Download - Pay Pal
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Case Study An E-Business Perspective
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agenda
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INTRODUCTIONINTRODUCTION
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Background
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History
• The company, originally called Field Link, was founded by Max Levchin, an online security specialist, and Peter Thiel, a hedge fund manager in 1998. Levchin and Thiel joined forces, received $3 million in funding from the Nokia Corporation for this venture.
• Launched PayPal in October of 1999 with six employees.
• Between January and August 2000, PayPal surged from 12,000 accounts to 2.7 million.
• June 2000, PayPal introduced accounts for businesses. By the end of 2001, more than one-fifth of PayPal's 12.8 million accounts were business accounts.
• In 2002 PayPal purchased by eBay, the operator of its main competitor, Billpoint for $1.5 billion in eBay stock, which gave eBay more control, and increased the profit made from each transaction from 7 to 10 percent.
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Ways to use PayPal
Pay OnlinePay Online
Shop for what you want quickly and securely
Send MoneySend Money
Send money to just about anyone with an e-mail address
Get PaidGet Paid
Accept online payment for items you sell
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How PayPal Works
CHOOSE WHO TO PAY
• Select PayPal when checking out at online stores worldwide.
•Or use PayPal to send money to friends across town or on another continent.
1
DECIDE HOW TO PAY
• Pay directly from your PayPal balance or linked bank account.
•Or charge it to your credit card.
2
PAYMENT SENT
• Stay safer - recipient gets the money without seeing sensitive financial details like your credit card or bank account numbers.
•Keep track of all your transactions on PayPal.
3
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PayPal Helps Bring You New Customers
8
PayPal is:
Secure
Simple
Fast
Drivers of ConsumerDemand for PayPal
PayPal Growth
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GROWTH
PayPal user accounts
2001 2005 20091999
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Paypal Network
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Leading Global Brands Accept PayPal
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PayPal Provides an All-in-One Solution for Online Merchants
15
Protecting the security of a merchant’s information is the top priority at PayPal.
Customer’s issuing bank
Merchant’s acquiring bank
CustomerMerchant
Processor
Payment Processing
Service
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Secure transactions
Pay with flexibility
Save time
International shopping
PayPal’s Benefit to Buyers
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Sell with more savvy
Sell with ease
Sell with confidence
Accept debit and credit cards
Get fast access to your money
PayPal’s Benefit to Sellers
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Fraud – Risk for On-line Payment
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Buyer & Seller Safely
Data EncryptionData Encryption
Prevention FraudPrevention Fraud
Protection for purchaseProtection for purchase
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PayPal’s Security Tool for Identity Theft
IE ColorIE ColorIE ColorIE Color FireFox ColorFireFox ColorFireFox ColorFireFox Color
Safer Web BrowsersSafer Web Browsers
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PayPal’s competitors
Go mobile with your money.Obopay is the first truly comprehensive mobile payment service in the United States.
Find it with Google. Buy it with Google Checkout.
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PayPal’s other products
PayPal Plus MasterCardPayPal Plus MasterCard®® Credit CardCredit Card•Use in stores and online•No annual fee•30-second credit decision-shop online without waiting for the card to arrive•Zero liability for unauthorized purchases•Reward points for purchases•Personalize it with customer’s own design
PayPal Debit MasterCardPayPal Debit MasterCard®®•Get instant access to the money you receive•Use at ATMs worldwide or anywhere MasterCard is accpeted•Earn 1% cash back whenever you sign for a purchase (1)
•100% protection against unauthrized charges to your card (2)
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PayPal’s other products
PayPal Money MarketPayPal Money MarketGive teens experience managing money in a safer and more secure way:
•Immediate access•No minimum investment•Managed by experts•Competitive Return
PayPal Fund Total Return 2000 - 2008
(as of Dec,08) One Year 5 Years
PayPal Money Market Fund
2.61% 3.43%
U.S. Treasury Bills (3-month)
1.38% 3.01%
Average Annual Total Returns
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PayPal’s other products
PayPal Student AccountPayPal Student AccountGive teens experience managing money in a safer and more secure way:
•Teen get the chance to learn by doing•Visibility and safeguards are built in•Sign up is fast, free and easy
PayPal Mobile PaymentPayPal Mobile PaymentTake PayPal with you – wherever you go
•Check your balance•Send money•View past transactions
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PayPal and the Future of Money
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WHAT IS THE VALUE PROPOSTION WHAT IS THE VALUE PROPOSTION THAT PAYPAL OFFERS TO THAT PAYPAL OFFERS TO
CONSUMERS? HOW ABOUT CONSUMERS? HOW ABOUT MERCHANTS?MERCHANTS?
