Transcript
Page 1: ‘Ohana Dialogues Community Outreach and Qualitative Data Collection March 24, 2015

‘Ohana Dialogues

Community Outreach and Qualitative Data

Collection

March 24, 2015

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MissionHACBED is a nonprofit intermediary that works to build the capacity of families and communities so that they have choice and control to push at social, economic, and environmental justice.

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Agenda Quantitative vs. Qualitative ‘Ohana Dialogue Overview Helpful Tips Practice Session & Reflection Process & Follow-up Pros & Cons Examples & Discussion

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Quantitative Data Collection Survey /

Questionnaire / Test

Market Research Financial Review Etc.

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Qualitative Data Collection Interviews Focus Groups Observation Etc.

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Examples of Use Strategic Planning Program

Evaluation Supplementing

Quantitative Research

Etc.

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‘Ohana Dialogue Overview Facilitated small

group talk stories Facilitator & recorder Open ended

questions Informal setting

Synthesis of stories into themes

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Open-Ended Questions What is working well?

Frame the conversation positively What are some challenges/areas of

improvement? Negatives

What’s one thing you wish you could change? Excite & mobilize people

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Helpful Tips Active Listening

Do not interrupt interviewee Allow them to finish stories Ask follow-up questions to their stories (not just

a list of pre-written questions) Do not lead the interviewee – Avoid loaded

questions Do not assume you know the answer or ask for

confirmation

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Tips cont… Empathize

Observe in addition to listening

Immerse yourself in the story – Try to understand what they are feeling

Ask related questions

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Try it out! “Tell Me a Time When” activity

One person records, the other tells a story Tell a real story about a memorable work

experience/moment (positive) Listener should record as accurately as

possible Switch After story telling, ID 3 common themes

between the 2 stories

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Reflection How did it feel?

As the story teller?

As the listener? Questions? Comments?

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‘Ohana Dialogue Process Facilitator & Recorder Team Individual Synthesis of Themes Group Discussion of Overall Themes Report Back to Participants

Co-Determine Next Steps

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Pros Often unearths vivid stories Puts interviewee at ease

Encourages narrative Provides a listener

Good for getting at difficult answers or sensitive issues indirectly

Builds or strengthens relationships

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Cons Time consuming

Especially compared to traditional interviews Requires patience – Takes time to get to real

answers (indirectly) Intensive recording can be strenuous Additional analysis required – Post session

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Organizational Alignment Example

Worked with a placement agency Recently replaced original (and only) leader Financially struggling Rift between employees (2 offices) Communication issues and unwillingness to

change

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Community Outreach Example Went into community to collect

qualitative financial data Underrepresented communities Spoke with families, parents, children, etc. One-on-one and focus groups Was able to reveal stories that could not

be told with data alone

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Discussion Do you see potential for you to

incorporate ‘Ohana Dialogues in your work?

If so, how?

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Mahalo!

Keoki NojiChief Operating OfficerHACBED(808)[email protected]


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