Geordi Filiotis - Founder - CEO
Incredible Electromotive Systems
UGLY TERRAIN
THE NEEDS• Go further
• Go faster
• Climb higher
• Tackle more difficult terrain
• Lower demands on the rider
THE END
THE END*not
THE PROBLEMS• Unsprung weight
• Durability & Maintainability
• Efficient Power Transmission
• Power to Weight Ratio
• Control and Cooperation with rider
• Ground Clearance
• Beauty
• Heat management
• Independence of Motor and Bicycle Geometry
BIKE MOTOR MARKETElectric Bicycles
AKAPedelec
Electric “Moped”Bicycles Custom Builds
low powerlow speed
High powermedium speed
licensure required
Anything GoesOff-Road Only
Over 2M bikes per year globally
500K bikes per year globally
80K bikes per year globally
700-2500 EUR1200 avg
1800-6000 EUR2100 avg
1000-25000 EUR4500 avg
Timeline
2012
GARAGE PROJECT
Two guys trying to make an electric motor for their mountain bikes
2013
MORE GARAGE PROJECT
Wait, this motor we made is really great!ok let’s make it better
2014
MORE GARAGE PROJECTWITH MORE PEOPLE
Ok this is seriously cool now,let’s see how much power we can produce!
2015
PARADOX KINETICS IS BORN
Revisit every detail, make it reliable and beautiful.
2015 - LESSONS
• Take your budget and just double it
• In theory there's no difference between theory and practice, but in practice there is
2016
HERMES IS BORN
2016 - LESSONS
• Good tools are expensive, bad tools are more expensive
• If you cannot sell one today, don’t tell anyone about it
• Culture is not automatic
THE FUTURE IS BRIGHT
Geordi Filiotis - Founder - CEO
Incredible Electromotive Systems
WHY ME?
• Mathematician and Programmer
• Worked on Grand Theft Auto 4
• Did some freelancing
• Designed a weird chair
• Interested in electromotive systems