this
regional pavilion shared about helping
artisans by providing them a better livelihood
through craft. She stresses that Crafts Kutir is
a social enterprise, supporting education and
livelihood. This stall has very interesting
organic jewellery made of plant seeds, small
boxes and tie & dye textiles. She also offers a
fabric based line in kalmakari, jute and even
some made of
recycled fabric.
Contact Base from
Kolkata works with
grants from
reputed
organizations like
UNESCO. They
support several
families through the craft. Their eye catching
products have among them, dhokra jewellery
of Kolkata, fabric jewellery with the art of
Kamlamkari, Kantha embroidered folders
and bags as well as sitalpati bags in different
shapes and
sizes. This is
their first
participation
at IFJAS and
the artisans
think it is a
good
initiative by
EPCH.
I am full ofappreciation,both for thenorth easternand easternregion themepavilions atIFJAS 2016.This show has provided a goodplatform to reskill artisans as well asupdate them with trends andrequired product designs according tobuyers requirements. Exhibitors havebenefited with IFJAS and EPCH willcontinue with such initiatives byengaging more number of artisansand exporters. To increase buyers'traffic, exporters should introducemore product categories, bring inmore innovations and focus oneffective Visual Merchandizing.
O P PrahaladkaVice Chairman, EPCH
Good platform to reskillartisans and updatethem with new trends
Glimpses
Trend Forecast for Spring Summer 2017:Fashion Jewellery & Fashion Accessories5 Digital Marketing secrets to find new profitable clients
With the importance of market trends
playing a key role in all creative businesses
globally, it has become imperative to
understand consumer tastes and how trends
can be foreseen, understood and analyzed.
Keeping this in mind, EPCH organized an
insightful seminar on on Trend Forecast for
Spring Summer 2017: Fashion Jewellery &
Fashion Accessories conducted by Ms.
Urvashi Gupta, Head of Accounts
Mangaement, South Asia at WGSN (the
global trend authority for fashion and
creative industries). Ms. Gupta acquainted
the participants with all the driving factors
for upcoming season with an elaborate
presentation on macro themes for the Spring
and Summer 2017. She talked about the
forecast regarding fashion jewellery and
accessories inspired by digital age that brings
back the punk and hip hop culture in full
swing. She suggested colour palettes
according to every macro theme and advised
the participants to mix match accordingly.
She also mentioned a revival of Romanticism
in the upcoming season and colors like soft
pastels. The trend expert also elaborated on
recycling and repurposing in fashion
jewellery and accessories as an interesting
upcoming trend ahead.
Present on the ocassion were, Mr. D Kumar,
Chairman, EPCH; O P Prahladka, Vice
Chairman, EPCH; Mr. Sobinder Singh Kohli -
President, Reception Committee-IFJAS 2016;
Ms. Neetu
Singh-Vice
President,
Reception
Committee,
IFJAS 2016;
and member
exporters.
Mr. Manuj Bajaj, founder of GreyBox
Technologies, made an insightful
presentation on 5 Digital Marketing secrets
to find new profitable clients. He
familiarized the participants with a secrets to
establish a good digital marketing base to
build connections online, get leads and
Ms. Urvashi Gupta, Head of Accounts
Mangaement, South Asia at WGSN
Mr. Manuj Bajaj from
GreyBox Technologies
Seen on the dais are Mr. Sobinder Singh Kohli -President, Reception Committee-IFJAS 2016;
Mr. D Kumar, Chairman, EPCH; O P Prahladka, Vice Chairman, EPCH; and Ms. Neetu
Singh-Vice President, Reception Committee, IFJAS 2016
increase their sales. He presented an insight
on the 5 digital marketing secrets and advised
the participants to establish trust, credibility
and good connection through LinkedIn and
Facebook in order to reach potential buyers
and get good leads. He showed how to break
down negotiation strategy and the use of
“word of mouth” and “top of mind recall”.
He told the people how to make a website
more user-friendly and responsive and how
to extract the best from your buyers and stand
out. The seminar was very interactive and
participants put up many questions to which
Mr. Bajaj answered satisfactorily.