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VALUE PROPOSITION
Today, PayPal offers two related value propositions,
Value = Benefits / Cost (cost includes risk, life cycle costs)
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Buyer’s Primary Value Proposition :
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Seller/Merchant’s Value Proposition
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WHAT ARE SOME OF THE RISKS OF WHAT ARE SOME OF THE RISKS OF USING PAYPAL WHEN COMPARED TO USING PAYPAL WHEN COMPARED TO
CREDIT CARDS & DEBIT CARDS?CREDIT CARDS & DEBIT CARDS?
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PAYPAL IS NOT A BANK!!
• Does not provide its merchants with a Real Merchant Account. PayPal provides its merchants with a PayPal account.
• PayPal Fully Controls the paypal account in which your money is deposited.
• They do not to follow federal/Central banking regulations.
BANK• With a Real Merchant
Account, your funds are deposited into your personal or business bank account
• You control your own bank account .
• Protected by Federal /Central Banking Regulations of each country.
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PAYPAL VS CREDIT CARDS
• Currency exchange rate is much lower than the actual rate
• Paypal account required for sending/receiving money
• Funds once withdrawn cannot be recovered, since it does not follow federal banking regulations.
• in case your paypal account is hacked and your money has been used, you cannot do anything unless paypal receives the money back and gives it to you, which is highly unlikely
Credit cards
• Official currency rates are applied
• Bank account required• Credit card companies can
retrieve funds by simply reverse crediting their merchant bank accounts
• In case of a fraud u can deny the charge and your money will be returned with a minor charge of approx. $50
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PAYPAL DRAWBACK’s• Can PayPal hold my money with no
explanation? • Can PayPal freeze my account for no
reason?
YES
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Phishing Email and Spoofing
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WHAT STRATEGIES WOULD YOU WHAT STRATEGIES WOULD YOU RECOMMEND THAT PAYPAL RECOMMEND THAT PAYPAL
PURSUE , IN ORDER TO MAINTAIN PURSUE , IN ORDER TO MAINTAIN ITS GROWTH OVER THE NEXT FIVE ITS GROWTH OVER THE NEXT FIVE
YEARS?YEARS?
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Strategies it follows:
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Competitors
&
Pay and transfer via mobile
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Strategies to grow further:
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Strategies cont..
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WHY ARE CELL PHONE NETWORKS A WHY ARE CELL PHONE NETWORKS A THREAT TO PAYPAL’S FUTURE THREAT TO PAYPAL’S FUTURE
GROWTH ?GROWTH ?
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Cell phone carriers Mobile Payments companies
Eg. Deal between Verizon & Obopay Inc. to allow subscribers to i) Make purchasesii) Transfer Money through cell phones
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Results
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ComparisonCompany Launch
Dates Payment Initiation Methods
How payment is authorized
Account Funding Methods
Usage Fees
Dec 2005 SMS-basedCallback,
enter PIN via DTMF
ACH
Bank Card
Free
Mar 2006
SMS-based plus IVR option
Text to Buy feature using
SMS Shortcodes
Debit Card
Callback, enter PIN via
DTMF
PayPal account
(ACH, Bank Cards, funds
in PayPal account)
Same as PayPal 1.9% to 2.9% + $0.30 USD
Apr 2006
Application on handset
SMS fallback
Debit Card
PIN used with handset
application
For SMS
ACH
Bank Card
Sender pays 10¢
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New PayPal mobile
Tie – ups with Mobile Carriers
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Other Counter-Active Measures
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PayPal Statistics
Annual Revenue $ 2.8bn
Total Payment Volume $ 72bn
Merchant Services $ 39.5 bn
Up by 16%
Up by 20%
Up by 17%
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“What the iPod
did for music, the mobile phone
will do for money.”
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REFERENCES• https://www.paypal-media.com/inthenews.cfm?
ArtYear=2006• http://cybernetnews.com/paypal-mobile-has-now-
launched/• http://latimesblogs.latimes.com/technology/2010/05/
square-paypal.htm• http://www.webmasterworld.com/forum22/4956.htm
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Presented by
108 Amit Gupta116 Nikhar Oza
209 Manan Mehta307 Jay Mehta
311 Nimit Parikh
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Your Topic Goes Here• Your subtopic goes here