Transcript
Page 1: Part 2: Steve Machin, Managing Director, Stormcrowd

Technology Solutions for Tourism Conference 2012Thursday 23rd February

Part 2: Steve Machin, Managing Director, Stormcrowd

Wednesday, 14 March 2012

Page 2: Part 2: Steve Machin, Managing Director, Stormcrowd

Wednesday, 14 March 2012

Page 3: Part 2: Steve Machin, Managing Director, Stormcrowd

How much of your audience can you reach? EASILY?

Wednesday, 14 March 2012

Page 4: Part 2: Steve Machin, Managing Director, Stormcrowd

Wednesday, 14 March 2012

Page 5: Part 2: Steve Machin, Managing Director, Stormcrowd

Assumptions reduce reach and audience acquisition

Wednesday, 14 March 2012

Page 6: Part 2: Steve Machin, Managing Director, Stormcrowd

Social Data = Heavy Lifting..

Wednesday, 14 March 2012

Page 7: Part 2: Steve Machin, Managing Director, Stormcrowd

The data keeps flowing… many to many..

Wednesday, 14 March 2012

Page 8: Part 2: Steve Machin, Managing Director, Stormcrowd

Can a tide of shared data help all the boats to rise?

Wednesday, 14 March 2012

Page 9: Part 2: Steve Machin, Managing Director, Stormcrowd

One Size Fits…One Some All

Wednesday, 14 March 2012

Page 10: Part 2: Steve Machin, Managing Director, Stormcrowd

Acquire, Segment, Communicate, Amplify, Reward

Wednesday, 14 March 2012

Page 11: Part 2: Steve Machin, Managing Director, Stormcrowd

Using smart e-CRM via email to increase restaurant bookings by 76%

Wednesday, 14 March 2012

Page 12: Part 2: Steve Machin, Managing Director, Stormcrowd

“Hands Up, Who wants a VIP upgrade?”

Wednesday, 14 March 2012

Page 13: Part 2: Steve Machin, Managing Director, Stormcrowd

Product Variations and Communications hit the right notes

Wednesday, 14 March 2012

Page 14: Part 2: Steve Machin, Managing Director, Stormcrowd

Audio, video and slidecast production for ETAG by creative content communications company Inner Ear: www.innerear.co.uk

Wednesday, 14 March 2012


Top Related