Quick and easy waysto get Video on your blog
(without the film-school training)
Heather Cowper
@heathercowper
Now all you need is…
Film school v Quick & Easy videosOnce upon a time you needed…
@heathercowper
Video – why should you care?
• Enriches the audience experience• More ways for people to find you• Video will help your search engine results• Your sponsors will love you• Everyone’s into it • It’s fun and easier than you think
@heathercowper
Get more views – it’s more about content than quality
Why is this video more popular … Than this one?
@heathercowper
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GothenburgGuernsey
Amadeus Princess
Royal Princess
Your Smartphone is your friend
So what gear do I need?
It used to be expensive to make videos
@heathercowper
Golden rules for professional looking videos….
• Ban the wobbles
• Ration the zoom and pan• Vary the shots (close-up, med-shot, long-shot)
• Put yourself in the picture
• Film with your ears as well as your eyes
• Keep it short & snappy@heathercowper
Cool apps & tools
• Vine & Instagram Video
• I-Movie
• Qwiki
• Directr
• Google Hangouts
• Screenr, Screencast-o-matic
@heathercowper
Easy video formats to try
• Panorama
• Hotel review
• Music or dance
• Presenter + scenes
• How to/Tips
Where to find royalty free music that’s free
• incompetech.com • audionautix.com• musicalley.com• joshwoodward.com• freemusicarchive.org• soundcloud.com• youtube.com/audiolibrary
Check MyBloggingJourney.com
for other free music resources
Tip: Use music that’s OK with YouTube advertising if you can
@heathercowper
Leverage the value your videos
• Brand your videos & video channels
• Choose your titles carefully
• Tag your videos
• Locate your videos
• Link to your videos
@heathercowper
Share your videos
• On your blog
• Via your social media channels
• Youtube
• Other video hosting sites Tripfilms, Vimeo
• Other blogs@heathercowper
Your TBEX Smartphone Challenge
• Download a video smartphone app• Try Vine, Qwiki or Directr if you have an iPhone• Make a mini video of whatever you fancy• Share your mini video on Twitter #TBEXvideo• I’ll feature or link to them all in my article
@heathercowper
You can find this presentation at
Heatheronhertravels.com
Mybloggingjourney.com
@heathercowper
Mybloggingjourney.com
Slideshare.net/Heathercowper
You can find me in Bristol and at