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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Chapter 7: Conditioning and Learning
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Learning: Some Key Terms
• Learning: Relatively permanent change in behavior due to experience– Does NOT include temporary changes due
to disease, injury, maturation, injury, or drugs, since these do NOT qualify as learning
• Reinforcement: Any event that increases the probability that a response will recur
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Learning: Some More Key Terms
• Response: Any identifiable behavior– Internal: Faster heartbeat– Observable: Eating, scratching
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Learning: Two More Key Terms
• Antecedents: Events that precede a response
• Consequences: Effects that follow a response
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Classical Conditioning
• Ivan Pavlov: Russian physiologist who initially was studying digestion
• Used dogs to study salivation when dogs were presented with meat powder
• Also known as Pavlovian or Respondent Conditioning
• Reflex: Automatic, nonlearned response
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.3
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Table 7.1
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Basics of Classical Conditioning
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Principles of Classical Conditioning
• Acquisition: Training period when a response is strengthened
• Higher Order Conditioning: A conditioned stimulus is used to reinforce further learning
• Expectancy: Anticipation concerning future events or relationships
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
More Classical Conditioning Terms
• Extinction: Weakening of a conditioned response through removal of reinforcement
• Spontaneous Recovery: Reappearance of a learned response following apparent extinction
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.4
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.5
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
More Principles of Classical Conditioning
• Stimulus Generalization: A tendency to respond to stimuli that are similar, but not identical to, a conditioned stimulus (e.g., responding to a buzzer or a hammer banging when the conditioning stimulus was a bell)
• Stimulus Discrimination: The learned ability to respond differently to similar stimuli (e.g., Anya will respond differently to various bells: alarms, school, timer)
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Features and Phases of Classical Conditioning
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.6
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Classical Conditioning in Humans
• Phobia: Intense, unrealistic, irrational fear of a specific situation or object (e.g., arachnophobia, fear of spiders)
• Conditioned Emotional Response (CER): Learned emotional reaction to a previously neutral stimulus
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Classical Conditioning in Human (cont.)
• Desensitization: Exposing phobic people gradually to feared stimuli while they stay calm and relaxed
• Vicarious Classical Conditioning: Learning to respond emotionally to a stimulus by observing another’s emotional reactions
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.7
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Operant Conditioning (Instrumental Learning)
• Learning based on the consequences of responding; we associate responses with their consequences
• Law of Effect (Thorndike): The probability of a response is altered by the effect it has; responses that lead to desired effects are repeated; those that lead to undesired effects are not
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
More Operant Conditioning Terms
• Operant Reinforcer: Any event that follows a response and increases its likelihood of recurring
• Conditioning Chamber (Skinner Box): Apparatus designed to study operant conditioning in animals
• Response-Contingent Reinforcement: Reinforcement given only when a particular response occurs
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Rat in a Skinner Box
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.8
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.9
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Timing of Reinforcement
• Operant reinforcement most effective when given immediately after a correct response
• Effectiveness of reinforcement is inversely related to time elapsed after correct response occurs
• Response Chain: A linked series of actions that leads to reinforcement
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Timing of Reinforcement (cont.)
• Superstitious Behavior: Behavior that is repeated to produce reinforcement, even though it is not necessary
• Shaping: Molding responses gradually in a step-by-step fashion to a desired pattern
• Successive Approximations: Ever-closer matches
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Operant Extinction
• Definition: When learned responses that are NOT reinforced gradually fade away
• Negative Attention Seeking: Using misbehavior to gain attention
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.10
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.12
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
More Operant Conditioning Terms
• Positive Reinforcement: When a response is followed by a reward or other positive event
• Negative Reinforcement: When a response is followed by the removal of an unpleasant event (e.g., the bells in Fannie’s car stop when she puts the seatbelt on); ends discomfort
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Punishment
• Any event that follows a response and decreases the likelihood of it recurring (e.g., a spanking)
• Response Cost: Reinforcer or positive thing is removed (e.g., losing Xbox™ privileges)
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.1
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Types of Reinforcers
• Primary Reinforcer: Nonlearned and natural; satisfies physiological needs (e.g., food, water, sex)
• Intracranial Stimulation (ICS): Natural primary reinforcer; involves direct electrical activation of brain’s “pleasure centers”
• Secondary Reinforcer: Learned reinforcer (e.g., money, grades, approval, praise)
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
More Reinforcer Types
• Token Reinforcer: Tangible secondary reinforcer (e.g., money, gold stars, poker chips)
• Social Reinforcer: Provided by other people (e.g., learned desires for attention and approval)
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.14
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.16
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Feedback and Knowledge of Results
• Information about the effect a response had
• Knowledge of Results (KR): Increased feedback; informational
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Programmed Instruction
• Information is presented in small amounts, gives immediate practice, and provides continuous feedback
• Computer-Assisted Instruction (CAI): Learning is aided by computer-presented information and exercises
• Educational Simulations: Explore imaginary situations or “microworld” that simulates real-world problems (e.g., “The Sims” computer simulation)
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.17
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.18
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Partial Reinforcement
• Reinforcers do NOT follow every response
• Schedules of Reinforcement: Plans for determining which responses will be reinforced
• Continuous Reinforcement: A reinforcer follows every correct response
• Partial Reinforcement Effect: Responses acquired with partial reinforcement are very resistant to extinction
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Schedules of Partial Reinforcement
• Fixed Ratio Schedule (FR): A set number of correct responses must be made to obtain a reinforcer
• Variable Ratio Schedule (VR): Varied number of correct responses must be made to get a reinforcer
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Schedules of Partial Reinforcement (cont.)
