Download - Partnership Proposal
ALLIANCE PARTNERSHIPWITH
A simple solution to a complex problem
best experienced in the slide-show mode
Alliance Agenda
Purpose• Add new Products for Your
Customer• To Extend your business on next
level• Have an opportunity for exceptional
growth
Product• Exclusively Location Based SEO solution – Light
House• Multi Location Solution - MLC• Wildfire
Target• SMEs – 29 mn out of which only
700k business are online• 51Mn Such Small Medium Business
In INDIA
Business Model Options• A Location based SEO Services category pumped
and managed by NowFloats• You can take our product and earn markup’s
commission ranging 40 – 60%• You can take orders on its own; • In all cases, Now Floats will handle the support
and technology, You can do an outreach
Benefit to YOU
Customer Stickiness
Exclusively Up Sale of Location Based SEO (Auto Push)
Single Designation for customer
Encash Opportunity
Incremental ARPU Year on Year
ABOUT
as a partner
4 Years Old Company - Making small business bigger
Provides Local Discovery Solution
A Microsoft Venture Organization & Winner of Microsoft Bizz Spark
250000+ Customers across Globe
Offices 25 Cities - 13 States
Investors
Winners Best APP Incubated atRonak Samantray chosen as Forbes Asia 30 Under 30 Feb 2016
In 4 years
251,000+
214,000+80% Paid
All Customers
6M+ Consumers $2M+*
INSTANT PRESENCE DISCOVERY MOVE INVENTORY
*Inventory not revenue; tracked, not total
Founded: May 2012 | 1st Product Launch: Sept 2012
Month
Monthunique visitorsacross all channels. 75% via alliances
Why NowFloats• Vision & Momentum • Product & Platform Scalability• IP (8 Patents Filed) & deep Machine Learning DNA/capability• Team (with < 10% attrition)• Orientation
• Businesses: Not offline or online. Offline + Online• Consumers: Want the latest content + location
System for improving visibility of webpages of retail stores in online searches+ Multi-store brands + Islands of Information
Run-time Business Aggregation
System and method of creating websites via SMS
A system and method for generating & creating location pulse graph
Smart Communication System for Business Owner Engagement & Website Optimization
Get a Website via Chat
System that automatically updates website’s theme and method thereof
35%INCREASE THEIR ONLINE REACH
OF THE 700K SMBs WITH A WEBSITE
USE NOWFLOATS PLATFORM TO
MARKETSHARE
407K+VIA A RIA PROMT
PRODUCT SKUs AVAILABLE ON THE
NOWFLOATS PLATFORM UPDATED
INVENTORY
The Impact: Market Leadership
6%IS DRAWN TO NOWFLOATS CUSTOMER
OF THE 96 MILLION CONSUMERS
SEARCHING FOR A LOCAL BUSINESS
CONSUMER REACH
1.7MBUSINESS UPDATES
LOCATION TAGGED AND
MARKET RELEVANT
CONTENT
*Source: Google, Verisign, Zinnov, IAMAI, Go Daddy & BigRock (Refer: this and this)**Source: As per Google, 240M mobile internet users & 40% search more than once for a local business = 96M
What We DoLocal Discovery – Location Based SEO
Search Engine Optimization (SEO) Basics
• The higher and more frequently a website appears in search results, the more visits it will receive from the search engine users. These visits are called organic visits.
• Visits can also be generated through paid advertising via services like AdWords.
• Search Engines such as Google produce results forany given keyword using various factors like the content, location, social buzz, back links, and technical soundness of the web page.
• Location is increasingly critical in search result relevance. Search results are based on your behaviour on each of devices you use and your location.
• The algorithms used by search engines are complex. They are also secretly guarded so that no one can game the system.
The SEO Industry• The SEO industry is a multi billion dollar industry worldwide and lots of
companies use several white hat and black hat techniques to create
better search results for their clients.
• White Hat methods are those that are acceptable by search engines.
Black Hat SEOs use unethical methods, such as keywords stuffing to
boost search rankings.
• With billions of web pages and millions of search queries for various
searches, it is critical for businesses to build search engine optimized
websites to not be lost in the crowd.
• A well optimized site will aid in the discovery of a business for relevant
search strings.
What we do – SEO??• NowFloats does not do keyword stuffing. Google devalues sites which follow black hat SEO
techniques like keywords stuffing and meaningless backlinks.
