“Your Partner in a journey called Career”
Present “Learning” Behavior
Coaching Ins5tutes Seniors/Professors Books/YouTube
For any kind of supplementary training, knowledge enhancement or honing technical skills
Problems associated with the Present situa5on
² High Cost without adequate Quality & Effec5veness ² Time-‐consuming -‐> Finding ins5tutes/trainers & commu5ng
² Boring & Monotonous
² Don’t promote “Con5nuous Learning Behavior” & high drop-‐out
² Mushroom growth of training ins5tutes sacrificing quality educa5on
² Extensive commercializa5on of the Educa5on Sector
² No standardized “cer5fica5on” procedure adopted
What exactly is OnQourse ?
“An Online Learning Marketplace.”
What do we mean by Online Learning Marketplace?
An online plaZorm for Instructors to Share their Knowledge. Inspire Millions.
Mone5ze their exper5ze.
An online plaZorm for Learners to Learn Skills for work/hobby
An Aggregator connec5ng the Learners to the Instructors and also,
Providing a medium for effec5ve Knowledge Transfer
Alterna5ve Learning Solu5on
Social Learning
Fun, Rewarding & Incen5vized
Cost-‐effec5ve
“An alterna5ve plaZorm, more Accessible, Engaging and suppor5ng Lifelong learning.”
What do we want to do?
Online Learning
Our Approach & Solu5on
Get Points for
Our Learning Process
User signs up
Pays for the course
Takes the course
Completes the course
Learning Performance Indicators
Cashback on the basis of learning
indicators
Redeem the cashback as gi_s.
Redemp5on Gi_s
Benefits of our solu5on
The Market
Our Target market includes students pursuing Under-‐graduate as well as Post-‐Graduate courses. In the longer run, we plan to target corporate professionals also. As of now, the present Asian E-‐learning Market include:-‐
v Revenues from the sale of E-‐learning reached $5.2 billion in 2011, $7.1 billion in 2013 and are expected to more than double to $11.5 billion by 2016.
v At 17.3% Asia has the world’s highest growth rate for E-‐learning.
v India, in par5cular has a growth rate of 18.4% when it comes to online learning.
Asian E-‐Learning Market (in billion $’s)
[Rising Star Sector]
Strong Government Ini5a5ves
Literacy Development
Shortage of Quality Instructors
Growing adop5on of Technology
USP’s / Key Differen5ators
MARKETPLACE
INCENTIVIZED LEARNING
SOCIAL + GAMIFIED
LIVE INSTRUCTOR
Marke5ng Strategy
SOCIAL MEDIA MARKETING
REFERRAL MARKETING
PARTNERING WITH INFLUENCERS
Individuals Ins5tu5ons
Incen5ves to the present users Campus Ambassador Program
#KnowledgeNuggets
[Adver5sements & Promo5onal Ac5vi5es (ATL & BTL) will support the above]
Revenue Model
Profit Sharing with the Instructor
Featured Course Lis5ng
Adver5sing (At a later stage)
Customized solu5ons for
Colleges/Industry
Sale through OnQourse marketplace
Direct Sale through Instructor
Our Future Business Scenario & Growth
Our strategy will be worked around the following key business drivers: ² Quality of Product ² Quality of Content ² Quality of Service ² Building the Credibility of OnQourse as a “Cost-‐effec5ve Learning Portal”
Future Growth Poten5al:-‐ 1. Industry & Corporate Sector 2. Mentoring, Coaching & Counseling
Seek Advise from the Wise.