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Inken Arntzen, 16.04.2016
networking success in the digital world
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Hi, I’m meyola - coach, consultant & founder. I’m co-founder of the network Digital Media Women, founder of the Superhelden-Training and organizer of
the Social Media Week Hamburg.
@meyolameyola.de
superheldentraining.de
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• joined twitter in may 2009, went to twitter events in Hamburg
• founded the network Digital Media Women with seven others
• became a speaker & startet cooperations with conferences
• Lunch Beat Hamburg invented (one hour dancing during lunch break)
• became organizer of the Social Media Week Hamburg
• founded Superhelden-Training
Influencer
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How did I get there?
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• definition of networking
• why?
• What do I need?
• Example Digital Media Women
• How to find the network that fits for me?
• On- and Offline connected
• authenticity at the internet
• How long does it take?
• Blog & Social Media - do I need this?
Agenda
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networking
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Everybody is doing it, privately while sport, at the favorite Restaurant, at the
playground or on conferences: networking. Networking means creating and caring your contact network with the goal of
letting it grow and hopefully get something out of it. Networking is the process of
searching for contacts, but at the same time getting involved with the current
network by getting connected, informed and helping each other.
networking
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definition
Quelle Gründerszene, frei übersetzt http://www.gruenderszene.de/lexikon/begriffe/netzwerken
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• to swap with others
• to find clients and cooperation partners
• to find a job / to find qualified staff
• to present my own work
• to get feedback
• inspiration and information
• to laugh with like-minded people
• to create yourself as a public person
networking
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Why?
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• a network - What am I’m interested in? Where can I get involved?
• a corporation or a service which is a benefit for the network
• the access - how do I get into this network?
• create win-win situations with people of the network
networking
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What do I need?
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example
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Digital Media Women
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• a network of female and male digital pros all over germany with over 5.500 members and more than 75 organizers
• awareness, enabling, lobbying
• recommendations for jobs, talks and juries
• Evening events, Meet-ups or Academys (further education & get connected)
• win Tickets for workshops or conferences
example
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Digital Media Women
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• The online communication of our Community: Twitter, Facebook group and Page, Newsletter
example
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Digital Media Women
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• Which plattform do I use? (XING, Twitter, LinkedIn etc)
• What is my expertise, my interest?
• what do I stand for? how do I want to change the world?
• What challenges me?
• Where do I find like-minded person?
networking
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How do I find the network that fits for me?
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I take the internet for making me visible. I meet people to get really connected to my
contacts.
The Internet can just be electronic reproduction of me.
networking
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On- & Offline connected
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• Be yourself.
• Show yourself.
• Speak to people.
• Do something people speak to you.
networking
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authenticity at the internet
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• be patient
• have fun
• define mensurable targets
• you can’t force it
• give first
networking
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How long does it take?
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Blog & Social Media
• collecting links (for example reporting a conference)
• win-win situation for me and the one I write about
• showing me expertise
• attention
• Sharing is caring
Do I need this?
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Tipp
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If you don’t ask, it’s always a „NO“.
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What are you waiting for?
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Thanks and bye bye
@meyolameyola.de
superheldentraining.de
Questions?