SEMINARS
Ajai Shankar Memorial Awards
Fashion Jewellery
M/s. Ozar Industries,GurgaonStand No. F-03/10 Hall 2
Received by:Mr. Prakash
EPCH has set up awards for best stall design, best product display and overall display from the design & product point of view. A committee of experts
was constituted to observe the design & display by each exhibitor. It has recommended three names for the Gold, Silver and Bronze Awards in the
Fashion Jewellery and Fashion Accessories categories.
Fashion Accessories
M/s. Amrish Creations,DelhiStand No. F-07/05 Hall 4
Received by:Mr. Amrish Kumar Goeland Mrs. Kumud
M/s. H.K.R. Creation,MumbaiStand No. F-05/02 Hall 4
Received by:Mr. Manish Mehta
M/s. Amolika, KanpurStand No. F-04/05 Hall 2
Received by:Mr. Rajendra MohanAgarwal
M/s. Haritsons Designs(P) Ltd., JaipurStand No. F-07/04 Hall 4
Received by:Mr. Vikas Haritwal
M/s. Accessorize India,New DelhiStand No. F-03/05 Hall 2
Received by:Ms. Rajnie Sachdev
GOLD
SILVER SILVER
BRONZE BRONZE
GOLD
Buyers CommentPrime Interest: Imitation Jewellery
I am a wholesaler in businesssince 30 years. I've beenvisiting this fair since manyeditions. In fact, I am aregular at all EPCH shows asI source many kinds of productsfrom India. I love Indian foodand tourist places as well. For me its "Magical India"and my wife loves this country. This time, I am here tosource imitation jewellery. Joseph Bucciarilli, Italy
Prime Interest: Fashion Accessories& Lifestyle Products
This is my firstvisit to IFJAS, notthe first visit to anEPCH fair. I ama wholesalerretailer for fashionaccessories andlifestyle products. Indian products areextremely popular; the quality is good greatvendors and nice people I must say. I am hereto source for my fall collection. 50% of theproducts in my stores are from India. I lovethe handbags here and my expectations are-highest level quality, on time delivery andgood sampling process.Debbie Farah, USA
Prime Interest: Bags & Jewellery
I have a retailbusiness inI n d i a nhandicrafts,bags andjewellery. I amv i s i t i n gIFJAS since its first edition. Indianproducts are quite popular in our marketand for us India is a pioneer inhandicrafts and Indian stuff has goodcolour combinations and designs. I amhere for fashion accessories, scarves andbags. It's a good experience so far and Ihope to find new products for the seasonahead. Kokila Veber, Slovenia
Prime Interest: Bags & Clutch Purses
I have a wholesalebusiness by thename- "Sitara". Iam a frequent visitorto EPCH fairs, since2012 and am heretwice a year. Indianproducts are quite popular in Spain, especiallybags and clutch purses. The show is well organized,services are good and ambience is nice too.Ravi Aidasani & associate, Spain
Prime Interest: Men's Bracelets
I find the entireinitiative ofIFJAS, theexhibitors, theproducts, etc.outstanding andinteresting. Everycorner of this show looks impressive. This ismy second visit to the show and I wish tocontinue as a regular visitor. While all productlines look interesting, I am primarily pickinghand crafted bracelets for men.Daniel Romiro, Spain
Prime Interest:Neck ornaments & Bracelets
"I am here at aEPCH fair aftera gap of ten years.Compared to theFebruary andOctober EPCHshows this is quitecompact. I found the bracelets and necklacesmesmerizing.