• Fixed Interval Schedule (FI): The first correct response made after a certain amount of time has elapsed is reinforced
• Variable Interval Schedule (VI): Reinforcement is given for the first correct response made after a varied amount of time
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.11
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.19
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Stimulus Control
• Stimuli that consistently precede a rewarded response tend to influence when and where the response will occur
• Operant Stimulus Generalization: Tendency to respond to stimuli similar to those that preceded operant reinforcement
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Watson & Rayner’s Research with Little Albert
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Stimulus Control (cont.)
• Operant Stimulus Discrimination: Occurs when one learns to differentiate between antecedent stimuli that signal either a reward or a nonreward
• Discriminative Stimuli: Stimuli that precede reinforced and nonreinforced responses
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Punishment
• Punisher: Any consequence that reduces the frequency of a target behavior
• Keys: Timing, consistency, and intensity
• Severe Punishment: Intense punishment, capable of suppressing a response for a long period
• Mild Punishment: Weak punishment; usually slows responses temporarily
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Punishment Concepts
• Aversive Stimulus: Stimulus that is painful or uncomfortable (e.g., a shock)
• Escape Learning: Learning to make a response to end an aversive stimulus
• Avoidance Learning: Learning to make a response to avoid, postpone, or prevent discomfort (e.g., not going to a doctor or dentist)
• Punishment may also increase aggression
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.22
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Cognitive Learning
• Higher-level learning involving thinking, knowing, understanding, and anticipating
• Latent Learning: Occurs without obvious reinforcement and is not demonstrated until reinforcement is provided
• Rote Learning: Takes place mechanically, through repetition and memorization, or by learning a set of rules
• Discovery Learning: Based on insight and understanding
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.23
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.24
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Modeling or Observational Learning (Albert Bandura)
• Occurs by watching and imitating actions of another person or by noting consequences of a person’s actions– Occurs before direct practice is allowed
• Model: Someone who serves as an example
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Steps to Successful Modeling
• Pay attention to model and remember what was done
• Reproduce modeled behavior
• If a model is successful or his/her behavior is rewarded, behavior more likely to recur
• Once response is tried, normal reinforcement determines whether it will be repeated
• Bandura created modeling theory with classic Bo-Bo Doll (inflatable clown) experiments
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Figure 7.26
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Self-Managed Behavior
• Premack Principle: Any high frequency response used to reinforce a low frequency response (e.g., no Halo 2 or GTA until you finish your homework)
• Self-Recording: Self-management based on keeping records of response frequencies
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
How to Break Bad Habits
• Alternate Responses: Try to get the same reinforcement with a new response
• Extinction: Try to discover what is reinforcing an unwanted response and remove, avoid, or delay the reinforcement
• Response Chains: Break up the chain of events that leads to an undesired response
• Cues and Antecedents: Try to avoid, narrow down, or remove stimuli that elicit the bad habit
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Psychology: A Modular Approach to Mind and Behavior, Tenth Edition, Dennis Coon Chapter 7
Behavioral Contracting
• Behavioral Contract: Formal agreement stating behaviors to be changed and consequences that apply; written contract
• State a specific problem behavior you wish to control or a goal you wish to achieve
• State the rewards you will get, privileges you will forfeit, or punishments you will get
• Type the contract, sign it, and get a person you trust to sign it