Download - Power Blogging
![Page 1: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/1.jpg)
Power Blogging
Indiana Aerospace UniversityApril 26, 2014
Cebu
![Page 2: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/2.jpg)
#EdTech in the ClassroomLet’s get to know each other.
www.nancycudis.com
![Page 3: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/3.jpg)
#EdTech in the Classroom
• How to identify, grow and find success in your blog’s niche
• How to craft the perfect blog post
• How to gain readership and a loyal following
• How to promote your blog posts on social media
• How to behave online
Power Blogging: What to expect
www.nancycudis.com
![Page 4: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/4.jpg)
#EdTech in the Classroom
This is going to be a four-hour experiential sharing.
Discussion + Exercises + Group Sharing + Games + Output (Blog)
Power Blogging: What to expect
www.nancycudis.com
![Page 5: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/5.jpg)
#EdTech in the Classroom
• Blogger• Advocate• Teacher• Professional Writer• Business Owner
Who is your facilitator?
www.nancycudis.com
![Page 6: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/6.jpg)
#EdTech in the ClassroomWhat is a blog?
www.nancycudis.com
![Page 7: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/7.jpg)
#EdTech in the ClassroomWhat is a blog?
www.nancycudis.com
A type of website usually arranged in chronological order from the most recent ‘post’ (or entry) at the top of the main page to the older entries towards the bottom.
www.problogger.net
![Page 8: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/8.jpg)
#EdTech in the Classroom
• Navigation• Header, footer, content• Sidebar• Categories of posts• Archives• Content + images = blog post• Contact page• About page
www.blogbasics.com
Characteristics of a blog
www.nancycudis.com
![Page 9: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/9.jpg)
#EdTech in the ClassroomAn example of a blog
www.nancycudis.com
![Page 10: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/10.jpg)
#EdTech in the ClassroomAn example of a blog
www.nancycudis.com
![Page 11: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/11.jpg)
#EdTech in the ClassroomAn example of a blog
www.nancycudis.com
![Page 12: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/12.jpg)
#EdTech in the ClassroomAn example of a blog
www.nancycudis.com
![Page 13: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/13.jpg)
#EdTech in the ClassroomTo summarize
www.nancycudis.com
![Page 14: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/14.jpg)
#EdTech in the Classroom
• Reflect and write down: Why do you want to blog?
• Group sharing
Exercise
www.nancycudis.com
![Page 15: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/15.jpg)
#EdTech in the Classroom
• Share your passion?• Make money?• Build your personal brand?• Just for the fun?• For business?
Why do you blog?
www.nancycudis.com
![Page 16: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/16.jpg)
#EdTech in the ClassroomWhy do you blog?
www.nancycudis.com
![Page 17: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/17.jpg)
#EdTech in the ClassroomWhy do you blog?
Saptarshi RoyChaudhury
www.nancycudis.com
![Page 18: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/18.jpg)
#EdTech in the ClassroomIn my case
www.nancycudis.com
Blogging for Passion
(Writing)
Blogging for Advocacies
Blogging for Education
Blogging for Branding
Blogging for Business
Collaborations
Teaching
Services
![Page 19: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/19.jpg)
#EdTech in the ClassroomPlanning is key
• Start Now – A number of people regret spending too much time thinking about blogging and not actually blogging.
• Plan – Some regretted that they didn’t put a little more thought into their blogging before they started.
www.nancycudis.com
![Page 20: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/20.jpg)
#EdTech in the ClassroomRemember
Too much planning can kill a blog (or at least can kill the opportunity for your blog to become established as first and can kill your passion for a topic).
Not enough planning can lead to a blog that doesn’t reach it’s potential because its foundations are shaky.
www.nancycudis.com
![Page 21: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/21.jpg)
#EdTech in the Classroom
• Reflect and write– Define your mission (why blog?)– Paint a picture of your vision – What do you want to achieve with
your blog? – What do you want to say? – How will you say it?– Devise a strategy and action plan
Exercise
www.nancycudis.com
![Page 22: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/22.jpg)
#EdTech in the ClassroomExercise
www.nancycudis.com
![Page 23: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/23.jpg)
#EdTech in the ClassroomGame
www.nancycudis.com
![Page 24: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/24.jpg)
#EdTech in the ClassroomChoosing your blog niche
• What is niche?– A niche market is the subset of
the market on which a specific product is focusing
– STAR Sport and ESPN target a niche of sports enthusiasts.
www.nancycudis.com
![Page 25: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/25.jpg)
#EdTech in the Classroom
• What is niche blogging?– Targeted to a niche market– Casual fashion tips for teens,
book reviews for enthusiasts of paranormal romance
www.nancycudis.com
Choosing your blog niche
![Page 26: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/26.jpg)
#EdTech in the Classroom
• Is your blogging niche broad or narrow?
