Download - Open innovation 2 0
Open Innovation 2.0Open Innovation 2.0
The evaluation of the first implementation
of Open Innovation 2.0
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 1
Assignment:Assignment:
Design a valorisation Design a valorisation
infrastructure for a European infrastructure for a European
innovation networkinnovation network
The example of the
IDECAT Network of Excellence
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 2
IDECAT IDECAT NoENoE (Case 2)(Case 2)Aim: Set up a sustainable research structure (~EIT) for the
European catalysis sector
Partners: 37 academic laboratories over 12 European Countries
�Network of Excellence: best researchers of Europe in
Catalysis
�2 Nobel Laureates
�CNRS, NRSC-C, CSIC, University of Southampton, CNR,
KU Leuven, MPG, EPFL, …
My position: Associate research and education (Eindhoven,
Strasbourg, Southampton)
WP12: Technology Transfer to the industry
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 3
Catalysis is Catalysis is ……A catalyst is…•Think of the catalyst under a car
•Yeast is a catalyst used to brew beer•A catalyst is a substance that influences a chemical reaction, in order to:
o Reduce waste
o Lower energy consumption
o Make new medicine possible
An animated introduction to catalysishttp://www.youtube.com/user/proftromp/videos
Catalysis as an enabling technology
•European catalyst market: 1.500 million € / year•80 per cent of all chemical industrial processes use catalysts
•EU chemical industry: 1.400.000 million € / year
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 4
AssignmentAssignment• The European Commission has set the following aims:
o One European market, also for research
o There is a belief that Europe should move towards Open Innovation
• I will explain this in the next slide
o A target for growth and jobs
• Innovation driven economy (Why an innovation economy? Why 3%?)
• Academia-industry collaboration
• Your target is to
o Design infrastructure that benefits Informatics Europe, IDECAT or a similar network
o While making Europe the most attractive continent for research and innovation in the world…
o … by designing and implementing enhancements to Open Innovation
• I will introduce “IDECAT” and the “open innovation” challenge in the
next slides
WHY?WHY?
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 5
Inside information on IDECATInside information on IDECAT• IDECAT
o used to be three networks of excellence on catalysis, thus 2/3 of staff made redundant at start
• emotional stress
o Project objectives not clear
o Professor are in the network most only for
• Research funding
• Prestige
o Notice: IDECAT budget can not be spend on research
• Participants o Do not know each other (information)
o Are individualistic, as opposed to working as a group
o Highly political environment (they are competitors, not colleagues)
o Cultural differences
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 6
Open Innovation by Open Innovation by
ChesbroughChesbrough
Source: Chesbrough (2003)
One Company(Multinational / MNC)
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 7
Open Innovation by Open Innovation by
ChesbroughChesbrough
Source: Chesbrough (2003)
One Company(Multinational / MNC)
Patents
High TechStarters
Sell or licensefor cash(€ € €)
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 8
Open Innovation by Open Innovation by
ChesbroughChesbrough
Source: Chesbrough (2003)
One Company(Multinational / MNC)
Patents
Sell or licensefor cash(€ € €)
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 9
Use cash (€ € €)to obtain new technologies
(patents, start-ups)
High TechStarters
Open Innovation by Open Innovation by
ChesbroughChesbrough
Source: Chesbrough (2003)
One Company(Multinational / MNC)
Patents
Sell or licensefor cash(€ € €)
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 10
Use cash (€ € €)to obtain new technologies
(patents, start-ups)
High TechStarters
Open Innovation by Open Innovation by
ChesbroughChesbrough
Source: Chesbrough (2003)
One Company(Multinational / MNC)
One geographical region
Extended city: e.g. Munich / Bayern, Silicon Valley Patents
Sell or licensefor cash(€ € €)
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 11
Use cash (€ € €)to obtain new technologies
(patents, start-ups)
High TechStarters
Henry William Henry William ChesbroughChesbrough• Used to work at Quantum
o Product development
o Marketing
• Now Professor at Berkeley
• Coined the term “Open innovation”
• “Universities cannot participate in open
innovation, for as they are too slow”
(Chesbrough, 2003)
• Open innovation
o Focus on patents & start-up companies
o Inside one region (extended city, Silicon Valley)
o USA
o ICT sector
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 12
Your assignmentYour assignment
Open Innovation (Chesbrough) Your assignment
• Universities are too slow to
participate
• No university-industry transfer
• No interregional collaboration
• Focus on patents & start-up
companies
• IT sector in the USA
Note: Further research on the
above topics recommended
(Chesbrough, 2006)
• You are an academic network,
…
• … that has to work with industry
• Integrate European research
• From your experience, patents
and start-ups are not that
important
o Europe focusses on research
collaborations (Verspagen,
2005)
• Chemicals sector in Europe
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 13
The position of universities in The position of universities in
Open InnovationOpen Innovation
European advances in Open Innovation
The example of the European chemicals sector
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 14
More information about More information about
IDECAT IDECAT NoENoE (Case 2)(Case 2)Extended
partners:
IDECAT Industrial Board (IB)
�35 Chief Technology Officers of multinationals in the European Chemicals industry
�Shell, BASF, TOTAL, Repsol, ENI, Sasol, …
Very positive
evaluation:
� The European Commission mentioned they felt IDECAT was
the best performing out of nearly 200 similar networks
� They based this decision on our efforts for both technology
transfer to the industry and outreach� Both the academic IDECAT partners and the IDECAT IB
appreciated the knowledge infrastructure
Notes Became European Research Institute for Catalysis A.I.S.B.L.