Back in Greece there is a resplendent marketfor Indian handicrafts. If these productsmatch our fashion trends, there iscontinuous flow of business. I will be placingmy orders soon.Gatova Gulnara, Greece
Prime Interest: Fashion Jewelleryand Wooden Boxes for Accessories
I am here for fashionjewellery andwooden boxes fordressers, accessories,gifting, etc. I'vespent a lot of timemeeting suppliershere at IFJAS. I like the variety here. I willook forward to more options in non-spicyfood next time! Samantha, USA
Prime Interest:Handcrafted Fashion Accessories
We all are admirers ofIndian crafts. I am herewith my mother and sisterthis time. The displayedassortments are good butwe wish there were manymore artisans.Handcrafted techniques here are worth a lot ofadmiration and the show must promote more numberof artisans in its future editions.Georgiana Zamfri & his family, Romania
Prime Interest:Fashion Accessories
I have a businessof fashiona c c e s s o r i e s ,n e c k l a c e s ,chokers, bagsand bracelets. Ihave restartedmy business after 10 years and am here totake a look at what's going on in the Indianmanufacturers market. I am particularlyinterested in semi-precious stone articles.I work with semi-precious stones with 95%silver. I have already placed my orders forquite an amount of gemstone products, scarvesand bangles. Experience at IFJAS is reallygood and I plan to visit EPCH's big fair inOctober. Laxmi Kido, Australia
Prime Interest: Silver Jewellery
I own a wholesalebusiness of fashionaccessories and silverjewellery. My regularvisits to IFJAS datesback to 7 yearsapproximately. Thiskind of a concentrated show is great, much betterthan other exhibitions. I have already zeroeddown on products of my choice for orders. Aftermy return, I am going to spread the good wordabout IFJAS and get more buyers to source fromIndia. Deepak Viz, Australia
Prime Interest: Crafted Handbags
I am here for hand crafted bags as these appeal toconsumers in my market. This is my first visit toIfJAS. I also source from other countries butmainly from artisans as handcrafted is my mainfocus. Here, it's been a quality experience so far.Nappa, Italy
Prime Interest: Jewellery
This is my second visitto the fair. Seeing thevariety and options,I plan to make myvisits regular. Fromthe overall displayhere, I found most ofthe jewellery dazzling. In Finland, people valueand respect craftsmanship so artisan productsare in good demand. Katrina Ylipahkala &associate, Finland
Prime Interest: Needlework Products
This fair has reallybeen marvelous. Thisis my first visit here toIFJAS and India andI am glad I came. Ipromise to visit again.I feel Indian productsdisplayed at this fair have a great potential inFrance. I love the needlework accessories andhandbags displayed here. I found the suppliersflexible and their spirit admirable.Joann Pigat, France
Prime Interest: Bags and Garments
This is my first visitto this fair and I amgreatly impressed withthe whole thing, eventhough the travellingpart gets exhausting.Visiting IFJAS hasbeen "worth the trouble". Bags and garments arethe highlight for me. I would definitely visit again.Cassio Sampaio, Brazil
Prime Interest: Fashion Jewellery
I deal in fashionjewellery, mainlynecklaces andbracelets. My firmis 35 year old andI've been visitingEPCH shows sincetwo decades now.15 years ago the collectionwas more traditionally inclined, now it's moreof modern lines. The conditions and facilitieshave improved immensely over the years. I amback in India for the EPCH October fair.Gose, Portugal
Prime Interest: Sterling Silver Jewellery
This is my first visit to thisfair and I am happy withthe overall experience. Imainly deal in sterlingsilver jewellery andprecious stones. Indianproducts that are tooethnic or of vibrant colour combinations are not verypopular in our market. Simple stuff that doesn't havetoo many embellishments is more prevalent.Christine Guerin & associate, USA
Prime Interest: Bags
I deal in a wholesalebusiness of bags andaccessories but am alsolooking at scarveshere. My business of10 years brings meoften to Delhi andMumbai. I am going to introduce Indianaccessories in my product range for the Germanmarket so I am hoping to find good assortments.I have already found good suppliers and plan toplace orders with quite a few of them.Kristine Smith, Germany
Trends Pick
IFJAS extends sector’s reachwarms up to a wider business networkWith a varied brigade of fashion jewellery and accessories to apparel as
well a reasonable selection in jewellery components, the ninth
edition of IFJAS is concluding its three days course, drawing quality
buyers dealing exclusively in fashion jewellery and accessories from
various importing nations. Buyers have taken notice of artisans and
crafts persons from clusters as well.
Exhibitors at IFJAS from various manufacturing hubs of the country
have put in efforts to get in tune with the latest international fashion
enthusiasm and have in view of that infused in their jewellery and
accessories, an ethnicity that well captures and intrigues modern chic,
while maintaining fidelity with quintessential Indian heritage. The
display by resourceful artisans is clearly an equivalence of luxury and
creativity. These ambitious and dynamic manufacturers are constantly
moving up their competencies by upgrading & consolidating
themselves to meet the demands of an ever evolving market.