• Could you talk about your niche morning, noon, and night?
• Don’t be afraid to tweak your niche along the way
Finding your blog’s niche
www.nancycudis.com
![Page 27: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/27.jpg)
#EdTech in the Classroom
www.nancycudis.com
Finding your blog’s niche
![Page 28: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/28.jpg)
#EdTech in the ClassroomExercise
www.nancycudis.com
• Think of a niche you want for your blog.• Write it down and encircle.
![Page 29: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/29.jpg)
#EdTech in the ClassroomCreating your blog’s topics
www.nancycudis.com
![Page 30: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/30.jpg)
#EdTech in the ClassroomAn example
www.nancycudis.com
![Page 31: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/31.jpg)
#EdTech in the Classroom
• Reflect and map out the topics that your chose niche can generate.
Exercise
www.nancycudis.com
![Page 32: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/32.jpg)
#EdTech in the ClassroomCreating a blog editorial calender
www.nancycudis.com
![Page 33: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/33.jpg)
#EdTech in the ClassroomCreating a blog editorial calender
www.nancycudis.com
![Page 34: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/34.jpg)
#EdTech in the Classroom
• Select four topics from your mind map
• Arrange them according to degree of interest
• Create a blog editorial calendar using this table:
Exercise
www.nancycudis.com
![Page 35: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/35.jpg)
#EdTech in the ClassroomExercise
Date to be published
Working title
Inspiration/ examples
Keywords to target
Call to action
Status
www.nancycudis.com
![Page 36: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/36.jpg)
#EdTech in the ClassroomChoosing the platform
www.nancycudis.com
![Page 37: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/37.jpg)
#EdTech in the ClassroomDeciding on your domain name
www.nancycudis.com
![Page 38: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/38.jpg)
#EdTech in the Classroom
• Plan before you write• Avoid editing while writing• Don’t go straight from writing into
editing• Edit the big picture first
Writing your first blog post
www.nancycudis.com
![Page 39: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/39.jpg)
#EdTech in the Classroom
• Cut down your introduction• Add a call to action• Don’t let Spellcheck do your
proofreading• Don’t agonize over making it
perfect• Preview your post and check the
formatting
www.nancycudis.com
Writing your first blog post
![Page 40: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/40.jpg)
#EdTech in the Classroom
• They're vs. Their vs. There– They're going to love going there.
I heard their food is the best! • Your vs. You're
– You made it around the track in under a minute -- you're fast!
– How's your fast going? Are you hungry?
• Its vs. It's
Common grammar mistakes
www.nancycudis.com
![Page 41: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/41.jpg)
#EdTech in the Classroom
• Incomplete Comparisons– Our car model is faster,
better, stronger. • Passive Voice • Dangling Modifiers
– After declining for months, Jean tried a new tactic to increase ROI. (?)
– Jean tried a new tactic to increase ROI after it had been declining for months.
Common grammar mistakes
www.nancycudis.com
![Page 42: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/42.jpg)
#EdTech in the ClassroomSee what I mean?
www.nancycudis.com
![Page 43: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/43.jpg)
#EdTech in the ClassroomGetting readers to visit your blog
www.nancycudis.com
![Page 44: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/44.jpg)
#EdTech in the ClassroomBe responsible.
www.nancycudis.com
![Page 45: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/45.jpg)
#EdTech in the ClassroomExercise
www.nancycudis.com
Date to be published Working title To be shared on
(social media)
![Page 46: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/46.jpg)
#EdTech in the Classroom
Pay it forward.
Then you’re getting visitors…
www.nancycudis.com
![Page 47: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/47.jpg)
#EdTech in the Classroom
• Create a habit of this entire process.
Be a power blogger!
www.nancycudis.com
![Page 48: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/48.jpg)
#EdTech in the Classroom“It’s still magic even if you know how it’s done.”
–Terry Pratchett
www.nancycudis.com
![Page 49: Power Blogging](https://reader036.vdocument.in/reader036/viewer/2022062312/554953aeb4c905f74e8b4cfb/html5/thumbnails/49.jpg)
#EdTech in the ClassroomThank you.
Nancy CudisProprietor | Professional WriterThe Memoriter Writing Service
[email protected] @nrcudis