Media Through The Looking GlassHow online and print are collaborating to evolve an industry

Print

Web

CRAZY

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People meet, idea is born

Print is dead, no?

Offset litho revenues decline 18.1% since 2008

Digital print revenues increase 27.2% since 2008

source: Canon IPEX Survey, 2010

The digital press: future of print

Personalization for all

(at least for 1B social network users)

ONLINE

PRINT

•Niche content•Personalized•Social relevance

The applications are vast…

source: postegram.com

sources: personera.com, hotprints.com, niuu.de

ONLINE

PRINT

•Design•Content layout•Brand advertising

The applications are still vast…

source: paper.li

source: flipboard.com

“A magazine is so much more beautiful than what's online” – Mike McCue, Founder, Flipboard

The future of media is: Me (You)

•My interests•My friends•Less noise•Less waste

ONLINE &

PRINT