Download - Presentation for audiences
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Advanced Production Portfolio/ Audiences
By Charlie Pugh
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Audience Profile• 16-20 age bracket• Mostly young males who are regular pub-attenders will find the character in the
video more relatable as females could watch this video ok, they probably won’t find anything geared towards them.
• Students will be the easiest to find, particularly hedonists, people who just want to be entertained and want to stand out from the crowd.
• Skilled manual workers • Main Target Audience we are looking for are Explorers which are the type of
people who are energetic, value difference and adventure which is appropriate for the sci-fi setting and theme of discovering new worlds and accomplishing everything you can do in your lifetime
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Income• The type of demographic social class we are aiming for is the lower
working class as this video will provide them a chance to get away from the realities of life for a short time.
• Since the character featured in our video is an presumingly unemployed young man who visits the bar regularly, our target audience will find it easier to identify with.
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Media Interests Since the featured song is called MoonIt only makes sense to give the secondact a sci-fi feel. We are hoping to attractThe sci-fi crowd by adding in referances to Popular films and shows such as Star Wars, The Clangers, A Grand Day Out , Button MoonAnd many more. Also the idea of a down on his luck man building a rocket in his home we recycledFrom Pixar’s UP.
Our musical inferences and style of dancing will be basedOn other indie bands such as Franz Ferdinand.