Personalised travel planning with a twist - using rewards to get citizens

involved...

Travel information...

The challenge...

Custom rewards scheme...

Commute calendar...

Reward levels...

Fun monitoring...

Data output...

Top level rewards...

Sustainable delivery...

Winners:

Results...3,213 calories

15,948 calories

£440 saved2,624 miles shared

£95 saved

£75 saved

Evolved reward scheme...

Results...196,080 calories

26,517 calories

£383 saved1,996 miles shared

£1,424 saved

£2,213 saved

Comparing schemes...

909kg’s GHG savedJourneys logged: 333

1,540kg’s GHG savedJourneys logged: 2,238

The future...

Tom Murray Willis