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Page 1: Marketing Tools & Services - eChoice.com.au My Marketing Toolkit eChoice’s My Marketing Toolkit gives you access to free marketing tools and resources, which are focused on providing

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My Marketing ToolkiteChoice’s My Marketing Toolkit gives you access to free marketing tools and resources, which are focused on providing you with the strategies, development and tools you need to better grow your business.

Social Media ManagementHaving an active social media presence, if done properly can create huge potential for your business. Subscribe to our social media management program to outsource your social media strategy. The eChoice marketing team will post quality, industry related content to your Facebook and LinkedIn profiles on your behalf.

Set & Forget Email CampaignsWith the right communication and marketing strategies you can turn your one off transactions into clients for life. eChoice’s retention program will help ensure that your existing clients keep you front of mind when it comes time to make their next financial transaction. You will receive full training and support in setting up your set & forget email campaigns. Available campaigns include: Birthday emails, Loan Anniversary emails, Fixed Rate Expiry emails + more!

Reserve Bank of Australia (RBA) Email CampaignsYou will receive eChoice’s Broker RBA email, following the Cash Rate Announcement on the first Tuesday of every month. In this communication you will have access to our RBA Cash Rate update and industry commentary, along with our monthly marketing promotion. You can forward these resources to your client database, keeping them up to date on industry commentary. You will have access to comprehensive instructions and support for setting up an RBA campaign.

Property e-BookletsEducating your clients is key to keeping them engaged. eChoice’s Property e-Booklets have been created with real engagement strategies for client initiated contact. Use the Property e-Booklets as a sales tool when meeting with potential clients. You can also segment your existing client database by emailing them a Property e-Booklet with a personalised email correspondence.

Community Marketing & Building Strategic AlliancesThe marketing team have developed a range of community marketing flyers that demonstrate the value in partnering with you and using your services. Approach potential referral partners, and engage potential clients with a range of customisable flyers that highlight your value proposition.

Concierge ProgrameChoice offers brokers a virtual client contact centre, which can be white labelled for a small fee. Cleanse your database, re-engage your clients, and generate new home loan opportunities. Our call centre can also allow you to diversify your income by providing your clients with ancillary products. All client contact is communicated with your individual brand and ownership remains with the broker at all stages of the process.

Broker eWebsitesThe My eWebsite program is a one stop shop web solution, which will place you ahead of the pack when it comes to promoting your business online, building and retaining your client network and generating leads. There are four website templates to choose from, with a small fee attached.

Marketing Tools & Services

MY MARKETING TOOLKIT COSTS

Competitor eChoice

Email Template

RBA Email Campaign

Property e-Booklets

Social Media Management

Website Tools

Set & Forget Email Campaigns

Customisable Marketing Flyers

Community Marketing Support

Asian Property e-Booklets

TOTAL COST $2,530 per annum FREE

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