• NowFloats has copyright to the phrase Location-Based-SEO™. NowFloats is a Location-Based-
Services (LBS) because it enhance local search discovery on virtue of its lat/long integration of
the websites.
• Our solution enables a business owner to update content on his website. Only relevant
content and periodic messages can increase the possibility of higher search rankings on
Google.
• Customers must be advised to update the content in the right way. Keyword filled messages
won't help in search. It is preferable to update with well formed complete meaningful
sentences.
• Best Practice: If a sentence is well formed, it is not only visually appealing and easy to
understand, but it is a good example of a good business update.
• Warning: Updating the same message repeatedly will significantly reduce the SEO of a
website.
USP of NowFloats
product
25000/Year
A strong organic discovery
Online Discovery – Location Based SEO
Update via Boost App & Web Portal
Own Background & personalized
Unlimited Updates
Unlimited Photos
Social Sharing by single Click – FB, Twitter etc
Update VIA Facebook
Domain Name/Sub-domain
*Taxes extra
add on products
30000/3monthsInorganic Spikes
Auto Promotes the Website
Digital Marketing Channels – Google, FB
Light House Product Boosted
40000/Year
Specialized Representative
Regularly Contacts you
Get the latest Updates
Easiest way to build contents
Maximum Traffic & Business Lead
Your Convenience
Recommended, if you are trying but not finding time to post 2 to 3 updates/offers/products per week.
*Taxes extra
Multi Store
online Audience
Multi Location
Reach Audiences – Each Locality
Customized service for YOU
ASK US HOW?
No. of Light House Sites Card Rate/LH (INR)
05-20 19000
21 & above 17000
*Taxes extra
Partners - Commission Slab
Light House sold in a month
1-5
6-15
16 & Above
Commission Slab
40%
50%
60%Flat 30% on RenewalFlat 30% on MLC**
Note: 30% offer till March 2017 then 20% commission on MLC
APPENDIXThe other details
YT Mentor's Start-up MantrasSee here
Speaker at Asia Venture See here
"Always build technology that is simple and intuitive”
- Ronak. See here
Most Promising Start-up 2015!
Speaker See here
The Power of Ideas Roundtable. Read here
Panellists'. See here
Showcased. See here
2015 Startups. See here
Should Flipkart, Snapdeal & Paytm Be Worried About NowFloats Digital Desh Report. See here
Presented to Indian IT Minister & CEA.Read here
Linguistically Local, Digitally Global. Read here
SMB Workshop
Finalist
NowFloats Values
Co-founding Team
Jasminder Singh Gulati
Ronak Kumar Samantaray
Nitin Jain
Neeraj Sabharwal
CEO CHIEF ARCHITECT
COO CHIEF EXPERIENCE OFFICER
• Over 18 years in the global technology industry
• 2.5 years at CA Technologies; 12 years with Microsoft; 4 years with TCS
• Ex-VP & Head, Global Services, CA Technologies
• 1 Technology Patent (pending)
• B-Tech (Computer Science) from Bombay University; Executive Program from Wharton Business School
• 4 years of solving complex problems using software
• Ex-Developer, Microsoft Inc.
• Awards: GoldStar, 4 Patents (pending)
• International Research Paper: IEEE-TNN
• All-India Rank 2 in National Coding Contest (2007)
• B-Tech (Computer Science) from Orissa University
• 8 years in the technology industry
• Ex-Global Sales & Marketing Lead for MS Dynamics at Microsoft Global Delivery
• 4 years with Microsoft; 2 years with BirlaSoft & Intelligroup, 2 years with GE
• B-Tech (Electronics) from Delhi College of Engineering/Delhi Inst. of Tech (NSIT)
• MBA, ISB (President of Entrepreneurship & VC Club)
• 15 years in the advertising/media industry
• Ex-Creative Director for Saatchi & Saatchi and EuroRSCG for Middle East & Africa
• Worked with multiple global brands in high-tech, FMCG, durables, automotive; deep understanding of consumer business
• Awards: New York Festival, DMA Echos, Dubai Lynx. 1 Design Patent
• BBA (Marketing) Schiller International University, Heidelberg, Germany
Extended Teams
Intellectual PropertyLawyers
Lawyers
External Auditors
Internal Processes Consultants
THANK YOU