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I don’t like to use the word “crowdsourcing”
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Why not?
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Why not?
• It smacks of exploita=on. “Let’s get the crowd to do it for us.”
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Why not?
• It smacks of exploita=on. “Let’s get the crowd to do it for us.”
• It makes the crowd sound like a natural resource to be mined.
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Why not?
• It smacks of exploita=on. “Let’s get the crowd to do it for us.”
• It makes the crowd sound like a natural resource to be mined.
• It doesn’t acknowledge the rela=onship that exists whenever you ask strangers to help you fulfill your mission.
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Crowd sourcing
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Crowd sourcing
Crowd funding
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Par=cipatory experiences
Crowd sourcing
Crowd funding
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Why are these ideas a big deal?
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Why are these ideas a big deal?
• They get us out of “the visit” mentality and into longer term rela=onships with our audiences.
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Why are these ideas a big deal?
• They get us out of “the visit” mentality and into longer term rela=onships with our audiences.
• They have the possibility to turn passive visitors into ac=ve co-‐creators, co-‐funders, and co-‐owners of our outputs.
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Generator Strandbeest by Leonieke Aalders CC-‐BY-‐SA 2.0
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Gakken Strandbeest Rear by Dave Fayram CC-‐BY 2.0
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How to engage with a global community of interest?
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Build an online community plaSorm
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How to engage with a global community of interest?
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Use an exis=ng online community plaSorm
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hUps://en.wikipedia.org/wiki/Wikipedia:Meetup/Peabody_Essex_Museum_Edit-‐a-‐thon_Spring_2014
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