Transcript
Some might not understand.
But to me, my MINI is much
more than a pile of steel.
It has a personality.
It has moods. It has
emotions. And it has
gotten me through a lot.
Imagine if MINI partnered
with advocates for inspiration,
feedback and authentic
content. Imagine if MINI made
us participants in the brand.
We are not just consumers.
We can and will participate.
We want to make MINI even
better and we are your
biggest untapped resource.
Photos by MINI Advocates on Flickr:
Riley GibsonTim Wang
idovermani rg-fotos
dickdavidNathanaelB
kenjonbroJD the Photog
lincolnbluesfnchng
About Riley + Napkin Labs
Riley is the CEO and Co-founder of Napkin Labs a co-creation and ad-vocate platform for leading consumer product brands around the world.