(ERIC) http://www.eric-aisbl.eu/
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 15
Approach to implementing
“Open Innovation 2.0”1. Develop the organisational structure (IDECAT
Industrial Board (IDECAT IB))
2. Research road mapping + collaborative proposals
3. Implement infrastructure to pool knowledge
resources
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 16
Developing the organisational Developing the organisational
structure of IDECATstructure of IDECAT
IDECAT
37 Research Institutes
/ Universities
IDECAT Industrial Board
37 Multinationals in
Chemistry
European Commission
Socio-Economic Environment:
- Funding (FP7)
- Legal issues
IDECAT Industrial
Liaison Office
Support interaction to facilitate
exchange of knowledge
me & colleague in Valencia
Open Innovation according to
Chesbrough (2003, 2006)Open Innovation required for IDECAT Mission
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 17
Channels to Transfer Knowledge Channels to Transfer Knowledge
((BongersBongers et al., 2003)et al., 2003)
9. Patents
10. Spin-offs and
entrepreneurship
1. Sharing of facilities
2. Cooperation in education
3. Contract research
4. Publications
5. Conferences
6. Mobility of people
7. Informal contacts
8. Cooperation in R&D
Open Innovation required for IDECAT Mission
“Open Innovation 2.0”
Open Innovation according to
Chesbrough (2003, 2006)
Bongers et al. (2003) did an inventory of all possible channels to transfer knowledge
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 18
Start with Informal contactsStart with Informal contacts• Knowledge transfer almost always starts with this channel
• IDECAT Industrial Board formed…
• … from Chief Technology Officers known by IDECAT researchers� 35 Chief Technology Officers of multinationals in the European Chemicals
industry
� Shell, BASF, TOTAL, Repsol, ENI, Sasol, …
• Academia-Industry Research Roadmap developed and implemented
11/15/2013 19Jeroen Klijs – www.chainsmanagers.com
Collaborative Research is nextCollaborative Research is next• Cooperation in R&D
o Universities supply ideas, companies market
o Precompetitive research: Capacity building in EU
• Publicationso Papers with multinational authors well perceived
• Sharing of facilitieso Booklet: Information on experimental equipment “from
Software to Synchrotron”
• Academia-industry collaboration
• Collaboration in-between European regions
• Participants believe in the collaborative system
+
Acedemia-Industry
Acedemia-Academia
Acedemia-Academia-Industry
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 20
Last, all other channels for Last, all other channels for
knowledge transfer are developedknowledge transfer are developedThese channels support collaborative research that
was set up just before (which is why these channels for knowledge transfer come last)
• Education: Set up European PhD & MSc
• European world-leading conference on catalysis
• Mobility of researcherso Visits to other universities
o IDECAT Recruitment Service
• Contract research: Industrial Board buys research from academia and start-up companies
• Event to broker Patents and High-tech starters to the Industrial Board
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 21
The resulting structure for The resulting structure for
““Open Innovation 2.0Open Innovation 2.0”” at IDECATat IDECAT
IDEA MARKETJeroen Klijs – www.chainsmanagers.com 11/15/2013 22
Chesbroug:One Company
(Multinational / MNC)
The resulting structure for The resulting structure for
““Open Innovation 2.0Open Innovation 2.0”” at IDECATat IDECAT
(precompetitive)Collaborative Research• 37 MNCs
IDEA MARKET
• 37 Research institutes / universities(idea side)
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 23
The resulting structure for The resulting structure for
““Open Innovation 2.0Open Innovation 2.0”” at IDECATat IDECAT
Multiple geographical regions in Europe
(precompetitive)Collaborative Research• 37 MNCs
IDEA MARKET
• 37 Research institutes / universities(idea side)
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 24
The resulting structure for The resulting structure for
““Open Innovation 2.0Open Innovation 2.0”” at IDECATat IDECAT