This thee days business extravaganza is a thoughtfully chalked out
output of innovation, that has been a result of consistent exploration
of one's multifarious potential and utilities. Therefore the display
includes everything from essentials to luxury; from regular
adornments to amazing statement pieces. Because it is not what you
carry, but how you carry it that counts, exhibitors have lines of travel
bags, shopping bags, totes, gift bags, promotional bags, wine bottle
bags, slings, pouches, clutch purses, purses and potli bags to offer.
There is also an array of scarves and shawls with various prints and
motifs experimented on a variety of fabric bases. In necklaces and
chokers particularly, showy and spectacular oversized and sculptured
pieces have been brought in, using unusual shapes and futuristic
materials.
A Delhi based 20 year old firm showcased a pleasant collection in
necklaces and earrings in different fabrics and designs. They have
many colorful and
trendy bags as well as
wallets in different
fabrics as well. The
owner shares that a lot
of hard work goes to
perfect each piece-all crafted by 90 trained artisans who work at
different centres.
Accessories for premium markets come from a Noida based exhibitor
who begun her enterprise in 2009 with a passion to reach out to
women around the world. Regular exhibitors since many EPCH
shows, they bring to IFJAS trendy and tasseled neon scarves, plenty of
box clutches studded with pearls, stones and other embellishments
with a striking collection in black and white. Buyer response has been
good with enquiries for their neon bag collection and bling and
glittery clutches as well as bags.
Neons come striking with lot of cheer at a Delhi based fashion
accessories manufacturer’s stall as well. With a trendy funky theme
and appeal, they have on display, neon handmade notebooks, bags and
pouches as well as clutches and sling bags. Their emoji earrings and
tassled ear adornments have an instant youth appeal.
Exhibiting since many years at
EPCH fairs, a Moradabad based
exhibitor who also has a
permanent mart at the Expo
Centre marks his second time
participation at IFJAS with an
interesting product line in
jewellery stands and holders.
His line of products includes vintage ceramic bowls in pink, green,
blue and floral prints. Wood, aluminum, nickel, silver and other
metals are used in jewellery stands. Most popular with buyers this
time are their tree style holders, says the proprietor of this firm.
IFJAS Show Bulletin is brought out on behalf of EPCH by Chapakhana.com - [email protected], Tel.: +91 11 22246094
Inspirational and creative collectionsfind many takers
Spearheaded by a designer who moved back to her homegrounds from
a fast-track life in USA, a Delhi based organization is experiencing its
first participation at IFJAS. With stores in New York and Delhi, they
specialize in woolen stoles, jackets and scarves made primarily by
artisans from Punjab. While floral prints dominate their styles, cotton
and silk stoles in neon are recent additions.
A Delhi based women’s self-help organization that works with
economically backward women has showcased designs “designed by
common housewives of Indian household”. Their colourful range in
bags and jewellery is unique due to the raw material they use. All their
collections are made from recycled fabric and brass.
A Srinagar based exhibitor with a rich display of Kashmiri needlecraft
and prints, brings to IFJAS, selections in stoles and scarves in
cashmere, silk and Pashmina, tuned for their regular markets in Italy.
They are a startup and in their initial stage and this participation is
with an intent to explore more markets. They have received 8 to 10
enquiries mainly from Latin America, Belgium, France and Greece.
A Kolkata based organization, engaged
in manufacturing scarves, stoles,
shawls (silk, cotton, etc), jewellery,
bracelets, wooden stamps and hand
carving products is also a first time
entrant to IFJAS. They mostly export to
Europe and at times get orders from
USA.
A Jaipur based jewellery specialist
working with the American market
brought in a varied range in silver
jewellery and “gift items” like
jewellery boxes, trays and mirrors.
They are keen to reach out to newer
markets and a broader buyer base
through IFJAS.
As per feedback, trade visitors have
appreciated innovative designs &
quality and have found comfort with
the pricing too. Some are particularly
here for components. Textile based
accessories have attracted many,
especially Asian buyers.
IFJAS is now internationally
acknowledged as one of the unique
events for Indian fashion jewellery &
accessories, showcasing both
traditional
and
contemporary
products
from
different
regions of
India,
making it
one the most successful fairs concerning products from the cottage
industry sector. This edition of the Indian Fashion Jewellery &
Accessories Show has brought together over 200 exhibitors
specializing in five broad based product categories.