Multiple geographical regions in Europe
(precompetitive)Collaborative Research• 37 MNCs
Collaboration in education
Patents and licensing
High tech starters
Mobility of people
IDEA MARKET
• 37 Research institutes / universities(idea side)
• high tech starters (SME)
Contract research
(OPEN)
(CLOSED)Jeroen Klijs – www.chainsmanagers.com 11/15/2013 25
ConclusionConclusion
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 26
Key research findingsKey research findings• Answers to research recommended by Chesbrough (2006):
o Open Innovation outside USA: EU
o inter-regional collaboration works
o transfer of knowledge beyond patents and start-ups (Bongers, 2003)
o University-Industry links can work
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 27
Benefits to IDECAT partnersBenefits to IDECAT partners• Both industrial and academic partners in IDECAT have access to a
set of tools that allow them to access knowledge throughout Europe
o Supportive when writing research grants
• Curie ITN: Recruitment service
• Dissemination section
• Partner search (small companies, analytics, modelling)
o A company that wants to develop an innovative product
• Has access to knowledge resources previously unavailable (lack of information)
• Can reduce development cost
o Promotional value
• European Commission called IDECAT the best performing Network of
Excellence out of nearly 200 similar networks
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 28
ReferencesReferencesBongers, F., Hertog, P. den, Vandeberg, R., & Segers, J. (2003, October). Naar een
meetlat voor wisselwerking: Verkenning van de mogelijkheden voor meting van kennisuitwisseling tussen publieke kennisinstellingen en
bedrijven/maatschappelijke organisaties [Towards the measurement of
interaction: Exploration of the possibilities for measuring technology exchange
between public research institutions and companies/social organisations] (Final
report to AWT). Dialogic, Utrecht: The Advisory Council for Science and Technology Policy (AWT).
Chesbrough, H.W. (2003). Open Innovation.
Chesbrough, H. W., Vanhaverbeke, W., & West, J. (2006). Open innovation: Researching a new paradigm. Oxford, UK: Oxford University Press.
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 29
Questions?Questions?
?
• Would such a system benefit Informatics Europe?
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 30
Chains ManagersChains Managers
Supporting academics and companies
to accelerate knowledge transfer
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 31
Challenges and solution to
implement Open Innovation 2.0Challenges
• Neutral ground is a benefit to
avoid:o Discussion within a university on dealing
with IP developed at the university
o Discussion in-between universities on
which system to use
• Data collection is a challenge
• Investment requirements
• There are additional benefits
that come with size of the pool
of knowledge
Chains Managers solutions
• We offer neutral ground,
shaped in a professional
solution
• We have proven experience in
collecting the data required
• We enable sharing of cost for
development and
maintenance over multiple
users
• We offer one central solution
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 32
Chains Managers – Our teamJeroen Klijs•Educated in chemical process engineering, in Technical
Innovation Sciences, and in Technology Policy
•Knowledge transfer expert with several previous positions in
that area
•Specialized in the development of infrastructure that
supports the commercialization of knowledge
Maarten Swemmer
•Educated in Human Computer Interaction: user centereddesign
•Worked on best in class content management processes and corresponding business implementation
•IT generalist with experience in online marketing, online tool
development and (integration in) complex IT landscapes
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 33
Chains ManagersInterested? For information, questions, or an
introduction to our tool, do contact us.
Supporting both academics and companies to
accelerate knowledge transfer
Jeroen Klijs [email protected]
www.chainsmanagers.com
Jeroen Klijs – www.chainsmanagers.com 11/15/2013 34